{"id":99547,"date":"2026-07-13T22:17:40","date_gmt":"2026-07-13T20:17:40","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?post_type=customer-stories&#038;p=99547"},"modified":"2026-07-14T20:36:53","modified_gmt":"2026-07-14T18:36:53","slug":"how-gsk-transformed-site-relationships-with-veeva-site-connect","status":"publish","type":"customer-stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/","title":{"rendered":"How GSK Transformed Site Relationships with Veeva Site Connect"},"content":{"rendered":"<p>\nGSK transformed its relationship with sites by deploying <a href=\"https:\/\/www.veeva.com\/eu\/products\/veeva-site-connect\/\">Veeva Site Connect<\/a> to create a unified, sponsor-agnostic platform. By replacing fragmented legacy tools, GSK simplified the experience for 8,600 sites, doubled active user engagement, and drove a 42% increase in compliance.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.<\/p>\n","protected":false},"featured_media":66770,"parent":0,"template":"","product-link-list":[1392,1411,1418,1436,1439,1442,1449],"class_list":["post-99547","customer-stories","type-customer-stories","status-publish","has-post-thumbnail","hentry","product-link-list-veeva-clinical-data","product-link-list-veeva-ctms","product-link-list-veeva-etmf","product-link-list-veeva-payments","product-link-list-veeva-quality-cloud","product-link-list-veeva-rim","product-link-list-veeva-study-startup"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO Pro 5.0.1 - aioseo.com -->\n\t<meta name=\"description\" content=\"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<link rel=\"canonical\" href=\"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO Pro (AIOSEO) 5.0.1\" \/>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"Veeva Systems Europe\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"GSK Standardizes Global Site Collaboration | Veeva Systems Europe\" \/>\n\t\t<meta property=\"og:description\" content=\"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.\" \/>\n\t\t<meta property=\"og:url\" content=\"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/\" \/>\n\t\t<meta property=\"og:image\" content=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png\" \/>\n\t\t<meta property=\"og:image:secure_url\" content=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png\" \/>\n\t\t<meta property=\"article:published_time\" content=\"2026-07-13T20:17:40+00:00\" \/>\n\t\t<meta property=\"article:modified_time\" content=\"2026-07-14T18:36:53+00:00\" \/>\n\t\t<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n\t\t<meta name=\"twitter:title\" content=\"GSK Standardizes Global Site Collaboration | Veeva Systems Europe\" \/>\n\t\t<meta name=\"twitter:description\" content=\"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.\" \/>\n\t\t<meta name=\"twitter:image\" content=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png\" \/>\n\t\t<script type=\"application\/ld+json\" class=\"aioseo-schema\">\n\t\t\t{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#breadcrumblist\",\"itemListElement\":[{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu#listItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.veeva.com\\\/eu\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/#listItem\",\"name\":\"C. Stories\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/#listItem\",\"position\":2,\"name\":\"C. Stories\",\"item\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/product-link-list\\\/veeva-clinical-data\\\/#listItem\",\"name\":\"Veeva Clinical Data\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu#listItem\",\"name\":\"Home\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/product-link-list\\\/veeva-clinical-data\\\/#listItem\",\"position\":3,\"name\":\"Veeva Clinical Data\",\"item\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/product-link-list\\\/veeva-clinical-data\\\/\",\"nextItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#listItem\",\"name\":\"How GSK Transformed Site Relationships with Veeva Site Connect\"},\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/#listItem\",\"name\":\"C. Stories\"}},{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#listItem\",\"position\":4,\"name\":\"How GSK Transformed Site Relationships with Veeva Site Connect\",\"previousItem\":{\"@type\":\"ListItem\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/product-link-list\\\/veeva-clinical-data\\\/#listItem\",\"name\":\"Veeva Clinical Data\"}}]},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#organization\",\"name\":\"Veeva Systems Europe\",\"description\":\"EU Site\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#webpage\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/\",\"name\":\"GSK Standardizes Global Site Collaboration | Veeva Systems Europe\",\"description\":\"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.\",\"inLanguage\":\"en-US\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#website\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#breadcrumblist\"},\"image\":{\"@type\":\"ImageObject\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/customer-story-logo-gsk.png\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#mainImage\",\"width\":500,\"height\":200},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/customer-stories\\\/how-gsk-transformed-site-relationships-with-veeva-site-connect\\\/#mainImage\"},\"datePublished\":\"2026-07-13T22:17:40+02:00\",\"dateModified\":\"2026-07-14T20:36:53+02:00\"},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#website\",\"url\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/\",\"name\":\"Veeva Systems Europe\",\"description\":\"EU Site\",\"inLanguage\":\"en-US\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.veeva.com\\\/eu\\\/#organization\"}}]}\n\t\t<\/script>\n\t\t<!