{"id":62691,"date":"2026-07-07T16:24:28","date_gmt":"2026-07-07T19:24:28","guid":{"rendered":"https:\/\/www.veeva.com\/br\/?post_type=resources&#038;p=62691"},"modified":"2026-08-31T11:40:37","modified_gmt":"2026-08-31T14:40:37","slug":"talk-science-fce-pharma","status":"publish","type":"resources","link":"https:\/\/www.veeva.com\/br\/resources\/talk-science-fce-pharma\/","title":{"rendered":"Talk Science FCE Pharma"},"content":{"rendered":"<h1 style=\"text-align: center;\">Assista ao bate-papo gravado no est\u00fadio do Talk Science durante a FCE Pharma.<\/h1>\n<p style=\"text-align: center;\">Neste v\u00eddeo, Leo Oliveira, Senior Director, R&#038;D and Quality, LatAm na Veeva, conversa com Leandro Luize (Panorama Farmac\u00eautico) sobre os verdadeiros caminhos e desafios da Ind\u00fastria 4.0 no mercado farmac\u00eautico da Am\u00e9rica Latina.<\/p>\n<p>\n<script src=\"https:\/\/fast.wistia.com\/player.js\" async><\/script><br \/>\n<script src=\"https:\/\/fast.wistia.com\/embed\/glxc6bso6b.js\" async type=\"module\"><\/script><\/p>\n<style>wistia-player[media-id='glxc6bso6b']:not(:defined) { background: center \/ contain no-repeat url('https:\/\/fast.wistia.com\/embed\/medias\/glxc6bso6b\/swatch'); display: block; filter: blur(5px); padding-top:56.25%; }<\/style>\n<p><script>\n  window.wistiaOptions = {\n    'glxc6bso6b': {\n      plugin: {\n        \"captions\": {\n          onByDefault: true,\n          language: 'BR'\n        },\n      },\n    },\n  };\n<\/script><\/p>\n<p><wistia-player media-id=\"glxc6bso6b\" seo=\"false\" aspect=\"1.7777777777777777\"><\/wistia-player><\/p>\n<h2 style=\"text-align: center;\">Principais t\u00f3picos abordados:<\/h2>\n<p style=\"text-align: center;\">\n<ul>\n<li><strong>Tecnologia com foco em Pessoas:<\/strong>  A Ind\u00fastria 4.0 n\u00e3o se resume a rob\u00f4s e m\u00e1quinas; o papel da lideran\u00e7a \u00e9 conectar a tecnologia aos processos humanos, engajando os times para que vejam o valor real da digitaliza\u00e7\u00e3o.<\/li>\n<li><strong>O Custo dos Processos Desconectados: <\/strong> O real desperd\u00edcio na ind\u00fastria farmac\u00eautica muitas vezes est\u00e1 no tempo perdido com aprova\u00e7\u00f5es manuais, e-mails e dados isolados. O investimento em sistemas integrados garante integridade, rastreabilidade e acelera a chegada de medicamentos ao mercado.<\/li>\n<li><strong>Quebrando Silos entre R&#038;D e Qualidade: <\/strong> Historicamente vistas como \u00e1reas separadas, Pesquisa e Desenvolvimento (P&#038;D) e Qualidade\/Opera\u00e7\u00f5es precisam se unificar digitalmente. Processos complexos (como o controle de mudan\u00e7as) ganham agilidade quando os dados fluem sem barreiras.<\/li>\n<li><strong>O Papel Potencializador da IA: <\/strong> A Intelig\u00eancia Artificial e os agentes de IA n\u00e3o substituem o olhar humano, mas atuam como assistentes estrat\u00e9gicos na an\u00e1lise de riscos e desvios, desde que sustentados por uma base s\u00f3lida de dados de alta qualidade.<\/li>\n<li><strong>Cultura Voltada a Dados:<\/strong> Para que a transforma\u00e7\u00e3o aconte\u00e7a, as lideran\u00e7as devem monitorar a ado\u00e7\u00e3o tecnol\u00f3gica n\u00e3o para controle, mas para identificar gaps e promover melhorias cont\u00ednuas, impulsionando a maturidade digital de toda a regi\u00e3o.<\/li>\n<\/ul>\n<p><!-- remove all this below to remove this alert, or add the 2 <\/div>\n\n tags to do this on another page -->\n<\/div>\n<\/div>\n<p><!-- ALERT BANNER --><\/p>\n<section class=\"alert-banner\" hidden>\n<div class=\"alert-banner__bar\">\n<div class=\"container\">\n<div class=\"alert-banner__copy\">\n<h5>Venha participar de discuss\u00f5es como esta no nosso Summit<\/h5>\n<p class=\"body-m\">S\u00e3o Paulo | 25 de Agosto de 2026<\/p>\n<\/p><\/div>\n<p>\t\t\t<a class=\"button-primary button-primary--gradient\" href=\"\/br\/events\/veeva-summit-rd-quality-brasil\/\">Inscreva-se Agora<\/a><br \/>\n\t\t\t<button type=\"button\" class=\"button-secondary button-secondary--black\" aria-label=\"Close\"><\/button>\n\t\t<\/div>\n<\/p><\/div>\n<\/section>\n<p><!-- END ALERT BANNER --><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Assista ao bate-papo gravado no est\u00fadio do Talk Science durante a FCE Pharma. Neste v\u00eddeo, Leo Oliveira, Senior Director, R&#038;D and Quality, LatAm na Veeva, conversa com Leandro Luize (Panorama Farmac\u00eautico) sobre os verdadeiros caminhos e desafios da Ind\u00fastria 4.0 no mercado farmac\u00eautico da Am\u00e9rica Latina. Principais t\u00f3picos abordados: Tecnologia com foco em Pessoas: A&hellip;<\/p>\n","protected":false},"featured_media":62695,"parent":0,"template":"","class_list":["post-62691","resources","type-resources","status-publish","has-post-thumbnail","hentry","resource-area-20-quality","resource-area-20-regulatory","resource-type-videos"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Assista ao bate-papo gravado no est\u00fadio do Talk Science durante a FCE Pharma. 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