The Evolution of Medical Affairs: Creating Competitive Advantage

Date: February 24, 2016
Location: Webinar

The evolution of medical affairs is driven by a changing healthcare landscape, marked by specialized medicines and new stakeholders who demand more complex scientific information across all channels. With their deep clinical expertise, medical affairs is uniquely positioned to meet these needs–and create competitive advantage for their companies. During this webinar, we will cover trends and hot topics as well as best practices to adapting your medical affairs organization to the new paradigm. Attend this live webinar to learn:
  • Key capabilities needed to make MSLs more effective
  • How to engage stakeholders aligned to product lifecycle needs
  • Ways organizations can improve alignment and deliver differentiated scientific insights
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