{"id":71358,"date":"2023-06-12T17:01:30","date_gmt":"2023-06-12T15:01:30","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?page_id=71358"},"modified":"2025-07-31T15:36:44","modified_gmt":"2025-07-31T13:36:44","slug":"quality-gsk","status":"publish","type":"page","link":"https:\/\/www.veeva.com\/eu\/quality-gsk\/","title":{"rendered":"Transforming Quality and Manufacturing Processes at GSK"},"content":{"rendered":"<style>\n<p>@media (min-width:768px) {\n.veeva-2024 .hero-centered {\npadding: 110px 0 130px 0;\n}\n}\n.veeva-2024  #hero.hero-centered--image {\n--mobile-image: url(\/wp-content\/themes\/veeva2015\/assets\/veeva-2024\/background\/suite-hero-mobile.jpg);\n--desktop-image: url(\/wp-content\/themes\/veeva2015\/assets\/veeva-2024\/background\/suite-hero-desktop.jpg);\n}<\/p>\n<p>.veeva-2024 .z-pattern__image-wrapper {\nborder-radius: 20px;\n}\n.veeva-2024 .z-pattern__image-wrapper {\nborder-radius: 24px;\nmargin: 0 auto;\noverflow: hidden;\nwidth: 80%;\n}\n.veeva-2024 .listed-up-accent.listed-up-accent--card-center .listed-up__cards {\nmargin-left: auto;\nmargin-right: auto;\nmax-width: 1400px;\ndisplay: flex;\nflex-wrap: wrap;\njustify-content: center;\n}\n.veeva-2024 .listed-up-card {\njustify-self: center;\nmax-width: 100%;\npadding: 32px 25px 0px 25px;\n}\n@media (min-width:767px) {\n.veeva-2024 .listed-up-card {\njustify-self: center;\nmax-width: 48%;\n}\n}\n@media (min-width:1200px) {\n.veeva-2024 .listed-up-card {\njustify-self: center;\nmax-width: 40%;\n}\n}\n.veeva-2024 .listed-up-card h5  {\nfont-weight:500;\n}\n.veeva-2024 .quote-card {\ncolor: white;\nbackground: var(--Dark-Linear, linear-gradient(191deg, #1B2F54 -4.76%, #01050B 12.81%, #02060D 27.11%, #030710 38.64%, #040A13 47.9%, #060C18 55.41%, #080F1D 61.65%, #0A1223 67.14%, #0C1629 72.38%, #0E1A2F 77.87%, #101D36 84.11%, #13213C 91.61%, #152543 100.88%, #172849 112.41%, #192C4F 126.71%, #1B2F54 144.28%));\n}\n.veeva-2024 .hero-contained {\nmargin-top:-60px;\n}\n@media (min-width:992px) {\n.veeva-2024 .hero-contained {\nmargin-top:-120px;\n}\n}\n.veeva-2024 .copy-container>img {\nwidth: auto;\n}\n.veeva-2024 .listed-up-card:before {\ncontent: unset;\n}\n<\/style>\n<p><main class=\"veeva-2024\"><\/p>\n<div id=\"\">\n<section id=\"hero\" class=\"hero-centered hero-centered--image\">\n<div class=\"container copy-container copy-container--center\">\n\t\t<img decoding=\"async\" alt=\"\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/05\/gsk-home-logo.png\"><\/p>\n<h1>Transforming Quality and <br \/>Manufacturing Processes at GSK<\/h1>\n<\/p><\/div>\n<\/section>\n<p><!-- Z Pattern - Products, Light --><\/p>\n<section class=\"z-pattern z-pattern-products z-pattern--light\">\n<div class=\"z-pattern__wrapper container\">\n<div class=\"z-pattern__inner\">\n<div class=\"copy-container copy-container--eyebrow-gradient copy-container--center copy-container--left-lg\">\n<h3>Proactive Quality as a Business Advantage<\/h3>\n<p>GSK is prioritizing its modernization efforts by focusing on real-time access to data and having the right controls in place to improve decision-making. Learn how they\u2019re joining systems for seamless information exchange.<\/p>\n<div class=\"copy-container__buttons\">\n                    <a class=\"button-outline button-outline--black\" href=\"\/eu\/blog\/proactive-quality-as-a-business-advantage\/\" target=\"_self\" rel=\"noopener\"><br \/>\n                        <span>Read Blog<\/span><br \/>\n                    <\/a>\n                <\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image\">\n<div class=\"z-pattern__image-wrapper\">\n                    <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/05\/gsk-changemaker-quote-1.png\" alt=\"\" \/>\n                <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"z-pattern z-pattern-products z-pattern--light\">\n<div class=\"z-pattern__wrapper container\">\n<div class=\"z-pattern__inner\">\n<div class=\"copy-container copy-container--eyebrow-gradient copy-container--center copy-container--left-lg\">\n<h3>Quality Transformation Best Practices<\/h3>\n<p>By considering people, processes, data, and technology, GSK is reenvisioning their Quality processes. See their best advice in this 2-minute video.