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Aktana-全球生命科学销售团队决策支持的领导者。
在企业现有的客户关系管理流程内,Aktana的决策支持引擎,可以向其提供根据数据驱动产生的建议和洞察,以帮助销售做出更好的独立决策,帮助策略更好落地。
目前全球Top20的医药公司中有10家是Aktana的客户。
Aktana equips life science companies with the decision support technology to quickly evaluate mountains of data, extracting only what’s relevant and valuable at the time of decision. With brand strategy as a starting point, Aktana analyzes market data, channel activity and HCP preference to provide life science companies with the insights, clarity and guidance to deliver the right information at the right time to physicians and their patients. In fact, more than half of the world’s top-20 pharmaceutical companies rely on Aktana to put complex data into context, coordinate channel activity and improve sales effectiveness by up to 30 percent.
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3.医学界,国内领先的移动端医疗综合媒体和医生学习和服务平台,旗下有医学界微信订阅号媒体集群(总粉丝量逾800万)、医生站APP(总装机量210万)、官方微博等新媒体,日阅读流量超百万。医学界以“服务医者,改善医疗”为宗旨,致力于为中国医生提供行业新闻、临床知识、线上学术会议(讲座)等,通过互助学习交流,从而提升临床实践水平,促进行业进步。
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康讯咨询是一家专注于医药健康行业的精品营销传播机构,也是在生命科学领域开展闭环营销和多渠道数字战略的先驱。我们团队将会带您进入全新领域。我们的使命是为您打开全新视野,带您前往医药行业未曾涉足之地。我们坚持以人为本,与客户建立真正的伙伴关系,想您所想,先人一步!
2.Drcom is a boutique communication agency specialized in medical communication and a pioneer in Closed Loop Marketing (CLM) and digital multichannel strategy in life sciences. Our crew and tech team will bring you to new frontiers. OUR MISSION? To explore new horizons and boldly go where no medical man has gone before. As a human sized agency, our culture is to build a partnership with our clients to take you further than anyone else.
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WPP是全球最大的广告传媒集团。为向医疗健康领域客户提供高效整合服务,集合旗下各品牌的优势资源与力量成立了面向医疗健康领域的子品牌——WPP Health Practice。在中国,主要成员企业包括施达勒脉达思和医界,为生命科学企业的营销提供从市场准入、策略咨询到传播执行的整体解决方案。
WPP is the world’s largest advertising media group. To provide efficient and high-quality services to our clients in healthcare field, WPP has established a sub-brand WPP Health Practice, integrating rich resources from its competitive agencies. In China, the main entities include Sudler MDS and Drlink, which provide overall marketing solutions from market access and strategy consulting to communication execution services for life science companies.
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