Abstract
This interactive workshop will guide MedTech Medical Affairs professionals through building seamless, integrated operations. Attendees will explore how to develop a robust operating model for collaboration, achieve a 360-degree customer view, and align medical and commercial messaging while upholding integrity. Participants will identify practical solutions to overcome common challenges and enhance Medical Affairs’ strategic contribution to commercial teams.
Speakers
Keri Leone – Sr. Director, Global Medical Affairs, Dexcom, Inc.
Michelle Fox – Chief Medical Officer, Teleflex
Marceline Treneff – Director Medical Strategy, Veeva MedTech
Abstract
This session dives into a central question: Should Medical Affairs in MedTech move toward a more standardized model to enhance clarity, value, and impact—or does its current diversity reflect necessary adaptability to different business models and innovation cycles? In this dynamic 90-minute debate, expert panelists will present opposing viewpoints: one advocating for standardization and core focus, the other championing flexibility and expanded mandates.
Speakers
Kerry Tomlin – Vice President, Clinical Research & Medical Affairs, Medtronic
Ramona Galantonu – Global Director Medical Strategy, Veeva MedTech
Abstract
This session dives into a central question: Should Medical Affairs in MedTech move toward a more standardized model to enhance clarity, value, and impact—or does its current diversity reflect necessary adaptability to different business models and innovation cycles? In this dynamic 90-minute debate, expert panelists will present opposing viewpoints: one advocating for standardization and core focus, the other championing flexibility and expanded mandates.
Speakers
Kerry
Tomlin – Vice President, Clinical Research &
Medical Affairs, Medtronic
Ramona
Galantonu – Global Director Medical Strategy,
Veeva MedTech
Abstract
Over the course of 90 minutes together, we’ll confront a hard, but necessary truth: AI adoption is not a technology problem; it’s a readiness problem.This is not a session about what AI can do. It’s a session about what it takes to make AI successful—at scale, with trust, and in service of driving reliable and sustainable impact. We’ll tackle the AI adoption challenge at its roots: operational and organizational readiness.
Attendees will return to their organizations with tools to assess their own readiness, close capability gaps, and design a practical plan to scale AI adoption and more importantly, sustain its success..
