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decoding=\"async\" class=\"image w8\" src=\"https:\/\/www.veeva.com\/jp\/wp-content\/uploads\/2025\/05\/fig1-1.png\" alt=\"fig1\" 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decoding=\"async\" class=\"image w8\" src=\"https:\/\/www.veeva.com\/jp\/wp-content\/uploads\/2025\/05\/fig2-1.png\" alt=\"fig2\" 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\/>\n\u901a\u5e38\u30013\u30f6\u6708\u306a\u3069\u77ed\u671f\u306e\u30b9\u30d1\u30f3\u3067\u65bd\u7b56\u306e\u52b9\u679c\u691c\u8a3c\u3092\u6c42\u3081\u3089\u308c\u308b\u3053\u3068\u304c\u591a\u3044\u306e\u3067\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u52b9\u679c\u691c\u8a3c\u3092\u3059\u308b\u3046\u3048\u3067\u306f\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u3078\u306e\u53cd\u5fdc\u3001\u30a2\u30c0\u30d7\u30b7\u30e7\u30f3\u30e9\u30c0\u30fc\u306e\u30b9\u30c6\u30fc\u30b8\u9032\u6357\u306a\u3069MR\u304c\u89b3\u5bdf\u3057\u305f\u533b\u5e2b\u306e\u5909\u5316\u3001\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u4f1d\u9054\u3057\u305f\u533b\u5e2b\u306b\u304a\u3051\u308b\u51e6\u65b9\u610f\u5411\u306e\u5916\u90e8\u30a2\u30f3\u30b1\u30fc\u30c8\u30c7\u30fc\u30bf\u306a\u3069\u3001\u533b\u5e2b\u306e\u8a8d\u8b58\u5909\u5316\u306b\u95a2\u3059\u308b\u4e2d\u9593\u6307\u6a19\u3092\u4f75\u7528\u3059\u308b\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u307e\u305f\u3001\u5f0a\u793e\u306e\u7d4c\u9a13\u304b\u3089\u3001\u30b9\u30e9\u30a4\u30c9\u3092\u7528\u3044\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u4f1d\u9054\u306b\u304a\u3044\u3066\u306f\u3001\u30b9\u30e9\u30a4\u30c9\u8868\u793a\u6642\u9593\u3082\u4e2d\u9593\u6307\u6a19\u3068\u3057\u3066\u6709\u7528\u3067\u3059\u3002\u5f85\u6a5f\u4e2d\u306b\u305a\u3063\u3068\u540c\u3058\u30da\u30fc\u30b8\u3092\u958b\u3044\u305f\u308a\u3059\u308b\u3053\u3068\u3082\u3042\u308b\u306e\u3067\u3001\u30c7\u30fc\u30bf\u3068\u3057\u3066\u5b8c\u5168\u306b\u6b63\u78ba\u3067\u306f\u306a\u3044\u3082\u306e\u306e\u3001\u7570\u5e38\u5024\u3092\u9664\u304f\u3053\u3068\u306b\u3088\u308a\u3069\u308c\u304f\u3089\u3044\u30a2\u30af\u30c6\u30a3\u30d6\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u6d3b\u7528\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u3046\u3048\u3067\u306f\u3001\u5358\u306b\u30b9\u30e9\u30a4\u30c9\u4f7f\u7528\u56de\u6570\u3068\u6bd4\u8f03\u3059\u308b\u3088\u308a\u3082\u5f97\u3089\u308c\u308b\u30a4\u30f3\u30b5\u30a4\u30c8\u306f\u5927\u304d\u3044\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u307e\u305f\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u9762\u8ac7\u7fa4\u3001\u30a2\u30dd\u30a4\u30f3\u30c8\u9762\u8ac7\u7fa4\u306a\u3069\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f7f\u3063\u3066\u8a71\u3057\u8fbc\u307f\u3092\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u6a5f\u4f1a\u306b\u7d5e\u3063\u3066\u691c\u8a3c\u3092\u3059\u308b\u3053\u3068\u3082\u4e00\u6848\u3067\u3059\u3002\u30b9\u30e9\u30a4\u30c9\u306e\u4f7f\u7528\u79d2\u6570\u3092\u91cd\u8981\u6307\u6a19\u3068\u3057\u3066\u5206\u6790\u306b\u6d3b\u7528\u3057\u3066\u3044\u308b\u4f1a\u793e\u3082\u3042\u308a\u307e\u3059\uff08\u56f3\uff13\uff09\u3002<\/p>\n<figure>\n<h5>\u56f33\uff1a\u30b9\u30e9\u30a4\u30c9\u306e\u4f7f\u7528\u79d2\u6570\u3092\u7528\u3044\u305f\u5206\u6790\u306e\u4f8b<\/h5>\n<div><img decoding=\"async\" class=\"image