{"id":71990,"date":"2023-07-27T11:19:00","date_gmt":"2023-07-27T09:19:00","guid":{"rendered":"https:\/\/www.veeva.com\/eu\/?page_id=71990"},"modified":"2026-04-15T00:23:47","modified_gmt":"2026-04-14T22:23:47","slug":"veeva-link","status":"publish","type":"page","link":"https:\/\/www.veeva.com\/eu\/products\/veeva-link\/","title":{"rendered":"Link Key People | Deep KOL Data"},"content":{"rendered":"<p><main class=\"veeva-2024\"><\/p>\n<div id=\"simple-product\">\n<p>\t\t<!-- Hero Start &#x2705; --><\/p>\n<section class=\"hero-left-aligned hero-left-aligned--product\">\n<div class=\"hero-left-aligned__wrapper container\">\n<div class=\"copy-container container copy-container--left\">\n\t\t\t\t\t<!-- \n\n<h2>Veeva Link Key People<\/h2>\n\n\n\n\n<h1>Deep KOL Data for Better Engagement<\/h1>\n\n\n\n\n<p>\nIdentify key experts, view their activities, and receive notifications<br \/> on the people and scientific contributions that matter most to you. \n<\/p>\n\n --><\/p>\n<h2>Veeva Link Key People<\/h2>\n<h1>Deep KOL Data for Better Engagement <\/h1>\n<p>\nLink Key People provides deep data about key opinion leaders (KOLs) and software to surface relevant insights.<br \/>\nMedical and commercial teams use the product to identify KOLs, view their activities, and receive notifications.<br \/>\nAnalytics teams use Link data to inform targeting and segmentation.\n<\/p>\n<p>\nCurated KOL profiles include publications, clinical trials, conferences, associations,<br \/>\nguidelines, grants, payments, social media, and news mentions as well as patient mix<br \/>\nby disease and drug class in the US. Data is sourced from over 250k public sources,<br \/>\nincluding PubMed, conference websites, digital posts, and other social media feeds.\n<\/p>\n<p>\nCustomers access the data via a web application, mobile app, APIs, and connectors to<br \/>\nCRM and Events Management. The product is available across 85+ countries and all<br \/>\nmajor therapeutic areas.\n<\/p>\n<h6>\n\t\t\t\t\t\t<span><span>Announced<\/span> 2020<\/span><br \/>\n\t\t\t\t\t\t<span><span>Status<\/span> Mature<\/span><br \/>\n\t\t\t\t\t\t<span><span>Customers<\/span> 100+<\/span><br \/>\n\t\t\t\t\t<\/h6>\n<div class=\"copy-container__buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<a style=\"font-size: 16px;text-decoration:underline\" class=\"button-secondary button-secondary--black\" href=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/07\/Veeva-Product-Sheet-Link.pdf?\" target=\"_blank\" rel=\"noopener\"><br \/>\n   \t\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/themes\/veeva2015\/assets\/svg\/icons\/btn-download--black.svg\" alt=\"\"> <span>Download Product Sheet<\/span><\/a><\/p><\/div>\n<\/p><\/div>\n<div class=\"hero-left-aligned__image\">\n\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/eu\/wp-content\/uploads\/2025\/05\/Link-Key-People-marketing-image-2025-22-April-v3-no-beta.png\" alt=\"Link Key People | Deep KOL Data\">\n\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t<!-- Banner Start &#x2705; --><\/p>\n<p>\t\t<!-- Summit Banner Override --><br \/>\n\t\t\t\t\t\t<!-- Use this for Commercial Summit Banner. --><\/p>\n<section class=\"alert-news\">\n\t\t\t<a class=\"alert-news__wrapper container\" href=\"\/eu\/resources\/13-of-the-top-20-biopharmas-standardize-globally-on-veeva-link-key-people\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"alert-news__inner\">\n<h6>13 of the Top 20 Biopharmas Standardize Globally on Veeva Link Key People<\/h6>\n<p>\t\t\t\t\t<span class=\"alert-news__btn-desktop button-secondary\"><br \/>\n\t\t\t\t\t\t<img decoding=\"async\" src=\"\/wp-content\/themes\/veeva2015\/assets\/svg\/icons\/btn-arrow-up-right--black.svg\" alt=\"\"><br \/>\n\t\t\t\t\t<\/span><br \/>\n\t\t\t\t\t<span class=\"alert-news__btn-mobile button-text-link button-text-link--black\"><br \/>\n\t\t\t\t\t\t<span class=\"button-label\">Read More<\/span><br \/>\n\t\t\t\t\t\t<span class=\"underline\"><\/span><br \/>\n\t\t\t\t\t<\/span>\n\t\t\t\t<\/div>\n<p>\t\t\t<\/a><br \/>\n\t\t<\/section>\n<p>\t\t<!