MEDICAL

Maximize the Impact of Medical Affairs

Build the foundation for enhanced scientific exchange.
Speak to an Expert
Increase scientific
impact
>1.5x
treatment adoption after disease
state education by MSLs
Build long-term
relationships
>1.3x
treatment adoption sustained
over 18-24 months post-launch
Identify high-impact
KOLs
70%
KOLs engage with only one company’s
field medical team

Discover new insights on field medical’s impact on clinical practice in the Veeva Pulse Field Trends Report.

Measuring the Impact of Medical Affairs

Veeva has partnered with global medical leaders to create a practical, modular approach to measuring impact. The first paper introduces the medical impact model – a framework to structure conversations around this topic and give organizations a place to start.

Read the Impact Paper
"Right now we are blind and don’t know what’s working and what’s not. But we need to start connecting the dots on medical impact to make better decisions, be more strategic, and see the trends. It's crucial for the future of medical affairs."

Jose Antonio Buron Vidal, Regional Medical Head, Europe, Novartis

Foster Meaningful Scientific Exchange and Build
Long-Term Relationships

Veeva Link
Identify the right experts, coordinate engagement across functions, and measure scientific awareness. Learn More
Veeva Vault CRM for Medical
Coordinate and execute scientific engagement, share content, and capture key medical insights. Learn More
Vault Medical
Efficiently manage content and respond to inquiry requests through a single, cloud-based platform. Learn More

See How Medical Leaders Are Maximizing the Impact of Medical Affairs with Veeva Medical Suite

Janssen unlocks real-time and actionable customer intelligence for more relevant scientific engagement Watch now
Idorsia builds a medical content strategy for high growth Watch now
Oyster Point Pharma is optimizing KOL engagement with Veeva Link Watch now

Where Are You in Your Medical Journey?

EMERGING BIOTECH
Launching with Confidence
and Speed
Getting your innovation to patients, faster.
Learn More
VEEVA MEDICAL SUITE
Comprehensive Solution
for Medical Affairs
Set the foundation to advance scientific exchange and build more strategic relationships.
Learn More
VEEVA & U
Seeking Digital Excellence
Get the most out of your Veeva investment and stay up-to-date with Veeva’s innovation to best support your teams.
Learn More

If you would like more information, please contact us.

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