Moving the Industry Forward

Alex is an seasoned life sciences professional with several years of experience in business consulting for the industry. Five years ago, Alex joined Bayer after leading the global Veeva CRM implementation in various Bayer markets. In his role as head of Veeva Platform, Alex is driving the collaboration between business and IT functions across the whole value chain and maximizing the value of Bayer’s Veeva investments. Besides that, he is leading the human-centered AI transformation for Bayer Pharma.

Hari is the business capability lead for the commercial data foundation at Bayer Pharmaceuticals, where he spearheads strategic data initiatives aimed at maximizing the potential of commercial data. His efforts drive innovation and informed decision-making on a global scale for key brands and new product launches. With a passion for enhancing business processes, Hari is dedicated to continuous innovation and uncovering new opportunities through data-driven analysis. He brings over 22 years of experience in the pharmaceutical sector, collaborating closely with sales and operations teams to identify and implement AI and analytics solutions that meet business needs and address challenges.

Andreas is an experienced leader in medical affairs, currently serving as director of medical excellence operations at Daiichi Sankyo Europe GmbH. With a background in biomedical research and over 10 years in the pharmaceutical industry, he has held roles of increasing responsibility across medical operations, field medical excellence, and customer engagement. His career has been marked by a strong focus on digital transformation, cross-functional collaboration, and enabling personalized scientific exchange through innovative solutions. Andreas is passionate about shaping medical affairs into a strategic pillar that delivers value to both healthcare professionals and patients.

Nick is a pharmaceutical physician with over 25 years of industry experience including senior roles in the United Kingdom and Europe. He specializes in medical and pharmaceutical business ethics and established Ethos to provide education on these and compliance with law and industry codes including the Association of the British Pharmaceutical Industry (ABPI) Code of Practice. He has a special interest in the ethical and human challenges of AI in pharma.

Sheuli is a doctor and life sciences leader with experience spanning clinical development, medical affairs, and health policy. She works at the intersection of medicine, innovative technology, and societal impact, bringing strategic insight to health challenges and advancing the use of technologies. Her current areas of focus are digital health, AI, ethics, prevention, drug development, and sustainability. Sheuli has held a diverse portfolio of roles including director at Actaros, chief medical officer at Reinventing Health, president and trustee at the Faculty of Pharmaceutical Medicine, and a number of advisory and medical leadership roles in health tech and pharma companies.

Anja is a strategic global leader with 20+ years of experience in pharma medical affairs, specializing in field medical excellence and global operations. She has driven initiatives across 40+ countries, optimizing external engagement through standardized processes, performance metrics, and innovative omnichannel strategies. Known for her expertise in change management and cross-functional leadership, Anja empowers teams to thrive during transformation while delivering meaningful medical outcomes. Passionate about healthcare innovation, she enhances stakeholder collaboration to achieve medical impact through strategic approaches.

Michael is executive director EMEAC medical and value capabilities at MSD. He has 30 years of experience in the pharmaceutical industry, starting his career at Eli Lilly in research. Before joining MSD in 2019, he worked 14 years at Amgen as the executive director and EU head for scientific affairs. Michael has spent most of his career in medical affairs, responsible for field medical teams, scientific exchange, research collaborations, medical communications, medical information, patient engagement, scientific training and development, and scientific publications.

Debbie is a visionary leader with a passion for leveraging technology to drive efficiencies and streamline processes. With 30 years of industry experience, she has deep understanding of pharma’s challenges and opportunities and excels at translating technical possibilities to commercial actuals. Debbie drives innovation and change within Otsuka Europe and in 2021 she received a Veeva Hero award. She has extensive knowledge in developing and delivering digital and multichannel capabilities, and a successful track record of driving transformational impact through change and project management, and effective influencing skills at all levels of an organisation. Debbie received a Veeva Hero Award in 2021.