-- All in One SEO Pro -->\r\n\t\t<title>GSK Standardizes Global Site Collaboration | Veeva Systems Europe<\/title>\n\n","aioseo_head_json":{"title":"GSK Standardizes Global Site Collaboration | Veeva Systems Europe","description":"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.","canonical_url":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/","robots":"max-image-preview:large","keywords":"","webmasterTools":{"miscellaneous":""},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"BreadcrumbList","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#breadcrumblist","itemListElement":[{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu#listItem","position":1,"name":"Home","item":"https:\/\/www.veeva.com\/eu","nextItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/#listItem","name":"C. Stories"}},{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/#listItem","position":2,"name":"C. Stories","item":"https:\/\/www.veeva.com\/eu\/customer-stories\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/product-link-list\/veeva-clinical-data\/#listItem","name":"Veeva Clinical Data"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu#listItem","name":"Home"}},{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/product-link-list\/veeva-clinical-data\/#listItem","position":3,"name":"Veeva Clinical Data","item":"https:\/\/www.veeva.com\/eu\/product-link-list\/veeva-clinical-data\/","nextItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#listItem","name":"How GSK Transformed Site Relationships with Veeva Site Connect"},"previousItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/#listItem","name":"C. Stories"}},{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#listItem","position":4,"name":"How GSK Transformed Site Relationships with Veeva Site Connect","previousItem":{"@type":"ListItem","@id":"https:\/\/www.veeva.com\/eu\/product-link-list\/veeva-clinical-data\/#listItem","name":"Veeva Clinical Data"}}]},{"@type":"Organization","@id":"https:\/\/www.veeva.com\/eu\/#organization","name":"Veeva Systems Europe","description":"EU Site","url":"https:\/\/www.veeva.com\/eu\/"},{"@type":"WebPage","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#webpage","url":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/","name":"GSK Standardizes Global Site Collaboration | Veeva Systems Europe","description":"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.","inLanguage":"en-US","isPartOf":{"@id":"https:\/\/www.veeva.com\/eu\/#website"},"breadcrumb":{"@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#breadcrumblist"},"image":{"@type":"ImageObject","url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2022\/10\/customer-story-logo-gsk.png","@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#mainImage","width":500,"height":200},"primaryImageOfPage":{"@id":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/#mainImage"},"datePublished":"2026-07-13T22:17:40+02:00","dateModified":"2026-07-14T20:36:53+02:00"},{"@type":"WebSite","@id":"https:\/\/www.veeva.com\/eu\/#website","url":"https:\/\/www.veeva.com\/eu\/","name":"Veeva Systems Europe","description":"EU Site","inLanguage":"en-US","publisher":{"@id":"https:\/\/www.veeva.com\/eu\/#organization"}}]},"og:locale":"en_US","og:site_name":"Veeva Systems Europe","og:type":"article","og:title":"GSK Standardizes Global Site Collaboration | Veeva Systems Europe","og:description":"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.","og:url":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/","og:image":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png","og:image:secure_url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png","article:published_time":"2026-07-13T20:17:40+00:00","article:modified_time":"2026-07-14T18:36:53+00:00","twitter:card":"summary_large_image","twitter:title":"GSK Standardizes Global Site Collaboration | Veeva Systems Europe","twitter:description":"Discover how GSK used Veeva Site Connect to simplify operations for 8,600 sites, double user engagement, and increase compliance by 42%.","twitter:image":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png"},"aioseo_meta_data":{"post_id":"99547","title":"GSK Standardizes Global Site Collaboration #separator_sa #site_title","description":null,"keywords":null,"keyphrases":{"focus":{"keyphrase":"","score":0,"analysis":{"keyphraseInTitle":{"score":0,"maxScore":9,"error":1}}},"additional":[]},"primary_term":null,"canonical_url":null,"og_title":"GSK Standardizes Global Site Collaboration #separator_sa #site_title","og_description":"#post_excerpt","og_object_type":"default","og_image_type":"custom_image","og_image_url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png","og_image_width":"0","og_image_height":"0","og_image_custom_url":"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2026\/07\/resource-tile-GSK-how-GSK-transformed-site-relationships-with-veeva-site-connect-video_34-0x240-1.png","og_image_custom_fields":null,"og_video":"","og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":true,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"WebPage","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":"-1","robots_max_videopreview":"-1","robots_max_imagepreview":"large","priority":null,"frequency":"default","local_seo":null,"limit_modified_date":false,"open_ai":"{\"title\":{\"suggestions\":[],\"usage\":0},\"description\":{\"suggestions\":[],\"usage\":0}}","created":"2026-07-13 20:14:25","updated":"2026-08-27 03:22:03","focus_keyword":null,"additional_keywords":null,"truseo_locale":null,"ai":null,"breadcrumb_settings":null,"seo_analyzer_scan_date":"2026-08-21 20:15:08"},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.veeva.com\/eu\" title=\"Home\">Home<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.veeva.com\/eu\/customer-stories\/\" title=\"C. Stories\">C. Stories<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t<a href=\"https:\/\/www.veeva.com\/eu\/product-link-list\/veeva-clinical-data\/\" title=\"Veeva Clinical Data\">Veeva Clinical Data<\/a>\n<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\tHow GSK Transformed Site Relationships with Veeva Site Connect\n<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/www.veeva.com\/eu"},{"label":"C. Stories","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/"},{"label":"Veeva Clinical Data","link":"https:\/\/www.veeva.com\/eu\/product-link-list\/veeva-clinical-data\/"},{"label":"How GSK Transformed Site Relationships with Veeva Site Connect","link":"https:\/\/www.veeva.com\/eu\/customer-stories\/how-gsk-transformed-site-relationships-with-veeva-site-connect\/"}],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/99547","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/customer-stories"}],"version-history":[{"count":1,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/99547\/revisions"}],"predecessor-version":[{"id":99548,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/customer-stories\/99547\/revisions\/99548"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/66770"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=99547"}],"wp:term":[{"taxonomy":"product-link-list","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/product-link-list?post=99547"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}