-- Z Pattern Start (Overview) &#x2705; --><\/p>\n<section class=\"d-none z-pattern z-pattern-products z-pattern--light z-pattern--bg-grey section-rounded-top\">\n<div class=\"z-pattern__wrapper container\">\n<div class=\"z-pattern__inner\">\n<div class=\"copy-container copy-container--eyebrow-gradient copy-container--center copy-container--left-lg\">\n<h6>Overview<\/h6>\n<h3>Deep KOL Data for Better Engagement <\/h3>\n<div class=\"copy-container__buttons\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-tertiary button-tertiary--black\" href=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/07\/Veeva-Product-Sheet-Link.pdf?\" target=\"_blank\" rel=\"noopener\">Download Product Sheet<\/a><br \/>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-secondary button-secondary--black button-secondary--icon-bg-white\" href=\"https:\/\/www.veeva.com\/eu\/resources\/link-product-brief\/\" target=\"_self\" rel=\"noopener\"><br \/>\n\t\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/wp-content\/themes\/veeva2015\/assets\/svg\/icons\/btn-arrow-right--black.svg\" alt=\"\"><br \/>\n\t\t\t\t\t\t\t\t<span>View Features<\/span><br \/>\n\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image z-pattern-image--desktop z-pattern__image--mobile\">\n<div class=\"z-pattern__image-wrapper\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/eu\/wp-content\/uploads\/2024\/05\/product-page-image-veeva-link-key-people-v3-2x.png\" alt=\"\">\n\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<div class=\"z-pattern__content \">\n<p>\nLink Key People provides deep data about key opinion leaders (KOLs) and software to surface relevant insights.<br \/>\nMedical and commercial teams use the product to identify KOLs, view their activities, and receive notifications.<br \/>\nAnalytics teams use Link data to inform targeting and segmentation.\n<\/p>\n<p>\nCurated KOL profiles include publications, clinical trials, conferences, associations,<br \/>\nguidelines, grants, payments, social media, and news mentions as well as patient mix<br \/>\nby disease and drug class in the US. Data is sourced from over 250k public sources,<br \/>\nincluding PubMed, conference websites, digital posts, and other social media feeds.\n<\/p>\n<p>\nCustomers access the data via a web application, mobile app, APIs, and connectors to<br \/>\nCRM and Events Management. The product is available across 85+ countries and all<br \/>\nmajor therapeutic areas.\n<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"z-pattern__image z-pattern-image--desktop z-pattern__image--desktop\">\n<div class=\"z-pattern__image-wrapper\">\n\t\t\t\t\t\t\t<img decoding=\"async\" src=\"\/eu\/wp-content\/uploads\/2024\/05\/product-page-image-veeva-link-key-people-v3-2x.png\" alt=\"\">\n\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/div>\n<\/section>\n<div class=\"blended-bg\">\n<p>\t\t\t<!-- Stats Start &#x2705; --><\/p>\n<section class=\"statistic-inline statistic-inline--dark section-rounded\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Momentum<\/h6>\n<h3>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tThe industry trusts Link\t\t\t\t\t\t\t\t\t\t\t\t\t<\/h3>\n<\/p><\/div>\n<div class=\"statistic-3-up-wrapper\">\n<div class=\"statistic-tool statistic-tool--dark\">\n<h3>15\/20<\/h3>\n<p>top biopharmas use <br class=\"visible-lg\">Link Key People<\/p>\n<\/p><\/div>\n<div class=\"statistic-tool statistic-tool--dark\">\n<h3>13\/20<\/h3>\n<p>top biopharmas standardized across TAs<\/p>\n<\/p><\/div>\n<div class=\"statistic-tool statistic-tool--dark\">\n<h3>95<sup>%<\/sup><\/h3>\n<p>renewal rate<\/p>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t\t<!-- Video Player Start &#x2705; --><\/p>\n<section class=\"video-player-stacked video-player-stacked--dark\">\n<div class=\"container copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Why Link Key People<\/h6>\n<h3>Better KOL engagement<\/h3>\n<\/p><\/div>\n<div class=\"video-player-stacked__video container\">\n<script>\n\t\t\twindow._wq = window._wq || [];\n\t\t\t_wq.push({\n\t\t\t  id: \"pgjam1ke0e\",\n\t\t\t  options: {\n\t\t\t\tplugin: {\n\t\t\t\t  \"captions\": {\n\t\t\t\t\tonByDefault: false\n\t\t\t\t  }\n\t\t\t\t}\n\t\t\t  }\n\t\t\t});\n\t\t\t<\/script><script src=\"https:\/\/fast.wistia.com\/embed\/medias\/pgjam1ke0e.jsonp\" async><\/script><script src=\"https:\/\/fast.wistia.com\/assets\/external\/E-v1.js\" async><\/script><div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\"><div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><div