Jan is founder and CEO of Patvocates, a social consultancy and think-and-do tank in patient engagement, and managing director of the European Patient Advocacy Institute. A leukemia patient since 2001, he co-founded the patient advocacy organisations LeukaNET, the ECPC, the CML Advocates Network, ALAN, and WECAN. Jan previously directed EUPATI, and co-founded PFMD. He serves on multiple EU/IHI-funded projects and advisory committees ECO, EHA and the German National Decade Against Cancer. He sits on the Ethics Committee of the Bavarian Chamber of Physicians. In 2016, he received German’s Order of Merit for his work in patient engagement.

Christoph is an experienced executive and pharma insider. He is a physician, holding a PhD and an MBA, with his career spanning roles in market access, commercial, R&D, and medical affairs on a local, regional, and global level. Previously, he was the scientific and medical lead at Janssen (JnJ) in Germany. At Veeva, he is responsible for Veeva’s global medical strategy.

Emma leads the Veeva European commercial content strategy team and is responsible for Veeva’s market strategy and key customer and partner collaborations. She has 20 years of experience in life sciences, including ten years in the management team at Zinc Ahead, delivering award-winning compliance software to the global pharmaceutical industry.

Philipp is passionate about innovation and technology in life sciences. He leads the Veeva commercial strategy team in Europe, responsible for driving digital transformation throughout the industry. He strongly believes in the value of real-time, omnichannel insights and execution platform that builds on software, data, and analytics. Before joining Veeva, Philipp advised healthcare companies as a partner at Boston Consulting Group and founded a company in educational technology.

Chris joined Veeva in 2018 as president of Veeva Europe to enable the European team to establish Veeva as the cloud platform of choice for the life sciences industry for its R&D and commercial activities. With over 35 year of industry experience, Chris started his career at ICI Pharmaceuticals (now AstraZeneca). He then joined a start-up called Kinesis, building a team delivering document management solutions for pharmaceutical companies. Kinesis ultimately became PwC and Chris made partner with PwC in 2001. He went on to run both US (West Coast) life sciences and European business for IBM before leading the IBM global life sciences consulting Business Analytics and Optimization unit. Most recently, he was the lead partner for life sciences for Europe, the Middle East, and Africa Consulting at EY.

Florian, vice president of Veeva enterprise commercial strategy in Europe, is responsible for driving digital transformation with large life science companies. Passionate about leveraging technology to accelerate drug development and commercialization, he brings a wealth of experience to Veeva and is the host of the What Pharma Needs Next podcast. Prior to joining Veeva, Florian was an associate partner at McKinsey & Company and advised healthcare organizations across the commercial, medical, and development value chain.

Arno joined Veeva in 2011 and is currently responsible for the design, development, and delivery of all Veeva Commercial Cloud products. Together with his team, he ensures that Veeva delivers best-in-class products for managing customer engagement across all channels, with a focus on streamlined usability, rich functionality, and end-to-end customer success.

Kilian is president of Veeva Link and Veeva OpenData and executive vice president of Veeva Data Cloud international. He is responsible for the strategic direction, growth, and product excellence of Link and OpenData. He previously founded Mederi, a leading provider of global key opinion leaderc (KOL) data and services for life sciences companies. Veeva acquired Mederi in 2015, and he joined the Veeva team to build Veeva Link. In 2016, Kilian was named to the prestigious PharmaVOICE 100 for his influence in the life sciences industry.

Boris is a seasoned digital strategist and global CRM and digital ecosystem lead at Alfasigma. With deep expertise in CRM, marketing automation, and data-driven insights, he has led large-scale implementations across Europe, including Veeva CRM rollouts and integrated marketing automation solutions. Boris excels at driving global harmonization projects, building measurement frameworks, and enabling cross-functional collaboration. Passionate about marketing technology and innovation, he explores emerging fields such as generative AI to advance digital engagement in pharma. He is dedicated to helping organizations unlock growth through smarter, scalable digital solutions.

