Veeva Link Key People

Deep Customer Insights for More Relevant Engagement


Real-time intelligence

Announced 2020
Status Mature
Customers 100+

Veeva Link Key People provides deep insights into key people, such as profiles on scientific, digital, and clinical leaders. Medical and commercial teams use it to identify key people, view their activities, and receive notifications.

Link Key People provides 4m+ profiles containing publications, clinical trials, conferences, associations, guidelines, grants, payments, social media, news mentions, and influence on community practice. Data is sourced from over 250,000 public sources, including PubMed, conference websites, and social media.

Clinical leader procedure data, powered by Veeva's market leading Compass claims data, enables teams to better engage KOLs with insights on top clinical leaders for procedures, HCP procedural activity, and expert's practices from patient diagnosis to treatment and intervention. Learn more about procedure data.

Customers access the data via a web or mobile application, API, and data file. The product is available across 85+ countries and all major therapeutic areas, and integrates with Vault CRM.

Veeva Link Key People

92%

gained new KOL information

88%

improved strategic KOL engagement

87%

easily found new experts

Veeva Link Key People Impact

  • Drive high value interactions

    Identify and prioritize key people and ensure informed, relevant engagement.
  • Improve alignment

    Drive alignment across field teams, channels, and geographies.
  • Increase engagement

    Keep a pulse on local and global congress activities to engage KOLs.

See Veeva Link Key People in action

Customer Success

Medtechs better engage KOLs with Veeva Link Key People

Alcon BD Dex-Com Exact-Sciences Illumina Insulet