<\/p>\n<div class=\"copy-container__buttons\">\n                    <a class=\"button-outline button-outline--black\" href=\"\/eu\/customer-stories\/gsk-quality-transformation-best-practices\/\" target=\"_self\" rel=\"noopener\"><br \/>\n                        <span>Watch Video<\/span><br \/>\n                    <\/a>\n                <\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image\">\n<div class=\"z-pattern__image-wrapper\">\n                    <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/05\/gsk-changemaker-quote-2.png\" alt=\"\" \/>\n                <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"z-pattern z-pattern-products z-pattern--light\">\n<div class=\"z-pattern__wrapper container\">\n<div class=\"z-pattern__inner\">\n<div class=\"copy-container copy-container--eyebrow-gradient copy-container--center copy-container--left-lg\">\n<h3>Harmonizing Quality Management<\/h3>\n<p>GSK brought processes into the system and off of spreadsheets and paper to improve reporting and decrease repeats. Hear how they did it.<\/p>\n<div class=\"copy-container__buttons\">\n                    <a class=\"button-outline button-outline--black\" href=\"\/eu\/customer-stories\/gsk-harmonizing-quality-management\/\" target=\"_self\" rel=\"noopener\"><br \/>\n                        <span>Watch Video<\/span><br \/>\n                    <\/a>\n                <\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image\">\n<div class=\"z-pattern__image-wrapper\">\n                    <img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/05\/Video-Harmonize_Quality_Management.png\" alt=\"\" \/>\n                <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"quote-tabs quote-tabs--light\">\n<div class=\"container\">\n<div class=\"carousel slide carousel-fade\" data-slide-interval=\"8500\">\n<div class=\"carousel-inner\">\n\t\t\t\t<!-- slide 1 --><\/p>\n<div class=\"carousel-item\">\n<div class=\"quote-card quote-card-full quote-card-full quote-card-full--large-text\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cWe achieved 60% usability improvements, improving system responsiveness by 75%.\u201d<\/p>\n<\/p><\/div>\n<div class=\"quote-card__person-info\">\n<div class=\"client-logo\">\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/06\/customer-story-logo-gsk.png\" alt=\"\">\n\t\t\t\t\t\t\t<\/div>\n<div class=\"quote-card__person-info__person\">\n<div class=\"avatar-thumbnail\">\n\t\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2020\/09\/Marcus-Massingham_GSK.png\"\/>\n\t\t\t\t\t\t\t\t<\/div>\n<div class=\"quote-card__person-info-text\">\n<h5>Marcus Massingham <\/h5>\n<h6>Senior Director, Quality Systems, GSK<\/h6>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"listed-up listed-up-accent listed-up--light listed-up-accent--card-center section-rounded\" style=\"\">\n<div class=\"listed-up__cards container\">\n<div class=\"listed-up-card\">\n<div class=\"bar\"><\/div>\n<h5>Why Modernize Quality Systems?<\/h5>\n<p>Life sciences companies \u2013 both small and large \u2013 are benefitting from their quality transformation initiatives. They are driving greater operational agility, seamless information exchange across functions, and improving partner collaboration.<\/p>\n<div class=\"copy-container__buttons\">\n                <a class=\"button-outline button-outline--black\" href=\"\/blog\/transforming-quality-across-the-enterprise-2020-veeva-rd-and-quality-summit-highlights\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n                    <span>Learn More<\/span><br \/>\n                <\/a>\n            <\/div>\n<\/p><\/div>\n<div class=\"listed-up-card\">\n<div class=\"bar\"><\/div>\n<h5>Make a Compelling Case for Quality Transformation<\/h5>\n<p>Quality management must expand beyond its traditional compliance focus and become a proactive, cross-functional effort that improves business outcomes. Build a compelling case for change by showing how to quantify the value of quality transformation and how to gain support from senior leaders and executives.