600%
More content produced while cutting production time and costs
4.85/5
Customer
satisfaction
2-4
Days time
to market
60%
Average cost avoidance through insourcing in 2020

Thomas Thestrup-Terp, Corporate Vice President Commercial Excellence & Operations at Novo Nordisk, shares how Novo Nordisk was able to implement a new content strategy that enabled them to produce 600% more content while cutting production time and costs.


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