w8\" src=\"https:\/\/www.veeva.com\/jp\/wp-content\/uploads\/2025\/05\/fig3-1.png\" alt=\"fig3\" \/><\/div>\n<\/figure>\n<h2>\u30bf\u30ae\u30f3\u30b0\u306e\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3<\/h2>\n<p>\u500b\u5225\u5316\u3055\u308c\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u6d3b\u7528\u30fb\u691c\u8a3c\u306b\u3068\u3063\u3066\u3001\u30bf\u30ae\u30f3\u30b0\u304c\u91cd\u8981\u306a\u5f79\u5272\u3092\u679c\u305f\u3059\u3053\u3068\u306f\u3054\u7406\u89e3\u3044\u305f\u3060\u3051\u305f\u306e\u3067\u306f\u306a\u3044\u304b\u3068\u601d\u3044\u307e\u3059\u3002\u3067\u306f\u3001\u305d\u306e\u3088\u3046\u306a\u30bf\u30b0\u3092\u3069\u306e\u3088\u3046\u306b\u4ed8\u4e0e\u3057\u3066\u7ba1\u7406\u3057\u3066\u3044\u304f\u306e\u304b\u306b\u3064\u3044\u3066\u3001\u6700\u5f8c\u306b\u5f0a\u793e\u306e\u898b\u89e3\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u69d8\u3005\u306a\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u7d44\u7e54\u3068\u3057\u3066\u5171\u901a\u306e\u30bf\u30b0\u69cb\u9020\u3092\u7528\u3044\u3066\u3001\u30bf\u30b0\u60c5\u5831\u3092\u7ba1\u7406\u3059\u308b\u4ed5\u7d44\u307f\u304c\u5fc5\u8981\u3068\u306a\u308a\u307e\u3059\u3002\u3088\u304f\u3042\u308b\u65b9\u6cd5\u3068\u3057\u3066\u306f\u3001\u30a8\u30af\u30bb\u30eb\u306a\u3069\u3067\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u30b9\u30e9\u30a4\u30c9\u3054\u3068\u306b\u4ed8\u4e0e\u3059\u308b\u30bf\u30b0\u3092\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u7b49\u3067\u6574\u7406\u3057\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u4f5c\u6210\u306b\u95a2\u3059\u308b\u793e\u5185\u306e\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u90e8\u9580\u3082\u3057\u304f\u306f\u5916\u90e8\u30d1\u30fc\u30c8\u30ca\u30fc\u304cVeeva PromoMats\u306a\u3069\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u306b\u30bf\u30b0\u60c5\u5831\u3092\u4ed8\u4e0e\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3067\u3059\u3002\u305d\u306e\u524d\u63d0\u3068\u3057\u3066\u3001\u30c1\u30fc\u30e0\u3084\u4eba\u306b\u3088\u3063\u3066\u30bf\u30b0\u306e\u4ed8\u3051\u65b9\u306b\u3070\u3089\u3064\u304d\u304c\u51fa\u306a\u3044\u3088\u3046\u306b\u3001\u30bf\u30b0\u306e\u69cb\u9020\u3084\u305d\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u5171\u901a\u30eb\u30fc\u30eb\u3068\u3057\u3066\u5b9a\u3081\u3001\u307e\u305f\u4ed8\u4e0e\u72b6\u6cc1\u3092\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002\u305f\u3068\u3048\u3070\u3001\u5404\u81ea\u304c\u52dd\u624b\u306b\u65b0\u3057\u3044\u30bf\u30b0\u3092\u4ed8\u3051\u3066\u3057\u307e\u3046\u3068\u3001\u4f3c\u305f\u3088\u3046\u306a\u30bf\u30b0\u306b\u60c5\u5831\u304c\u5206\u6563\u3057\u3066\u3057\u307e\u3044\u3001\u30bf\u30b0\u304c\u3046\u307e\u304f\u6a5f\u80fd\u3057\u306a\u304f\u306a\u3063\u3066\u3057\u307e\u3044\u307e\u3059\u3002\u3088\u3063\u3066\u3001\u5b89\u5b9a\u3057\u3066\u30bf\u30ae\u30f3\u30b0\u3092\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30b0\u3092\u7ba1\u7406\u3059\u308b\u30ac\u30d0\u30ca\u30f3\u30b9\u306e\u4ed5\u7d44\u307f\u3092\u69cb\u7bc9\u3059\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3059\u3002<br \/>\n\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u3068\u3057\u3066\u306f\u3001\u81ea\u52d5\u7684\u306b\u30bf\u30b0\u3092\u4ed8\u4e0e\u3059\u308b\u3088\u3046\u306a\u6a5f\u80fd\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001\u7701\u529b\u5316\u3067\u304d\u308b\u53ef\u80fd\u6027\u304c\u3042\u308a\u307e\u3059\u3002\u305f\u3068\u3048\u3070\u3001Veeva