Benchmarking leads to superior business performance, helping companies understand where they have room to grow through objective industry metrics. Veeva Pulse Content Metrics provides the only industry benchmark for commercial content performance based on real-world, anonymized data collected across 350+ global pharma companies.
Veeva 2022 Content Metrics Global Trend Report_EU_v1Learn more about how Takeda leveraged Veeva Pulse Content data to measure the success of their content strategy.