Emma has over 15 years of experience in content management, MLR review, and process optimization. She specializes in building efficient content ecosystems that drive operational success. Passionate about delivering value and end-user efficiency, she has ensured the evolution of Vault PromoMats to meet business needs and strategic goals. Her high-profile projects include five to one local to global Vault migration, tier-based review MLR framework, enabling DAM, and claims and content portals in Vault PromoMats.

Johan has 15+ years of experience in the life sciences industry, both on the customer and partner side. As global omnichannel CRM activation lead at Astellas, he is a core member of the content and customer engagement platform team. He oversees roadmaps, improvements, and implementation of the Veeva Vault CRM Suite based on a GDO model launched on OpenData and managed by Network and Align. He works cross-functionally with commercial and medical teams, supported by Link Key People data and Workflow enablement, and is focused on improving customer journeys using MyInsights Studio and enhancing Astellas’ omnichannel capabilities with initiatives such as Engage Connect and Events Management.

Ian is master data lead at Astellas. He has extensive experience in both IT and commercial operations across multiple life sciences organizations, focusing on leveraging the business data to ensure its usability at the right level of the organization while complying with all transparency and compliance obligations.

Huw is a dedicated and driven strategy leader with over 20 years of experience in content strategy, marketing technology, and content production. He has recently played a key role in advancing the commercial global omnichannel strategy for Astellas, with a focus on enhancing customer engagement and delivering measurable business outcomes.

James has worked in pharma medical affairs platforms for over 20 years with extensive experience of ownership and delivery of Veeva platforms and their integration into systems landscapes. His expertise includes Veeva CRM, Veeva MedComms, Veeva PromoMats, and Veeva Link. He is dedicated to being part of the evolution of these solutions to accelerate medical engagements and enable solutions that aim to close care gaps across the industry.

Mike is a seasoned pharmaceutical industry leader with over 20 years of experience and a proven track record of driving customer engagement excellence across local, regional, and global levels in commercial, medical, and market access. He has successfully led initiatives that leverage data, engagement capabilities, and AI innovation to uncover insights, inform strategy, and scale omnichannel execution. Mike is passionate about using innovative solutions to drive efficiency, personalization, and ultimately enable highly relevant, impactful customer engagements that support better outcomes for customers and their patients.

Juan is a lawyer and compliance officer for AstraZeneca in Spain, a role he has held since 2005. He is a global leader in pharmaceutical ethics, serving as chair of the ethics and compliance committee for the European Federation of Pharmaceutical Industries and Associations (EFPIA) and member of the ethics and business integrity committee for the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA). He specializes in regulatory compliance and innovative solutions in the healthcare sector, always contributing a strategic and results-oriented vision.

Micheál has over 20 years of experience in healthcare science, focused on commercial and launch excellence at local, European, and global levels. He leads a team shaping how more than 30,000 field-based colleagues in AstraZeneca engage with customers, developing innovative go-to-market strategies for new launches and maximizing field force impact. Micheál’s work is central to AstraZeneca’s 2030 ambition, which is to double revenue to $80 billion, deliver 20 major launches, while improving core operating margin-allowing for sustained strategic investment in R&D.

Kristin is a business capability lead for field engagement at Bayer, managing processes, platforms, and people skills to enable effective field engagement. With 20 years of experience in pharma, she brings extensive business experience in commercial and has a sharp focus on delivering outcomes.

Daniel is deputy director of customer engagement and digital initiatives at Bayer, bringing decades of experience in medical affairs and digital innovation. He was responsible for the strategic migration and rollout of Veeva Vault CRM for Medical within Bayer AG. Recently, his team successfully implemented Veeva Link Key People for commercial and medical teams. His next strategic focus is the pragmatic analysis of Veeva Link data in combination with other datasets using modern technology to generate meaningful insights and business outcomes.

Mayco is a product specialist at Bayer, focusing on omnichannel marketing and pharma IT solutions. She led the global rollout of Veeva CRM, implemented event workflows across 75 markets, and successfully launched Veeva Vault CRM Events Management in the US and Asia-Pacific, along with Veeva Vault CRM migration. With strategic vision and agile execution, she accelerates Bayer’s digital transformation.