<\/p>\n<div class=\"copy-container__buttons\">\n                <a class=\"button-outline button-outline--black\" href=\"\/resources\/make-a-compelling-case-for-quality-transformation-an-executive-guide\/\" target=\"_blank\" rel=\"noopener\"><br \/>\n                    <span>Read the Guide<\/span><br \/>\n                <\/a>\n            <\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"resource-block-cards resource-block-cards--light section-rounded-top\" style=\"margin-bottom:0px;padding-bottom:250px;padding-top:80px;background: linear-gradient(0deg,#fff 5.2%,#eef1f5 92.04%);\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>More Resources<\/h6>\n<h3>Explore and Learn<\/h3>\n<\/p><\/div>\n<div class=\"resource-block__cards resource-block__cards--gridded\">\n\t\t\t<a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/resources\/how-digital-quality-management-is-transforming-pharma-manufacturing\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read eBook<\/h6>\n<h5>How Digital Quality Management is Transforming Pharma Manufacturing<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/05\/Resource-Digital_Quality_Management.png\" alt=\"\"><\/div>\n<p><\/a><br \/>\n\t\t\t<a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/blog\/elevating-quality-beyond-compliance-the-many-faces-of-quality-transformation\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read Blog<\/h6>\n<h5>Elevating Quality Beyond Compliance: The Many Faces of Quality Transformation<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/10\/resource-tile-elevating-quality-beyond-compliance-340x240_2x.png\" alt=\"\"><\/div>\n<p><\/a><br \/>\n\t\t\t<a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/customer-stories\/increasing-speed-accuracy-of-remote-audits-with-modern-cloud-qms\/\" target=\"_blank\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch video<\/h6>\n<h5>Increasing Speed &#038; Accuracy of Remote Audits with Modern Cloud QMS<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/05\/Resource-Modern_Cloud_QMS.png\" alt=\"\"><\/div>\n<p><\/a>\n        <\/div>\n<\/p><\/div>\n<\/section>\n<section class=\"hero-contained hero-contained--gradient hero-contained--footer-fix\">\n<div class=\"copy-container container copy-container--center\">\n<h3>Interested in Learning More?<\/h3>\n<div class=\"copy-container__buttons\">\n\t  <a class=\"button-primary button-primary--gradient\" href=\"\/contact-us\/\">Contact Us<\/a>\n\t<\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p><\/main><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how GSK is using proactive quality management as a business advantage.<\/p>\n","protected":false},"author":223,"featured_media":71362,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/veeva-2024.full-page.php","meta":{"footnotes":""},"coauthors":[],"class_list":["post-71358","page","type-page","status-publish","has-post-thumbnail","hentry","search-do-not-search"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/71358"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/users\/223"}],"replies":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/comments?post=71358"}],"version-history":[{"count":8,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/71358\/revisions"}],"predecessor-version":[{"id":86158,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/71358\/revisions\/86158"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media\/71362"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=71358"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/coauthors?post=71358"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}