Join Veeva MedTech at European Medical Device Summit (Generis)

9 – 10 June, 2026 | Düsseldorf, Germany

Drive Operational Efficiency to Speed Patient Access

Join us to explore the latest innovations, share best practices, and connect with industry leaders streamlining global operations at scale. Our team of experts will be at booth #19 to discuss how our Regulatory, Quality, Clinical, Commercial and AI solutions can drive greater efficiency across the product lifecycle. Plus, don’t miss the chance to hear directly from our speakers in the sessions featured below.

Interactive Sessions

Abstract

While medtechs aim to use AI to drive efficiency, fragmented data and workflows often prevent success. This session examines the foundational architecture for data, processes, and systems needed to bridge the gap, focusing on the distinction between software that manages processes and the clean data “rails” required for AI. By addressing these structural silos now, leaders can build the foundation for AI readiness.

Speakers
Charlène Boumard – Senior Director, Regulatory Strategy, Veeva MedTech
Adam Cargill – VP, Regulatory Strategy, Veeva MedTech

Abstract

Increasing EU MDR/IVDR requirements and digital health demands make fragmented systems an operational liability—creating redundancies and slowing time-to-market. Industry leaders discuss moving away from disconnected systems toward a unified digital infrastructure. Learn how a single source of truth connects clinical, quality, and regulatory domains to streamline execution and maintain continuous compliance from trials through post-market surveillance.

Speakers
Annemien Pullen – VP MedTech Strategy, Europe, Veeva MedTech

Abstract

Join us for an inspiring session as leaders from BD, Bayer, Permobil, Siemens, and Align Technology share the pivotal lessons and barriers that shaped their careers. This panel explores how these trailblazers are empowering the next generation of talent and redefining leadership in a digital-first world. From the best advice they’ve received to the wisdom they’re passing on, discover how women are leading with purpose to scale global impact.

Speakers
Orit Eden – Senior Director, Algorithms R&D, Align Technology
Hortense Allison – VP and Head, Regulatory Medical Devices and Digital, Bayer
Frederique Pedretti – Abel, Worldwide VP, Quality Management, Pharmaceutical Systems, BD
Anna-Karin Wahlström – VP, Quality and Regulatory Affairs, Permobil
Rebecca Fahrig, Ph.D. – VP, Innovation, Advanced Therapies, Siemens Healthineers
Amra Racic – Global VP, Government and Policy Strategy, Veeva MedTech

Driving the Next Era of Innovation at European Medical Device Summit

Explore the full agenda and networking possibilities