Majda is a product owner at Bayer with five years of experience specializing in Veeva solutions, including Veeva Vault CRM and Veeva OpenData. Initially supporting the local market, she transitioned to overseeing the global market and is currently involved in driving major digital initiatives at Bayer, including the global OpenData and Vault migrations.

Apolonia has over eight years of experience in the pharmaceutical industry, specializing in multiple marketing platforms. For the last four years, she has served as a business platform owner for Veeva PromoMats at Bayer AG, ensuring operational stability and implementation of new features for all Bayer markets.

Stefan is an IT professional on the interface to business with more than 20 years experience, specializing in the life sciences industry for the last decade. Stefan introduced Veeva CRM and Veeva OpenData on a global scale at Bayer Pharma, and he is now driving the migration to Veeva Vault CRM to turn data into valuable insights. Stefan received a Veeva Hero Award in 2024.

Enzo has over 25 years of experience in the industry, with a focus on medical and commercial capabilities and operations across global, regional, and local/affiliate level functions. He is driven by a patient-centric approach, connecting his work to meeting unmet medical needs. Enzo is a committed disruptor, driving the industry to evolve and embrace new ways of working.

Andreas began his career in 1997 as an IT specialist in the pharmaceutical industry, focusing on ERP systems. In the 2000s, he transitioned into the business side as a CRM manager. After several years, he left the industry to work as an independent IT consultant, gaining valuable experience through international projects. In 2018, he joined Boehringer Ingelheim and has since led the customer engagement operations team.

Christian has over 10 years of experience in the pharmaceutical industry, specializing in data governance and data management. He is passionate about establishing robust data foundations and standards to drive best-in-class customer engagement across medical and commercial activities. In his current role, Christian serves as the business lead for the global rollout of Veeva OpenData and Veeva Network within Boehringer Ingelheim’s Human Pharma business.

Alex is global head of platforms and data for medical affairs at Boehringer Ingelheim, driving innovation and data strategy to accelerate clinical adoption and market development. With over two decades of experience in digital transformation and system integration, he specializes in turning complex processes into scalable, value-driven solutions. Known for challenging the status quo and applying the 80/20 principle, Alex focuses on delivering impactful results fast — where strategy meets execution.

Sohni is senior director of field excellence and platform strategy at Bristol Myers Squibb, bringing over 10 years of experience in the pharmaceutical industry. She has led global commercialization efforts and enterprise-wide transformation initiatives. Most recently, Sohni played a key role in the strategic decision to adopt Veeva Vault CRM and will contribute to the BMS initiative to rewire field engagement through platform innovation and data integration. Her leadership continues to drive operational excellence and elevate customer impact across the organization.

Liz joined the pharmaceutical industry in 2007, working at Roche in various roles within the medical information team for seven years. She then established a medical writing and publication team before moving to Eisai in 2018 and back into medical information. Since 2019, she has led the EMEA medical information team, becoming director in 2023. Liz specializes in driving efficiency and compliance by establishing and improving processes, supporting affiliates across the EMEA region and managing the UK team.

Vangelis has over 20 years of experience at the intersection of healthcare, technology, and data science. He is currently the CEO of Epikast, partnering with biopharma companies as they engage their most important stakeholders. Previously, Vangelis was a consultant at McKinsey and co-founder of Intelligencia, a software company that utilizes AI to assess and reduce the risk of clinical trials. He served in various advisory boards, including the external review committee for the Technology Development Fund at Memorial Sloan Kettering Cancer Center, the Alliance for AI in Healthcare (AAIH), and the dean’s advisory board for Cornell’s Bowers College of Computing and Information Science.

