Events
2017 Veeva Global
Commercial Summit

Save the Date: May 7 – 9 Philadelphia, PA

Veeva Global Commercial Summit

Veeva Global Commercial Summit – one of the industry’s largest events dedicated to commercial and medical affairs solutions for life sciences welcomes over 1,200 industry leaders each year to Philadelphia to learn, connect, and share valuable insights on industry trends and best practices. Tracks and workshops typically focus on:

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COMMERCIAL OPERATIONS
Coordinating your teams with the customer truly at the center of it all; optimizing reach and customer engagement across communication channels; building collaboration between commercial and medical with compliance in mind.
MULTICHANNEL CRM
Creating orchestrated multichannel customer experiences; connecting personal and digital customer engagement; centralizing events management; enabling remote, real-time digital engagement.
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KEY ACCOUNT MANAGEMENT
Improving enterprise-wide alignment for better key account management execution; coordinating customer engagement across teams and channels; fueling key account managers with stakeholder data-driven insights.
GETTING THE MOST OUT OF VEEVA CRM
Improving customer engagement by leveraging best practices for multichannel planning and execution; using data science for greater sales productivity; multichannel content management for greater compliance and speed to market; using surveys for direct access to the voice of your customer.
COMMERCIAL CONTENT
Empowering the digital supply chain; ensuring compliance; best practices for social media in life sciences; enabling efficient global content reuse.
MEDICAL
This area includes stakeholder/kOL data, medical content management, and medical CRM.
Creating competitive advantage with medical affairs; improving stakeholder engagement; delivering high-impact medical interactions; navigating the partnership between commercial and medical affairs.
Customer Data
Using high-quality data to power more effective multichannel sales and marketing, drive targeted stakeholder engagements, and ensure compliant interactions.
MASTER DATA MANAGEMENT
Enabling business agility and performance with master data management; driving local market performance through global visibility trends in master data management, stewardship, governance, and compliance.

Highlights from 2016 Veeva Commercial Summit