{"id":62432,"date":"2026-05-13T09:39:59","date_gmt":"2026-05-13T12:39:59","guid":{"rendered":"https:\/\/www.veeva.com\/br\/?page_id=62432"},"modified":"2026-05-18T09:54:09","modified_gmt":"2026-05-18T12:54:09","slug":"campaign-manager","status":"publish","type":"page","link":"https:\/\/www.veeva.com\/br\/products\/crm-suite\/campaign-manager\/","title":{"rendered":"Vault CRM Campaign Manager | Synchronize Sales and Marketing for Greater Impact"},"content":{"rendered":"<style>\n@media (min-width:1200px) {\n.veeva-2024 .resource-block__cards.resource-block__cards--gridded {\ngrid-template-columns: repeat(3,1fr);\nmargin: 0 auto;\nmax-width: 1024px;\n}\n}\n<\/style>\n<p><main class=\"veeva-2024\"><\/p>\n<div id=\"simple-product\">\n\t\t<!-- Secondary Navigation Start &#x2705;  --><\/p>\n<p>\t\t<!-- Hero Start &#x2705; --><\/p>\n<section class=\"hero-left-aligned hero-left-aligned--product\">\n<div class=\"hero-left-aligned__wrapper container\">\n<div class=\"copy-container container copy-container--left\">\n\t\t\t\t\t<!-- \n\n<h2>Veeva Vault CRM Campaign Manager<\/h2>\n\n\n\n\n<h1> Synchronize Sales and Marketing for Greater Impact<\/h1>\n\n\n\n\n<p>Deliver more customer-centric experiences with visibility and coordination across all engagement channels.<\/p>\n\n --><\/p>\n<h2>Veeva Vault CRM Campaign Manager<\/h2>\n<h1>Potencialize a Performance de Vendas e Marketing<\/h1>\n<p>O Campaign Manager \u00e9 uma aplica\u00e7\u00e3o para profissionais de marketing de life sciences coordenarem o engajamento de vendas e marketing em campanhas unificadas usando canais  digitais e de campo.\n<\/p>\n<p>Esta aplica\u00e7\u00e3o viabiliza campanhas segmentadas e multicanais, incluindo e-mail de marketing, e-mail de campo e sugest\u00f5es para for\u00e7a de vendas, com previs\u00e3o de expans\u00e3o para novos canais. Modelos pr\u00e9-configurados aceleram a cria\u00e7\u00e3o e a execu\u00e7\u00e3o das campanhas, enquanto todas as m\u00e9tricas s\u00e3o centralizadas no Vault CRM para facilitar a an\u00e1lise de  performance.<\/p>\n<p>O Campaign Manager \u00e9 uma aplica\u00e7\u00e3o nativa do Vault CRM, o que significa que dados, conte\u00fados e fluxos de trabalho est\u00e3o centralizados numa \u00fanica plataforma. Isso viabiliza a colabora\u00e7\u00e3o entre todas as equipes que interagem com o cliente, resultando numa melhor performance de vendas e marketing.\n<\/p>\n<h6>\n\t\t\t\t\t\t<span><span>Anunciado<\/span> 2023<\/span><br \/>\n\t\t\t\t\t\t<span><span>Status<\/span> Inicial<\/span><br \/>\n\t\t\t\t\t\t<span><span>Clientes<\/span> 11\u201350<\/span><br \/>\n\t\t\t\t\t<\/h6>\n<div class=\"copy-container__buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a style=\"font-size: 16px; text-decoration: underline;\" class=\"button-secondary button-secondary--black\" href=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/07\/Veeva-Product-Sheet-CRM-Suite.pdf?\" target=\"_blank\" rel=\"noopener\"><br \/>\n   \t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/themes\/veeva2015\/assets\/svg\/icons\/btn-download--black.svg\" alt=\"\"> <span>Acesse o Product Sheet<\/span><\/a><\/p><\/div>\n<\/p><\/div>\n<div class=\"hero-left-aligned__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/09\/product-detail-hero-campaign-manager@2x.png\" alt=\"Private: Vault CRM Campaign Manager | Synchronize Sales and Marketing for Greater Impact\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t<!-- Banner Start &#x2705; --><\/p>\n<p>\t\t<!-- Summit Banner Override --><br \/>\n\t\t\t\t\t\t<!-- Use this for Commercial Summit Banner. --><\/p>\n<section class=\"alert-news\">\n\t\t\t<a class=\"alert-news__wrapper container\" href=\"\/resources\/veeva-hcp-360-trends-report-3q25\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"alert-news__inner\">\n<h6>Texto Livre Revela os Insights sobre Engajamento com HCPs que a Ind\u00fastria ainda n\u00e3o Captura<\/h6>\n<p>\t\t\t\t\t<span class=\"alert-news__btn-desktop button-secondary\"><br \/>\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/themes\/veeva2015\/assets\/svg\/icons\/btn-arrow-up-right--black.svg\" alt=\"\"><br \/>\n\t\t\t\t\t<\/span><br \/>\n\t\t\t\t\t<span class=\"alert-news__btn-mobile button-text-link button-text-link--black\"><br \/>\n\t\t\t\t\t\t<span class=\"button-label\">Read More<\/span><br \/>\n\t\t\t\t\t\t<span class=\"underline\"><\/span><br \/>\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n<p>\t\t\t<\/a><br \/>\n\t\t<\/section>\n<p>\t\t<!