Vault\u306b\u304a\u3044\u3066\u306f\u3001Auto Document Tagging\u3068\u3044\u3046\u6a5f\u80fd\u3092\u4f7f\u3046\u3053\u3068\u306b\u3088\u3063\u3066\u3001\u4e8b\u524d\u306b\u8a2d\u5b9a\u3057\u305f\u30ed\u30b8\u30c3\u30af\u306b\u5f93\u3063\u3066\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30b9\u30e9\u30a4\u30c9\u306b\u542b\u307e\u308c\u308b\u30c6\u30ad\u30b9\u30c8\u306e\u60c5\u5831\u304b\u3089\u3001\u30bf\u30b0\u3092\u81ea\u52d5\u7684\u306b\u4ed8\u4e0e\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3067\u3059\u3002\u305f\u3060\u3057\u3001\u305d\u306e\u5834\u5408\u3067\u3082\u3001\u6226\u7565\u7684\u610f\u56f3\u306b\u6cbf\u3063\u305f\u30bf\u30b0\u4ed8\u4e0e\u306e\u30ed\u30b8\u30c3\u30af\u3092\u6574\u7406\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u524d\u63d0\u3068\u306a\u308a\u307e\u3059\u3002<br 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\/>\n\u4eca\u5f8c\u3001AI\u306b\u3088\u308a\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u751f\u6210\u65b9\u6cd5\u304c\u5927\u304d\u304f\u9032\u5316\u3059\u308b\u3053\u3068\u3082\u4e88\u6e2c\u3055\u308c\u307e\u3059\u3002\u3053\u306e\u5834\u5408\u306b\u304a\u3044\u3066\u3082\u3001\u65e2\u5b58\u30b3\u30f3\u30c6\u30f3\u30c4\u306b\u660e\u793a\u7684\u306a\u610f\u5473\u3092\u4ed8\u52a0\u3057\u3066\u304a\u304f\u3053\u3068\u306f\u3001\u6226\u7565\u306b\u6cbf\u3063\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u6d3b\u7528\u3092\u63a8\u9032\u3059\u308b\u3046\u3048\u3067\u91cd\u8981\u3060\u3068\u8003\u3048\u307e\u3059\u3002\u307e\u305f\u3001\u30bf\u30ae\u30f3\u30b0\u306e\u30aa\u30da\u30ec\u30fc\u30b7\u30e7\u30f3\u81ea\u4f53\u3082\u3069\u3093\u3069\u3093\u9032\u5316\u3057\u3001\u52b9\u7387\u5316\u304c\u9032\u3080\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002\u305f\u3060\u3001\u305d\u306e\u3088\u3046\u306a\u4e16\u754c\u306b\u306a\u3063\u305f\u3068\u3057\u3066\u3082\u3001\u30bf\u30b0\u3092\u52b9\u679c\u7684\u306b\u6d3b\u7528\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u30bf\u30ae\u30f3\u30b0\u306b\u3088\u3063\u3066\u3069\u306e\u3088\u3046\u306b\u4f1d\u3048\u308b\u60c5\u5831\u3092\u69cb\u9020\u5316\u3057\u305f\u3044\u306e\u304b\u3001\u3069\u306e\u3088\u3046\u306b\u500b\u5225\u5316\u3055\u308c\u305f\u60c5\u5831\u63d0\u4f9b\u3092\u3069\u306e\u3088\u3046\u306a\u30a2\u30d7\u30ed\u30fc\u30c1\u3067\u5b9f\u73fe\u3057\u305f\u3044\u306e\u304b\u3092\u6574\u7406\u3057\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u3060\u3068\u8003\u3048\u307e\u3059\u3002\u69d8\u3005\u306a\u65b9\u6cd5\u304c\u3042\u308a\u307e\u3059\u304c\u3001Vault PromoMats\u306e\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u7ba1\u7406\u30b7\u30b9\u30c6\u30e0\u3092\u7528\u3044\u308b\u3053\u3068\u306b\u3088\u308a\u3001\u7d44\u7e54\u3068\u3057\u3066\u5171\u901a\u306e\u30bf\u30b0\u60c5\u5831\u3092\u8907\u5408\u7684\u306b\u7ba1\u7406\u3059\u308b\u3053\u3068\u304c\u53ef\u80fd\u3068\u306a\u308a\u307e\u3059\uff08\u56f34\uff09\u3002<\/p>\n<figure>\n<h5>\u56f34\uff1a\u30b3\u30f3\u30c6\u30f3\u30c4\u30bf\u30ae\u30f3\u30b0\u306e\u4f8b<\/h5>\n<div><img decoding=\"async\" class=\"image