Candice is a biomedical scientist who entered the medical affairs space upon joining Ferring in 2019. She initially supported the planning and execution of medical events and activities, then transitioned to a global process harmonization role, specializing in system implementations and rollouts. She currently manages global medical solutions at Ferring, including Veeva PromoMats and Veeva MedInquiry, acting as a strategic bridge between cross-functional business needs, processes, and IT.

Erika is a seasoned professional with extensive experience in CRM systems, customer data management, compliance, and commercial operations within the pharmaceutical and life sciences industries. At Sobi and GSK, she has led initiatives to implement and optimize Veeva OpenData both local and globally, ensuring seamless integration across global systems. Her expertise spans system administration and configuration, process development, and stakeholder collaboration at the global level.

Dave is the global director of field experience and AI solutions at GSK. He is responsible for innovating the field experience by embedding AI and machine learning capabilities in and around the foundational Veeva platform. He defines and delivers the future ways of working for field teams, ensuring they are informed on where to focus, what insights matter most, and which actions drive impact. His team ensures that data and intelligence are central to commercial decision-making across the portfolio. Dave received a Veera Hero Award in 2022.

Born and raised in France, Baptiste is a senior leader in omnichannel engagement with over two decades of experience in digital transformation across the pharmaceutical and biotech industries.
At Idorsia, he leads commercial and medical systems strategy, driving the implementation of Veeva-based ecosystems and omnichannel approaches across global markets.
Known for bridging business and IT, Baptiste focuses on enabling impactful, customer-centric engagement strategies at both global and local levels. Baptiste received a Veera Hero Award in 2022.

Guillaume has worked in the pharma industry for over 19 years and with Veeva products for the last 15 years, managing implementation across Europe, Asia and America. He covers products including Veeva Vault CRM/CLM, Engage, Approved Email, Events Management, Align, Veeva PromoMats, Veeva MedComms and MedInquiry.

Lucie has 27 years of experience in the pharmaceutical industry, including 15 years in medical affairs at Allergan, Novartis, BMS, and Ipsen. Her expertise spans neurology, virology, immunology, oncology, and rare diseases. As global vice president of medical excellence at Ipsen, she oversees global medical publications, medical information, medical systems, medical training, and contracting. Lucie is an active member of the medical affairs professional society (MAPS), Ipsen ambassador for MAPS, and serves on the Veeva Medical Executive Council. She studied at De Montfort University, UK, and gained a BSc in pharmaceutical science and PhD in liposomal drug delivery systems in oncology.

Ryan has nearly 20 years of experience in the pharmaceutical industry, spanning sales and marketing positions in complex and traditional markets. He is currently the director and head of global digital engagement strategy for LEO Pharma, tasked with integrating digital customer engagement into the standard marketing mix to demonstrate top-line growth and organizational profitability. His professional journey includes driving a ‘digital first’ go-to-market innovation during a global pandemic and serving as the commercial excellence and business unit director for the UK and Ireland in the competitive field of dermatology.

Ramy has passionately served patients, mainly cancer patients, for almost 20 years of his life. He proudly contributes to better patient outcomes in global, regional, and country commercial leadership roles through his affiliations with Servier, Boehringer Ingelheim, Novartis, and now Menarini Stemline.

Jason is a global marketing operations leader who built Moderna’s medical, legal, and regulatory (MLR) review function from the ground up during a global pandemic. With deep expertise in Veeva systems, global content workflows, and cross-functional collaboration, he thrives on turning complex processes into scalable, practical solutions. Before entering life sciences, Jason worked as an air traffic controller, an experience that sharpened his focus under pressure. Jason’s career reflects a passion for building, problem-solving, and driving impact worldwide.

Eric is the executive director and operations lead in V&I at MSD. He focuses on enabling medical affairs and outcomes research to meet strategic objectives, ensuring alignment through key operational functions like technology and systems, project management, internal communications, analytics, curricula development, knowledge management, digital innovation, standards, financial stewardship, patient programs, and intake.​ With a proven track record of operational excellence and strategic leadership, his career includes roles as executive director in investor relations, chief of staff and head of strategy & operations for US medical affairs, and director and head of strategy & operations at the chief medical office.​

Raffaele is a proven pharmaceutical professional currently thriving in global roles focused on customer engagement. With a career spanning sales, marketing, and business leadership, he has led successful European product launches and strategic portfolio development. Raffaele holds a master in marketing and an executive MBA. He has spearheaded digital transformation initiatives, including omnichannel platforms and he brings a strong track record of innovation and cross-functional collaboration.