-- Z Pattern Start (Overview) &#x2705; --><\/p>\n<section class=\"d-none z-pattern z-pattern-products z-pattern--light z-pattern--bg-grey section-rounded-top\">\n<div class=\"z-pattern__wrapper container\">\n<div class=\"z-pattern__inner\">\n<div class=\"copy-container copy-container--eyebrow-gradient copy-container--center copy-container--left-lg\">\n<h6>Overview<\/h6>\n<h3>Potencialize a Performance de Vendas e Marketing<\/h3>\n<div class=\"copy-container__buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-tertiary button-tertiary--black\" href=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/07\/Veeva-Product-Sheet-CRM-Suite.pdf?\" target=\"_blank\" rel=\"noopener\">Acesse o Product Sheet<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image z-pattern-image--desktop\">\n<div class=\"z-pattern__image-wrapper\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/12\/campaign-manager-overview@2x.png\" alt=\"\">\n\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"z-pattern__content \">\n<p>O Campaign Manager \u00e9 uma aplica\u00e7\u00e3o para profissionais de marketing de life sciences coordenarem o engajamento de vendas e marketing em campanhas unificadas usando canais  digitais e de campo.\n<\/p>\n<p>Esta aplica\u00e7\u00e3o viabiliza campanhas segmentadas e multicanais, incluindo e-mail de marketing, e-mail de campo e sugest\u00f5es para for\u00e7a de vendas, com previs\u00e3o de expans\u00e3o para novos canais. Modelos pr\u00e9-configurados aceleram a cria\u00e7\u00e3o e a execu\u00e7\u00e3o das campanhas, enquanto todas as m\u00e9tricas s\u00e3o centralizadas no Vault CRM para facilitar a an\u00e1lise de  performance.<\/p>\n<p>O Campaign Manager \u00e9 uma aplica\u00e7\u00e3o nativa do Vault CRM, o que significa que dados, conte\u00fados e fluxos de trabalho est\u00e3o centralizados numa \u00fanica plataforma. Isso viabiliza a colabora\u00e7\u00e3o entre todas as equipes que interagem com o cliente, resultando numa melhor performance de vendas e marketing.\n<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<div class=\"blended-bg\">\n<p>\t\t\t<!-- Stats Start &#x2705; --><\/p>\n<p>\t\t\t<!-- Video Player Start &#x2705; --><\/p>\n<section class=\"video-player-stacked video-player-stacked--dark\">\n<div class=\"container copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Por que o Campaign Manager?<\/h6>\n<h3>Aumente a efetividade de cada campanha<\/h3>\n<\/p><\/div>\n<div class=\"video-player-stacked__video container\">\n<script src=\"https:\/\/fast.wistia.com\/embed\/medias\/ucmpgfsfde.jsonp\" data-cookieconsent=\"ignore\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" data-cookieconsent=\"ignore\" async><\/script><div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\"><div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><div class=\"wistia_embed wistia_async_ucmpgfsfde videoFoam=true\" style=\"height:100%;position:relative;width:100%\"><div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/ucmpgfsfde\/swatch\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" \/><\/div><\/div><\/div><\/div><\/div>\n<div class=\"video-player-stacked__stats container\">\n<div class=\"statistic-3-up-wrapper\">\n<div class=\"sidebar-info-box sidebar-info-box--text sidebar-info-box--light\">\n<h4>Execute as campanhas certas, r\u00e1pido<\/h4>\n<p>Ganhe agilidade com modelos pr\u00e9- configurados espec\u00edficos para ind\u00fastria, segmenta\u00e7\u00e3o  de alta precis\u00e3o e insights detalhados de performance.