w8\" src=\"https:\/\/www.veeva.com\/jp\/wp-content\/uploads\/2025\/05\/fig4-1.png\" alt=\"fig4\" \/><\/div>\n<\/figure>\n<p>\u533b\u5e2b\u306e\u60c5\u5831\u30cb\u30fc\u30ba\u306e\u5909\u5316\u3001\u304a\u3088\u3073\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u306e\u9032\u5316\u306b\u3088\u308a\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u5236\u4f5c\u30fb\u6d3b\u7528\u30d7\u30ed\u30bb\u30b9\u306f\u4eca\u5f8c\u307e\u3059\u307e\u3059\u5909\u308f\u3063\u3066\u3044\u304f\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u307e\u3059\u3002Veeva\u30b0\u30ed\u30fc\u30d0\u30eb\u5168\u4f53\u3067\u6700\u65b0\u306e\u77e5\u898b\u3092\u96c6\u7a4d\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u5236\u4f5c\u30fb\u6d3b\u7528\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u3064\u3044\u3066\u3001\u77e5\u308a\u305f\u3044\u3053\u3068\u3001\u691c\u8a0e\u3055\u308c\u305f\u3044\u3053\u3068\u306a\u3069\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001\u3044\u3064\u3067\u3082\u6c17\u8efd\u306bVeeva\u306e<a href=\"https:\/\/www.veeva.com\/jp\/services\/business-consulting-services\/\">\u30d3\u30b8\u30cd\u30b9\u30b3\u30f3\u30b5\u30eb\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0<\/a>\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<\/p>\n<hr style=\"margin-bottom: 2em;\" \/>\n<p>\u3053\u306e\u30da\u30fc\u30b8\u3067\u306f\u3001\u8ab2\u984c\u89e3\u6c7a\u306e\u30d2\u30f3\u30c8\u3068\u306a\u308b\u30c8\u30d4\u30c3\u30af\u3092\u3001\u9023\u8f09\u5f62\u5f0f\u3067\u304a\u5c4a\u3051\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<ol start=\"0\">\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/what-approach-should-pharmaceutical-companies-take\/\">Overview\u3001\u500b\u5225\u5316\u3059\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u30cb\u30fc\u30ba\u306b\u3069\u3046\u5bfe\u5fdc\uff1f<\/a><\/li>\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/content-creation-for-pharmaceutical-companies\/\">\u30b3\u30f3\u30c6\u30f3\u30c4\u30de\u30c3\u30d4\u30f3\u30b0<\/a><\/li>\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/what-are-some-ways-to-improve-productivity-with-regard-to-content-creation\/\">\u5236\u4f5c\u30d7\u30ed\u30bb\u30b9\u6539\u5584<\/a><\/li>\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/how-to-efficiently-review-diverse-pharmaceutical-content\/\">\u30ec\u30d3\u30e5\u30fc\u30d7\u30ed\u30bb\u30b9\u6539\u5584<\/a><\/li>\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/what-are-the-keys-to-promoting-the-utilization-of-pharmaceutical-content-that-are-not-actually-being-used\/\">\u30b3\u30f3\u30c6\u30f3\u30c4\u6d3b\u7528\u63a8\u9032<\/a><\/li>\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/what-is-digital-asset-management-to-streamline-content-production\/\">\u30c7\u30b8\u30bf\u30eb\u30a2\u30bb\u30c3\u30c8\u7ba1\u7406\uff08DAM\uff09<\/a><\/li>\n<li><a href=\"https:\/\/www.veeva.com\/jp\/veevablog\/the-current-status-and-future-of-modular-content-in-japan\/\">\u30e2\u30b8\u30e5\u30e9\u30fc\u30b3\u30f3\u30c6\u30f3\u30c4<\/a><\/li>\n<li><strong>\u30bf\u30ae\u30f3\u30b0<\/strong><\/li>\n<\/ol>\n","protected":false},"excerpt":{"rendered":"<p>\u533b\u5e2b\u306e\u60c5\u5831\u30cb\u30fc\u30ba\u306e\u500b\u5225\u5316\u3092\u80cc\u666f\u306b\u5897\u3048\u7d9a\u3051\u308b\u88fd\u85ac\u4f1a\u793e\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3002\u3069\u306e\u3088\u3046\u306a\u7ba1\u7406\u30fb\u904b\u7528\u3092\u3059\u308c\u3070\u3001\u305d\u306e\u52b9\u679c\u3092\u6700\u5927\u9650\u4eab\u53d7\u3067\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u6d3b\u7528\u3084\u691c\u8a3c\u306e\u9375\u306b\u306a\u308b\u300c\u30bf\u30ae\u30f3\u30b0\u300d\u306b\u3064\u3044\u3066\u3001Veeva 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