Andy is a marketing leader and has been with Otsuka for over 8 years, currently serving as marketing excellence director. He advocates for evidence-based, data-driven marketing strategies that deliver measurable impact. Andy is passionate about elevating marketing standards through strategic insight, innovation, and continuous improvement, helping teams align closely with business goals and customer needs.

Sarah is an experienced digital transformation leader in the pharmaceutical industry, currently working as EU digital content and CRM business partner at Otsuka Pharmaceutical Europe Ltd. With a strong focus on customer-centricity, innovation, and operational efficiency, she drives the rollout of key platforms including Veeva CRM Engage Connect. As project manager for the Veeva Vault CRM migration, she leads cross-functional collaboration across Europe and champions CRM capability-building. A trusted advisor and subject matter expert, Sarah plays a critical role in streamlining content operations, enhancing omnichannel engagement, and guiding teams through complex digital change to deliver seamless, future-ready customer experiences.

Natalie has been a member of the Code of Practice Panel at the Prescription Medicines Code of Practice Authority (PMCPA) since 2018. Her current role as director of code development includes oversight of the evolution of the Association of the British Pharmaceutical Industry (ABPI) Code and PMCPA Constitution and Procedure. She is also currently a member of the International Federation of Pharmaceutical Manufacturers and Associations (IFPMA) Code Complaint Adjudication Group. She previously worked in the pharmaceutical industry in medical compliance and medical information roles at UK and European level.

Zuzana is a senior leader with 19 years of international experience across digital, commercial, consulting, and operational roles, with a strong focus on big pharma (Novartis, Sandoz) and MedTech. She has led large-scale digital and organizational transformations, including the design and deployment of platforms in the areas of CRM, marketing automation, omnichannel, customer service, and content management to drive innovation, efficiency, and simplification in major organizations. Known for her customer-centric mindset and collaborative leadership style, and having worked across the US, Switzerland, Denmark, and Czechia, Zuzana brings in a global perspective and passion for enabling impactful, sustainable digital change.

Yann has over a decade of experience driving digital and business transformation in the pharmaceutical industry. He has led global initiatives across multiple countries and therapeutic areas, successfully launching impactful digital solutions that enhance HCP engagement and improve patient outcomes. Combining strategic vision with hands-on execution, Yann is passionate about harnessing digital innovation to transform pharma and deliver real-world impact for healthcare professionals and patients alike.

Aditya has over 13 years of experience in pharmaceutical IT sales and marketing. He brings strong expertise in sales processes and platforms, with a passion for automation and innovation. He has led end-to-end implementations of global commercial systems for major pharma companies, including Veeva CRM and content management (PromoMats, MedComms).

Tobi has over 20 years of experience in the life sciences space, with a background that includes both the pharmaceutical industry and the IT vendor business. He is now a senior manager of commercial excellence at Teva Pharmaceuticals, with a career that includes roles at AstraZeneca, GSK, Sanofi Pasteur, Veeva Systems, and Aktana. He has a proven track record of leading initiatives from pre-launch planning to omnichannel HCP engagement, equipping field teams with the best digital tools to orchestrate personalized experiences.

Ivo has over 20 years of experience in the pharmaceutical industry, having worked across the full spectrum of medical affairs functions. With a strong professional focus on stakeholder engagement, he is passionate about the interplay between science and human interaction. In his current role at UCB, he builds the organizational capability for insights generation by focusing on the human competencies needed, implementing an end-to-end process, and leveraging enabling technology.