\n<\/p>\n<\/div>\n<div class=\"sidebar-info-box sidebar-info-box--text sidebar-info-box--light\">\n<h4>Mobilize o campo<\/h4>\n<p>Proporcione uma melhor experi\u00eancia ao cliente e maior impacto de marca ao coordenar o engajamento de marketing e vendas em campanhas unificadas.\n<\/p>\n<\/div>\n<div class=\"sidebar-info-box sidebar-info-box--text sidebar-info-box--light\">\n<h4>Unifique dados, conte\u00fado e fluxos de trabalho<\/h4>\n<p>Facilite a cria\u00e7\u00e3o de campanhas precisas e personalizadas com uma \u00fanica plataforma, que re\u00fane dados e conte\u00fados  nativamente integrados.\n<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p>\t\t<!-- Logo Wall Start &#x2705; --><\/p>\n<p>\t\t<!-- Quotes Start &#x2705; --><\/p>\n<section class=\"quote-tabs quote-tabs--light \">\n<div class=\"quote-tabs__content\">\n<div class=\"container\">\n<div class=\"carousel slide carousel-fade\" data-bs-ride=\"carousel\">\n<div class=\"carousel-indicators\"><\/div>\n<div class=\"carousel-inner\">\n\t\t\t\t\t\t\t<!-- [1-6x] --><\/p>\n<div class=\"carousel-item\"  style=\"height:509px\">\n<div class=\"quote-card quote-card-single\">\n<div class=\"quote-card__quote-wrapper\">\n<p>&#8220;O Campaign Manager coloca a for\u00e7a de vendas no centro da execu\u00e7\u00e3o, fortalecendo e ampliando nossas mensagens de marketing em todos os canais.&#8221; <\/p>\n<div class=\"quote-card__person-info-text\">\n<h5>Baptiste Omont, Diretor S\u00eanior, Sistemas Comerciais e M\u00e9dicos<\/h5>\n<h6>Idorsia Pharmaceuticals Ltd<\/h6>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-outline button-outline--black\" href=\"\/customer-stories\/idorsia-orchestrating-sales-and-marketing-with-campaign-manager\/\" target=\"_self\" rel=\"noopener\">Watch Video<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-item\"  style=\"height:509px\">\n<div class=\"quote-card quote-card-single\">\n<div class=\"quote-card__quote-wrapper\">\n<p>&#8220;Com o Campaign Manager nossas equipes de vendas, acesso e \u00e1rea m\u00e9dica tem uma vis\u00e3o 360\u00b0 de nossos clientes, viabilizando uma abordagem de engajamento totalmente co<\/p>\n<div class=\"quote-card__person-info-text\">\n<h5>Chris Deluzio, Vice-presidente Executivo, Opera\u00e7\u00f5es Corporativas<\/h5>\n<h6>NewAmsterdam Pharma<\/h6>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-outline button-outline--black\" href=\"\/customer-stories\/newamsterdam-maximizing-campaign-efficiency-for-emerging-biopharma\/\" target=\"_self\" rel=\"noopener\">Watch Video<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-item\"  style=\"height:509px\">\n<div class=\"quote-card quote-card-single\">\n<div class=\"quote-card__quote-wrapper\">\n<p>&#8220;A beleza do Campaign Manager \u00e9 ter esse espa\u00e7o unificado, onde h\u00e1 total visibilidade entre as \u00e1reas de vendas e marketing.&#8221; <\/p>\n<div class=\"quote-card__person-info-text\">\n<h5>Mike Josey, Diretor Comercial <\/h5>\n<h6>Essential Pharma<\/h6>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-outline button-outline--black\" href=\"\/customer-stories\/essential-pharma-supporting-high-growth-by-synchronizing-sales-and-marketing\/\" target=\"_self\" rel=\"noopener\">Watch Video<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- [] -->\n\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t<!-- Resources Start &#x2705; --><\/p>\n<section class=\"resource-block-cards resource-block-cards--light d-none\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Resources<\/h6>\n<h3>Explore and Learn<\/h3>\n<\/p><\/div>\n<div class=\"resource-block__cards resource-block__cards--gridded\">\n\t\t\t\t\t\t\t\t\t\t<a id=\"\" class=\"resource-card resource-card--light\" href=\"\/blog\/improve-commercial-operations-with-next-gen-marketing\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read More<\/h6>\n<h5>Improve Commercial Operations with Next-Gen Marketing<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2026\/04\/resource-tile-improve-commercial-operations-with-next-gen-marketing-340x240-1.