Veeva Commercial Summit is Europe’s largest gathering of commercial and medical life sciences leaders, with more than 1,200 attendees.
At 2023 Summit, we announced that:
GSK will be one of the first top biopharma companies to migrate to Vault CRM. By adopting the next-generation of CRM for life sciences, GSK will unlock the new technology innovation to interact with customers based on their needs and in ways that work best for them, leading to more effective healthcare professional (HCP) engagement.
Bayer is also setting the technology foundation for the next generation of commercial excellence and will be among the first top 20 biopharmas to move to Vault CRM worldwide, while also standardizing global customer data with Veeva OpenData. They shared how they are establishing connected software and data to advance field engagement with healthcare professionals and drive continued innovation.
Each year, Veeva honors a few industry pioneers who have gone above and beyond to help move the industry forward. These innovators pushed boundaries and navigated change in their companies to improve processes and deliver outcomes.
The Hero award highlights forward-thinking people who have led substantial changes within their organization that are exceptional across the industry.
Jose Manuel Ruiz Munoz
Senior Manager, Data Management
and Processes Alignment,
International and Japan
Alexion, AstraZeneca Rare Disease