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<\/p>\n\nBiopharma companies face ever-present external pressures to execute rapid, successful launches at a greater scale. This rapid commercialization necessitates producing more content, faster.\n<\/p>\n
\nVeeva PromoMats is always evolving to meet these distinct needs and challenges. It speeds compliant content at scale with modular content, review and approval, and digital asset management capabilities.\n<\/p>\n
\nRead on for highlights from the more than 60 new Veeva PromoMats innovations released in 2023 \u2013 all designed to help you get to market faster in 2024 and beyond.\n<\/p>\n
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<\/p>\n\nCreate digital content at scale by choosing from a library of pre-approved, channel agnostic content modules. Reviewers can quickly identify which assets require review, making the approval process more efficient. Discover innovations in modular content that provide a more streamlined end-to-end experience.\n<\/p>\n
\nThe process of creating, editing, and viewing a Content Module is easier than ever with the new, intuitive modular content user interface.\n<\/p>\n
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\nThe user interface includes different section cards for Claims, Reusable Text, and Images to display each corresponding Content Module Asset. Users can click on the card to see a quick view of the Content Module Asset without navigating away from the page. This makes it easier to see which assets are in each section of the module and compare them against their corresponding assets.\n<\/p>\n
\nYou can also edit Content Module Assets in the quick view panel and reorder cards by dragging and dropping them into place within their section. Editors can easily group assets within a section together to assist with asset placement within a template when authoring content.\n<\/p>\n
\nEasily ensure all your promotional content is linked to the approved Content Modules. Users can now create a link annotation to a claim or module asset directly from the Modular Content Document Info Panel, which simplifies the process of linking Content Module Assets to areas within the promotional material that were not automatically linked, like images.\n<\/p>\n
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<\/p>\n\nSpeed compliant content review and measure performance for more personalized outreach. Enhanced industry-specific workflows help keep your content speedy and on-track.\n<\/p>\n
\nManually searching for and linking references to claims within content is time consuming for marketers and agencies. A built-in claims library speeds this process, while reducing the administrative burden and risk of managing claims across countries, channels, and assets.\n<\/p>\n
\nSuggest Links pulls from the claims library and automatically creates reference links within a document by recognizing the claims included in the document. This not only speeds prep and review timelines, but also ensures content creators are using consistent messages that have already been vetted and approved. The new Enhanced Suggest Links<\/strong> feature is even more flexible, with improved text recognition, in how it searches for and links claims \u2013 meaning you\u2019ll have more suggested annotations and matches, more time, and more compliance peace of mind.\n<\/p>\n \nStreamlining your MLR process and identifying internal bottlenecks is vital for increasing speed to market and ensuring content personalization. Updates to Standard Metric Track Duration<\/strong> will allow you to measure your own timelines while comparing your content lifecycle to industry peers by associating a document lifecycle state into four standard business processes:\n<\/p>\n \nQuickly generate compliance packages by bulk-filling the submission dates. You can also reduce repetitive tasks for compliance teams and create multiple eCTD Compliance Packages simultaneously using eCTD Bulk Submissions, a new action in the \u2018Generate Compliance Package\u2019 section.\n<\/p>\n \nVeeva PromoMats DAM provides a single solution to store, search, and share compliant content. Built for life sciences, it is an intuitive, organized, and capable platform to meet the needs of any content library \u2013 through content creation, MLR, publication, and storage.\n<\/p>\n \nAs a storefront for your brand, the redesigned Brand Portal provides a simpler interface to help you navigate with ease. The modernized look and feel provides a more intuitive experience allowing users to find their content quicker, making it easier to share and reuse materials across tactics and agencies.\n<\/p>\n \nStreamline the process for getting content to Veeva CLM and rapidly equip field teams with the latest content. Auto-Publishing for CLM<\/strong> now supports embedded videos in PPTX presentations, which allows for faster content review with all assets in one place \u2013 and a more robust, enriching customer experience.\n<\/p>\n\nTrack and measure content lifecycle with more specificity
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<\/p>\n\nMaintain compliance at scale with eCTD enhancements
\n<\/h4>\n<\/p>\n\nSearch, Store, and Share
\n<\/h2>\n\nDigital Asset Management
\n<\/h3>\n\nFind content faster with the new Brand Portal interface
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<\/p>\n\nShare better content with review teams, faster
\n<\/h4>\n\n <\/p>\n\n Quick Tip<\/strong>
\nSimplify video reviews with the creation of viewable renditions for video files up to 100GB, a significant increase from the previous 4GB limit.\n <\/div>\n<\/div>\n