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/customer-stories\/idorsia-orchestrating-sales-and-marketing-with-campaign-manager\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Idorsia: Orchestrating Sales and Marketing with Vault CRM Campaign Manager<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2026\/02\/resource-tile-orchestrating-sales-and-marketing-with-vault-crm-campaign-manager_340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/customer-stories\/newamsterdam-maximizing-campaign-efficiency-for-emerging-biopharma\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Maximizing Campaign Efficiency for Emerging Biopharma<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/08\/Resource-Video-Logo-Tile-Chris-Deluzio-Paul-Shawah-NewAmsterdam-Campaign-Manager-340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/customer-stories\/essential-pharma-supporting-high-growth-by-synchronizing-sales-and-marketing\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Essential Pharma: Supporting High Growth by Synchronizing Sales and Marketing<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2024\/12\/essential-pharma-supporting-high-growth-synchronizing-sales-marketing-340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/resources\/veeva-delivers-vault-crm-suite-with-vault-crm-campaign-manager\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read More<\/h6>\n<h5>Veeva Delivers Vault CRM Suite with Campaign Manager<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/12\/veeva-vault-crm-campaign-manager-now-available@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/resources\/veeva-vault-crm-campaign-manager-demo\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Demo<\/h6>\n<h5>Bridging the Gap Between Sales and Marketing<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"\/eu\/wp-content\/uploads\/2024\/12\/resource-tile-campaign-manager-demo-340x240-1.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/resources\/veeva-announces-vault-crm-campaign-manager\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read More<\/h6>\n<h5>Veeva Announces Vault CRM Campaign Manager<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/04\/resoure-tile-vault-crm-campaign-manager.png\" alt=\"\"><\/div>\n<p><\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t<!-- CTA Start &#x2705; --><\/p>\n<section class=\"hero-contained hero-contained--gradient hero-contained--footer-fix\">\n<div class=\"container copy-container copy-container--center\">\n<h3>Tem interesse em saber mais?<\/h3>\n<div class=\"copy-container__buttons\">\n\t\t\t\t\t<a class=\"button-primary button-primary--gradient\" href=\"\/br\/contact-us\/\" target=\"_self\" rel=\"noopener\">Entre em Contato<\/a><br \/>\n\t\t\t\t\t\t\t\t\t\t<a class=\"button-tertiary button-tertiary--white\" href=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/07\/Veeva-Product-Sheet-CRM-Suite.pdf?\" target=\"_blank\" rel=\"noopener\">Acesse o Product Sheet<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p><\/main><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Deliver more customer-centric experiences with visibility and coordination across all engagement channels.<\/p>\n","protected":false},"author":80,"featured_media":0,"parent":62064,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/veeva-2024.full-page.php","meta":{"footnotes":""},"class_list":["post-62432","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/pages\/62432"}],"collection":[{"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/users\/80"}],"replies":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/comments?post=62432"}],"version-history":[{"count":3,"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/pages\/62432\/revisions"}],"predecessor-version":[{"id":62499,"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/pages\/62432\/revisions\/62499"}],"up":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/pages\/62064"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/br\/wp-json\/wp\/v2\/media?parent=62432"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}