class=\"wistia_embed wistia_async_pgjam1ke0e videoFoam=true\" style=\"height:100%;position:relative;width:100%\"><div class=\"wistia_swatch\" style=\"height:100%;left:0;opacity:0;overflow:hidden;position:absolute;top:0;transition:opacity 200ms;width:100%;\"><img decoding=\"async\" src=\"https:\/\/fast.wistia.com\/embed\/medias\/pgjam1ke0e\/swatch\" style=\"filter:blur(5px);height:100%;object-fit:contain;width:100%;\" alt=\"\" aria-hidden=\"true\" onload=\"this.parentNode.style.opacity=1;\" \/><\/div><\/div><\/div><\/div>\n<\/div>\n<div class=\"video-player-stacked__stats container\">\n<div class=\"statistic-3-up-wrapper\">\n<div class=\"sidebar-info-box sidebar-info-box--text sidebar-info-box--light\">\n<h4>Find the right people<\/h4>\n<p>Easily identify and prioritize all relevant scientific, digital, and clinical leaders.<\/p>\n<\/div>\n<div class=\"sidebar-info-box sidebar-info-box--text sidebar-info-box--light\">\n<h4>Grow relationships<\/h4>\n<p>Understand your customer\u2019s areas of scientific interest and choose the most relevant talking points.<\/p>\n<\/div>\n<div class=\"sidebar-info-box sidebar-info-box--text sidebar-info-box--light\">\n<h4>Power your AI<\/h4>\n<p>Keep track of their scientific activities across channels.<\/p>\n<\/div><\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p>\t\t<!-- Logo Wall Start &#x2705; --><\/p>\n<section class=\"logo-wall-listed logo-wall-listed--light logo-wall-listed--bg-grey logo-wall-listed--floating-logos\">\n<div class=\"container copy-container copy-container--eyebrow-gradient copy-container--center\">\n<h6>Customer Success<\/h6>\n<h3>Trusted by biopharmas,<br \/> large and small<\/h3>\n<\/p><\/div>\n<div class=\"logo-wall-listed__logos container\">\n\t\t\t\t<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Advanz-Color-TransparentBG@2x.png\" alt=\"Advanz\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Alexion-Color-TransparentBG@2x.png\" alt=\"Alexion\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Astellas-Color-TransparentBG@2x.png\" alt=\"Astellas\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Bayer-Color-TransparentBG@2x.png\" alt=\"Bayer\"><br \/>\n<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Biogen-Color-TransparentBG@2x.png\" alt=\"Biogen\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Daiichi-Color-TransparentBG@2x.png\" alt=\"Daiichi\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Genmab-Color-TransparentBG@2x.png\" alt=\"Genmab\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-GSK-Color-TransparentBG@2x.png\" alt=\"GSK\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Idorsia-Color-TransparentBG@2x.png\" alt=\"Idorsia\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Jazz-Color-TransparentBG@2x.png\" alt=\"Jazz\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Leo-Color-TransparentBG@2x.png\" alt=\"LEO\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Lundbeck-Color-TransparentBG@2x.png\" alt=\"Lundbeck\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Menarini-Color-TransparentBG@2x.png\" alt=\"Menarini\"><br \/>\n<img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2021\/11\/customer-story-logo-merck-msd.png\" alt=\"MSD\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-NovoNordisk-Color-TransparentBG@2x.png\" alt=\"Novo-Nordisk\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-OysterPoint-Color-TransparentBG@2x.png\" alt=\"Oyster-Point\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Paratek-Color-TransparentBG@2x.png\" alt=\"Paratek\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Pfizer-Color-TransparentBG@2x.png\" alt=\"Pfizer\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Sanofi-Color-TransparentBG@2x.png\" alt=\"Sanofi\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-Shionogi-Color-TransparentBG@2x.png\" alt=\"Shionogi\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-UCB-Color-TransparentBG@2x.png\" alt=\"UCB\"><br \/>\n<img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/03\/Product-Page-Customer-Logo-UnitedTherapeutics-Color-TransparentBG@2x.png\" alt=\"United\">\t\t\t<\/div>\n<\/section>\n<p>\t\t<!