{"id":57298,"date":"2021-08-10T14:09:19","date_gmt":"2021-08-10T18:09:19","guid":{"rendered":"http:\/\/wwwwww.veeva.com\/br\/?post_type=resources&#038;p=57298"},"modified":"2023-06-30T15:59:22","modified_gmt":"2023-06-30T19:59:22","slug":"historia-de-sucesso-veeva-ucb-pharma-mexico","status":"publish","type":"resources","link":"https:\/\/www.veeva.com\/br\/resources\/historia-de-sucesso-veeva-ucb-pharma-mexico\/","title":{"rendered":"Hist\u00f3ria de sucesso da UCB"},"content":{"rendered":"<p>A UCB \u00e9 uma empresa biofarmac\u00eautica global focada na descoberta e no desenvolvimento de medicamentos e solu\u00e7\u00f5es inovadoras para transformar a vida de pessoas com doen\u00e7as graves em imunologia e neurologia. Inicialmente investiram em outra plataforma de relacionamento com o cliente (CRM), que se revelou obsoleta, com informa\u00e7\u00f5es dispersas impedindo a integra\u00e7\u00e3o multicanal, base de dados integrada entre as unidades de neg\u00f3cios e vis\u00e3o 360\u00b0 do cliente. Tamb\u00e9m obrigava o representante, em alguns casos, a estender horas ap\u00f3s o expediente para registrar as atividades do dia. Essa carga extra de trabalho impactava diretamente na qualidade de vida dele e tamb\u00e9m na qualidade das informa\u00e7\u00f5es. Descubra como o Veeva CRM torna mais f\u00e1cil, r\u00e1pido e indolor expandir e fazer mudan\u00e7as.<\/p>\n\n\t\t<div id=\"wppdfemb-frame-container-0\" style=\"-webkit-overflow-scrolling:auto;\">\n\t\t\t<iframe src=\"https:\/\/www.veeva.com\/br\/?url=\/br\/wp-content\/uploads\/2021\/08\/historiasucesso_ucb_BR.pdf&#038;title=UCB_case_sucesso&#038;index=1&#038;pdfID=0\"\n\t\t\t\tid=\"wppdf-emb-iframe-0\"\n\t\t\t\tdata-pdf-index=\"1\"\n\t\t\t\tclass=\"pdfembed-iframe nonfullscreen\"\n\t\t\t\tstyle=\"border:none;width:100%;max-width:100%;min-height:1000px\"\n\t\t\t\tscrolling=\"yes\">\n\t\t\t<\/iframe>\n\t\t<\/div>\n\n\t\t\n","protected":false},"excerpt":{"rendered":"<p>A UCB \u00e9 uma empresa biofarmac\u00eautica global focada na descoberta e no desenvolvimento de medicamentos e solu\u00e7\u00f5es inovadoras para transformar a vida de pessoas com doen\u00e7as graves em imunologia e neurologia. Inicialmente investiram em outra plataforma de relacionamento com o cliente (CRM), que se revelou obsoleta, com informa\u00e7\u00f5es dispersas impedindo a integra\u00e7\u00e3o multicanal, base de&hellip;<\/p>\n","protected":false},"featured_media":58662,"parent":0,"template":"","class_list":["post-57298","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource-area-20-commercial","resource-product-20-multichannel-crm","resource-type-customer-stories"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"A UCB \u00e9 uma empresa biofarmac\u00eautica global focada na descoberta e no desenvolvimento de medicamentos e solu\u00e7\u00f5es inovadoras para transformar a vida de pessoas com doen\u00e7as graves em imunologia e neurologia. Inicialmente investiram em outra plataforma de relacionamento com o cliente (CRM), que se revelou obsoleta, com informa\u00e7\u00f5es dispersas impedindo a integra\u00e7\u00e3o multicanal, base de\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.veeva.com\/br\/resources\/historia-de-sucesso-veeva-ucb-pharma-mexico\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Veeva -\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Hist\u00f3ria de sucesso da UCB - Veeva\" \/>\n\t\t<meta property=\"og:description\" content=\"A UCB \u00e9 uma empresa biofarmac\u00eautica global focada na descoberta e no desenvolvimento de medicamentos e solu\u00e7\u00f5es inovadoras para transformar a vida de pessoas com doen\u00e7as graves em imunologia e neurologia. Inicialmente investiram em outra plataforma de relacionamento com o cliente (CRM), que se revelou obsoleta, com informa\u00e7\u00f5es dispersas impedindo a integra\u00e7\u00e3o multicanal, base de\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.veeva.com\/br\/resources\/historia-de-sucesso-veeva-ucb-pharma-mexico\/\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2021-08-10T18:09:19+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2023-06-30T19:59:22+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Hist\u00f3ria de sucesso da UCB - Veeva\" \/>\n\t\t<meta name=\"twitter:description\" content=\"A UCB \u00e9 uma empresa biofarmac\u00eautica global focada na descoberta e no desenvolvimento de medicamentos e solu\u00e7\u00f5es inovadoras para transformar a vida de pessoas com doen\u00e7as graves em imunologia e neurologia. 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