{"id":64895,"date":"2022-06-20T23:57:21","date_gmt":"2022-06-20T21:57:21","guid":{"rendered":"http:\/\/www.veeva.com\/eu\/?page_id=64895"},"modified":"2026-08-11T22:04:45","modified_gmt":"2026-08-11T20:04:45","slug":"continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk","status":"publish","type":"customer-stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/","title":{"rendered":"BMS &#038; GSK"},"content":{"rendered":"<p>\nHow have the EMA\u2019s latest updates affected your IDMP preparation efforts? Watch this fireside chat with Patrick Middag, Bristol Myers Squibb, and Alastair Nixon, GSK to hear how they are adapting to the new IDMP guidance and using it as an opportunity to derive even greater value from their RIM solution.\n<\/p>\n<p>\nThey also reviewed several steps that your organization can take in the coming months to prepare for compliance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.<\/p>\n","protected":false},"featured_media":65426,"parent":0,"template":"","product-link-list":[],"class_list":["post-64895","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Veeva Systems Europe\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe\" \/>\n\t\t<meta property=\"og:description\" content=\"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2022-06-20T21:57:21+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-08-11T20:04:45+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.veeva.com\\\/eu\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/#listItem\",\"name\":\"C. Stories\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/#listItem\",\"position\":2,\"name\":\"C. Stories\",\"item\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#listItem\",\"name\":\"BMS &#038; GSK\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#listItem\",\"position\":3,\"name\":\"BMS &#038; GSK\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/#listItem\",\"name\":\"C. Stories\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#organization\",\"name\":\"Veeva Systems Europe\",\"description\":\"EU Site\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#webpage\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/\",\"name\":\"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe\",\"description\":\"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#breadcrumblist\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/wp-content\\\/uploads\\\/2022\\\/07\\\/customer-story-logo-Veeva-Vault-Rim.png\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#mainImage\",\"width\":500,\"height\":200},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\\\/#mainImage\"},\"datePublished\":\"2022-06-20T23:57:21+02:00\",\"dateModified\":\"2026-08-11T22:04:45+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#website\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/\",\"name\":\"Veeva Systems Europe\",\"description\":\"EU Site\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe<\/title>\n\n","aioseo_head_json":{"title":"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe","description":"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.","canonical_url":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu#listItem","position":1,"name":"Home","item":"https:\/\/www.veeva.com\/eu","nextItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/#listItem","name":"C. Stories"}},{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/#listItem","position":2,"name":"C. Stories","item":"https:\/\/www.veeva.com\/eu\/customer-stories\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#listItem","name":"BMS &#038; GSK"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#listItem","position":3,"name":"BMS &#038; GSK","previousItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/#listItem","name":"C. Stories"}}]},{"@type":"Organization","@id":"https:\/\/www.veeva.com\/eu\/#organization","name":"Veeva Systems Europe","description":"EU Site","url":"https:\/\/www.veeva.com\/eu\/"},{"@type":"WebPage","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#webpage","url":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/","name":"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe","description":"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.veeva.com\/eu\/#website"},"breadcrumb":{"@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#breadcrumblist"},"image":{"@type":"ImageObject","url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2022\/07\/customer-story-logo-Veeva-Vault-Rim.png","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#mainImage","width":500,"height":200},"primaryImageOfPage":{"@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/#mainImage"},"datePublished":"2022-06-20T23:57:21+02:00","dateModified":"2026-08-11T22:04:45+02:00"},{"@type":"WebSite","@id":"https:\/\/www.veeva.com\/eu\/#website","url":"https:\/\/www.veeva.com\/eu\/","name":"Veeva Systems Europe","description":"EU Site","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.veeva.com\/eu\/#organization"}}]},"og:locale":"en_US","og:site_name":"Veeva Systems Europe","og:type":"article","og:title":"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe","og:description":"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.","og:url":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/","og:image":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png","og:image:secure_url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png","article:published_time":"2022-06-20T21:57:21+00:00","article:modified_time":"2026-08-11T20:04:45+00:00","twitter:card":"summary_large_image","twitter:title":"Continuing your IDMP Journey with Bristol Myers Squibb and GSK | Veeva Systems Europe","twitter:description":"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.","twitter:image":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png"},"aioseo_meta_data":{"post_id":"64895","title":"Continuing your IDMP Journey with Bristol Myers Squibb and GSK #separator_sa #site_title&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;","description":"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.","keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":"Continuing your IDMP Journey with Bristol Myers Squibb and GSK #separator_sa #site_title&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;","og_description":"Bristol Myers Squibb and GSK share how they are adapting to IDMP guidelines and using them as an opportunity to derive even greater value from their RIM system.","og_object_type":"default","og_image_type":"custom_image","og_image_url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png","og_image_width":"1200","og_image_height":"630","og_image_custom_url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2020\/08\/Generic-Social-Banners_v3_Veeva-Generic.png","og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":true,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":"{\"article\":{\"articleType\":\"BlogPosting\"},\"course\":{\"name\":\"\",\"description\":\"\",\"provider\":\"\"},\"faq\":{\"pages\":[]},\"product\":{\"reviews\":[]},\"recipe\":{\"ingredients\":[],\"instructions\":[],\"keywords\":[]},\"software\":{\"reviews\":[],\"operatingSystems\":[]},\"webPage\":{\"webPageType\":\"WebPage\"}}","pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"limit_modified_date":false,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","created":"2022-06-20 21:47:51","updated":"2026-08-24 21:18:55","focus_keyword":null,"additional_keywords":null,"truseo_locale":null,"ai":null,"breadcrumb_settings":null,"seo_analyzer_scan_date":"2026-08-21 13:53:52"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.veeva.com\/eu\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.veeva.com\/eu\/customer-stories\/\" title=\"C. Stories\">C. Stories<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tBMS &amp; GSK\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.veeva.com\/eu"},{"label":"C. Stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/"},{"label":"BMS &#038; GSK","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/continuing-your-idmp-journey-with-bristol-myers-squibb-and-gsk\/"}],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/64895","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":2,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/64895\/revisions"}],"predecessor-version":[{"id":101048,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/64895\/revisions\/101048"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/65426"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=64895"}],"wp:term":[{"taxonomy":"product-link-list","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/product-link-list?post=64895"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}