-- Quotes Start &#x2705; --><\/p>\n<section class=\"quote-tabs quote-tabs--light \">\n<div class=\"quote-tabs__content\">\n<div class=\"container\">\n<div class=\"carousel slide carousel-fade\">\n<div class=\"carousel-indicators\"><\/div>\n<div class=\"carousel-inner\">\n\t\t\t\t\t\t\t<!-- [1-6x] --><\/p>\n<div class=\"carousel-item\" style=\"height: 509px;\">\n<div class=\"quote-card quote-card-single\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cAccess to Veeva Link Key People further strengthens data-driven decision-making, enhances laser-sharp targeting, and fosters more engaging HCP interactions.\u201d<\/p>\n<div class=\"quote-card__person-info-text\">\n<h5>Dr. Daniel Jardanhazi-Kurutz, Deputy Director, Customer Engagement<\/h5>\n<h6>Bayer AG<\/h6>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-outline button-outline--black\" href=\"\/eu\/resources\/13-of-the-top-20-biopharmas-standardize-globally-on-veeva-link-key-people\/\" target=\"_self\" rel=\"noopener\">Read Press Release<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-item\" style=\"height: 509px;\">\n<div class=\"quote-card quote-card-single\">\n<div class=\"quote-card__quote-wrapper\">\n<p>&#8220;Pre-call planning with Link increases customer engagement by 50% because it helps our commercial teams better understand their customers.&#8221;<\/p>\n<div class=\"quote-card__person-info-text\">\n<h5>Andres Diaz, Executive Director, Head of Experience Services and Digital Innovation<\/h5>\n<h6>Genentech<\/h6>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-outline button-outline--black\" href=\"\/eu\/customer-stories\/genentech-creating-a-seamless-customer-experience-with-deep-kol-insights\/\" target=\"_self\" rel=\"noopener\">Watch video<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<div class=\"carousel-item active\" style=\"height: 509px;\">\n<div class=\"quote-card quote-card-single\">\n<div class=\"quote-card__quote-wrapper\">\n<p>\u201cVeeva Link Key People is tremendously helpful in gaining a 360-degree understanding of our customers and predicting their needs.\u201d\t<\/p>\n<div class=\"quote-card__person-info-text\">\n<h5>Patrick Markt-Niederreiter, VP Digital Excellence<\/h5>\n<h6>Former VP Daiichi Sankyo Europe GmbH<\/h6>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a class=\"button-outline button-outline--black\" href=\"\/eu\/customer-stories\/daiichi-sankyo-europe-gmbh-powering-ai-and-analytics-with-deep-kol-data\/\" target=\"_self\" rel=\"noopener\">Watch video<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t<!-- [] -->\n\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t<!-- Resources Start &#x2705; --><\/p>\n<section class=\"resource-block-cards resource-block-cards--light\" id=\"resource-block-0\">\n<div class=\"container\">\n<div class=\"copy-container copy-container--center copy-container--eyebrow-gradient\">\n<h6>Resources<\/h6>\n<h3>Explore and Learn<\/h3>\n<\/p><\/div>\n<div class=\"resource-block__cards resource-block__cards--gridded resource-block__cards--gridded-3-up\">\n\t\t\t\t\t\t\t\t\t\t<a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/resources\/link-product-brief\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read Features Brief<\/h6>\n<h5>Veeva Link Key People Features Brief<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2015\/04\/Veeva-KOL-Data-and-Services-Product-Brief1.jpg\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/resources\/link-key-people-demo\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Demo<\/h6>\n<h5>More Relevant Engagement with Veeva Link Key People<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2018\/08\/resource-tile-link-key-people-demo-overview-340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/veeva-link-customer-stories\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Hear How Customers Innovate with Link<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2024\/02\/link-customer-stories.