28–30 November, 2022
Madrid

Agenda

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Agenda is subject to change. Please check back for updates.

Monday, 28 November

16:00 - 20:00 CET

Registration Opens
16:00 CET

Pre-Summit Connect
17:00 CET
Networking, Pre-Summit Sessions, and Demos

Welcome Reception
18:00 CET
Summit Officially Starts

Tuesday, 29 November

9:30 - 19:00 CET

Opening Keynote
9:30 CET

Zone Keynotes
10:45 CET

Pharma leaders share how they drive collaboration between sales, medical, and marketing to serve customers better. See the latest CRM Suite innovations to build a seamless real-time user experience, and drive meaningful interactions.

A top pharma joins Veeva to share the critical factors for fuelling omnichannel customer experiences while gaining operational efficiencies with modular content. See the latest Vault PromoMats and Vault Medical innovations to simplify the user experience and increase speed.

A leading pharma and Veeva share how to drive global commercial excellence with an enterprise-grade data core that connects software and analytics.


Connect
11:30 CET

Sessions
12:00 CET

A leading pharma explains how to connect with HCPs on their terms for accessible, relevant, and personalized communication.

The impact of omnichannel transformation on field planning is undeniable. Our panel will share how they’ve evolved to enable innovative go-to-market strategies.

Two leading pharma companies share how they launched modular content in 2022. Learn how to get started, manage process changes, and drive organization-wide adoption.

Industry leaders discuss how medical information teams can crystallize the value they bring as a customer-facing channel and source of insights.

Industry leaders discuss how the value created by OpenData improves sales operations and sales rep experiences.


Lunch & Connect
13:00 CET

Connect
13:30 CET

Sessions
14:00 CET

Learn the practical steps this top 20 pharma employed to deliver more impactful dynamic engagement using a persona-based omnichannel strategy.

How a top pharma leverages events software, business processes, and strategies to improve customer experience at scale.

Hear how to design and execute a global content strategy. Get practical advice on driving fast and compliant content reuse in Europe using DAM and claims management.

A panel of pharma leaders shares new strategies to ensure more effective scientific communication. Take away practical steps that help you prioritize and share medical content.

A top 10 pharma details how to use data and analytics for next-generation targeting.


Connect
15:00 CET

Sessions
16:00 CET

Pharma leaders share their experience in accelerating digital transformation and how Veeva CRM MyInsights empowers their field force with data and insights to uncover new customers and prioritize engagement opportunities at scale.

An executive panel shares a vision of content excellence centered on data-driven content, innovation mindset, and industry collaboration.

If you had a blank sheet of paper, what would your medical and commercial content operating model look like? An emerging biopharma shares how it defined and implemented a new content infrastructure to launch and rapidly scale.

A top pharma shares how they are addressing their medical teams’ specific needs with Veeva CRM. Learn how to enhance value and cross-functional impact across Medical Affairs, R&D, and Commercial.

Discover how the most innovative biopharma companies power product launches using customer reference and public claims data. The panel will share how a data-driven approach is critical to commercial success in the specialty era.


Connect
16:45 CET

Product Roadmaps
17:00 CET

Hear how we’re reinventing Veeva CRM to personalize HCP experiences across channels and empower hybrid teams to work on any device with better content capabilities for high-value digital engagement.

See what’s ahead, including ways to streamline planning and execution, and get greater visibility into event performance.

Find out how innovations in Veeva Align make hybrid engagement planning faster and easier.

Hear about upcoming innovations and enhancements in Vault PromoMats, including improvements with Text & Claims management, Brand Portal, Modular Content. eCTD assembly and MultiChannel integrations.

Learn more about Vault Medical (MedComms & MedInquiry) innovations that help medical affairs better manage medical information requests and disseminate scientific content.

Learn about OpenData’s global expansion, as well as new, unique data assets and enhancements. In conjunction, we’ll also reveal exciting new Network features such as the ability to simulate data loads.


Connect
17:45 CET

Evening Event
19:00 CET

Wednesday, 30 November

9:00 - 15:00 CET

Product Roadmaps
9:00 CET

Hear how we’re reinventing Veeva CRM to personalize HCP experiences across channels and empower hybrid teams to work on any device with better content capabilities for high-value digital engagement.

See what’s ahead, including ways to streamline planning and execution, and get greater visibility into event performance.

Find out how innovations in Veeva Align make hybrid engagement planning faster and easier.

Hear about upcoming innovations and enhancements in Vault PromoMats, including improvements with Text & Claims management, Brand Portal, Modular Content. eCTD assembly and MultiChannel integrations.

Learn more about Vault Medical (MedComms & MedInquiry) innovations that help medical affairs better manage medical information requests and disseminate scientific content.

Learn about OpenData’s global expansion, as well as new, unique data assets and enhancements. In conjunction, we’ll also reveal exciting new Network features such as the ability to simulate data loads.


Connect
10:00 CET

Sessions
11:00 CET

Lunch
12:00 CET

Sessions
13:00 CET