Any change to producing or selling a product creates an enormous ripple effect, triggering an assembly line of manual data and document checking, emails and meetings, content authoring, and submission planning. The pain and inefficiency involved in managing change can be attributed to three key disconnects: disconnected systems, disconnects between headquarters and affiliates/distributors, and disconnects between business documents and data. By focusing RIM initiatives on convergence, companies get the visibility they need to move quickly and accurately when responding to product changes.