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/resources\/link-key-people-in-crm\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Demo<\/h6>\n<h5>Link Key People in CRM<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2026\/01\/resource-demo-tile-veeva-link-key-people-vault-crm-enabling-better-engagement-with-deep-KOL-insights-in-crm_340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/customer-stories\/sanofis-journey-to-more-data-driven-kol-engagement\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Sanofi&#8217;s Journey to More Data-Driven KOL Engagement<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/12\/resource-tile-link-key-people-journey-to-more-data-driven-kol-engagement-video_340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/customer-stories\/daiichi-sankyo-europe-gmbh-powering-ai-and-analytics-with-deep-kol-data\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Daiichi Sankyo Europe GmbH: Powering AI and Analytics with Deep KOL Data<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2025\/01\/resource-tile-daiichi-sankyo-europe-link-key-people-video-340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/customer-stories\/astellas-using-deep-data-to-build-stronger-scientific-relationships\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Watch Video<\/h6>\n<h5>Astellas: Using Deep Data to Build Stronger Scientific Relationships<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2024\/02\/Astellas-Link-Keynote-Fireside-Video_rt.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/blog\/bayer-ag-gsk-novartis-the-enterprise-value-of-kol-insights\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read Blog<\/h6>\n<h5>Bayer AG, GSK, Novartis: The Enterprise Value of KOL Insights<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/01\/resource-tile-bayer-ag-gsk-novartis-the-enterprise-value-of-KOL-insights-340x240@2x.png\" alt=\"\"><\/div>\n<p><\/a><\/p>\n<p><a id=\"\" class=\"resource-card resource-card--light\" href=\"\/eu\/resources\/measuring-the-impact-of-medical-affairs-assessing-and-measuring-valuable-relationships\/\" target=\"_self\" rel=\"noopener\"><\/p>\n<div class=\"resource-card__text\">\n<h6>Read White Paper<\/h6>\n<h5>Measuring the Impact of Medical Affairs: Assessing and Measuring Valuable Relationships<\/h5>\n<\/div>\n<div class=\"resource-card__media\"><img decoding=\"async\" src=\"\/wp-content\/uploads\/2025\/03\/Medical-Affairs-Impact-Whitepaper_social-03.png\" alt=\"\"><\/div>\n<p><\/a>\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section>\n<p>\t\t<!-- CTA Start &#x2705; --><\/p>\n<section class=\"hero-contained hero-contained--gradient hero-contained--footer-fix\" style=\"--footer-fix-color: transparent; --footer-fix-color-desktop: transparent;\">\n<div class=\"container copy-container copy-container--center\">\n<h3>Interested in learning more?<\/h3>\n<div class=\"copy-container__buttons\">\n\t\t\t\t\t<a class=\"button-primary button-primary--gradient\" href=\"\/eu\/contact-us\/\" target=\"_self\" rel=\"noopener\">Contact Us<\/a><br \/>\n\t\t\t\t\t\t\t\t\t\t<a class=\"button-tertiary button-tertiary--white\" href=\"https:\/\/www.veeva.com\/wp-content\/uploads\/2023\/07\/Veeva-Product-Sheet-Link.pdf?\" target=\"_blank\" rel=\"noopener\">Download Product Sheet<\/a>\n\t\t\t\t\t\t\t\t\t<\/div>\n<\/p><\/div>\n<\/section><\/div>\n<p><\/main><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Veeva Link Key People provides real-time KOL intelligence to improve engagement with medical and scientific experts.<\/p>\n","protected":false},"author":223,"featured_media":0,"parent":9525,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"templates\/veeva-2024.full-page.php","meta":{"footnotes":""},"coauthors":[1704],"class_list":["post-71990","page","type-page","status-publish","hentry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/71990"}],"collection":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/users\/223"}],"replies":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/comments?post=71990"}],"version-history":[{"count":10,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/71990\/revisions"}],"predecessor-version":[{"id":96479,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/71990\/revisions\/96479"}],"up":[{"embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/pages\/9525"}],"wp:attachment":[{"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/media?parent=71990"}],"wp:term":[{"taxonomy":"author","embeddable":true,"href":"https:\/\/www.veeva.com\/eu\/wp-json\/wp\/v2\/coauthors?post=71990"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}