Mara is head of digital technology medical at UCB. She has held various global IT roles across CRM, omnichannel operations, patient engagement, and medical. In her current role, she partners with the medical community team to accelerate their digitalization ambitions and deliver impactful solutions across the medical portfolio.

Pascal is a recognized leader in digital and analytics innovation, currently serving as head of medical digital and analytics solutions at UCB. With a strong background in healthcare and technology, Pascal has driven transformative initiatives that bridge medical affairs expertise with cutting-edge digital tools. His career spans strategic leadership, cross-functional collaboration, and the successful deployment of scalable digital platforms. He is passionate about improving patient outcomes through data-driven solutions and is recognized for his visionary approach and commitment to excellence in medical digital transformation. Pascal received a Veeva Hero Award in 2022.

Joe leads Veeva PromoMats strategy in Europe for enterprise and emerging biopharma. He has over 15 years experience working in content, both in traditional publishing and SaaS companies, specializing in content workflows.

Albert is a senior product expert at Veeva, responsible for communicating commercial content product features to customers. He joined Veeva in 2014 after more than 14 years of experience in the pharmaceutical industry.

Aaron leads Veeva’s commercial business consulting practice in Europe and Asia. He specializes in commercial transformation, optimization, and innovation. Previously, he led EY’s life sciences consulting practice in the UK and Ireland, and before that was he consulted at Accenture and IBM.

Zied joined Veeva in 2019 and, in his current role as a senior product manager, he focuses on ensuring the products meet the needs of regional customers. His primary areas of responsibility include Veeva Vault CRM Campaign Manager, Veeva Vault CRM Events Management, and Veeva Vault CRM Approved Email. His background spans four years as a software engineer at Atos and nine years at Pierre Fabre, where he gained experience across IT, finance, and CRM projects in the US and France.

Rob is Veeva’s director of commercial content strategy in Europe. He focuses on Veeva PromoMats and is responsible for developing and articulating Veeva’s strategic direction and product messaging. Rob has over 17 years of experience in the life sciences sector, bringing deep industry knowledge and content expertise.

Shai leads the orchestration of Veeva medical capabilities across consulting, product, and services for medical affairs customers. She is focused on enabling medical teams to optimize their content operating models in line with changing customer demand and a data-driven mindset. Her team oversees projects and collaborations that drive medical organizations to plan, develop, and deliver content with greater speed and measurable impact.

Pamela brings over ten years of consulting experience for global CRM and content management system implementations. With experience leading business consulting initiatives, she has expertise in defining processes for global content-sharing models, MLR optimization, and multichannel content to help customers achieve business objectives. Prior to joining Veeva’s business consulting team, Pamela worked in a CRM consultancy firm where she led implementations for manufacturing and finance customers.

Gill joined Veeva in 2019 and she currently leads global strategic accounts for Veeva Link, focusing on senior leader relationships. With over 25 years of experience in the life sciences industry, Gill brings a wealth of healthcare and pharma experience to her role. She is passionate about developing solutions that benefit the relationships pharma has with healthcare professionals and ultimately provide better outcomes and access to medicines for patients.

Ryan is a global strategy director within the Veeva Link team focused on helping life sciences companies accelerate patient impact through connected data and software. Prior to joining Veeva, he worked with organizations across the industry on digital transformation and data strategy at McKinsey.

Damien leads Veeva OpenData strategy for the small and medium business segment. He joined Veeva in 2020 after over 20 at IQVIA and DXC, where he worked with life science leaders on their data and commercial strategy.

Sol is a senior consultant in Veeva’s commercial content practice. She supports life sciences organizations in implementing Veeva PromoMats solutions, with experience across MLR, text assets, digital asset management, and modular content. She also implements Veeva Medical solutions, helping customers streamline the intake and response process for medical information requests.

Darryl supports medical affairs and medical information teams to optimize their medical content operations with Vault Medical and Veeva PromoMats solutions. Working as a senior business consultant at Veeva, Darryl leads business process development and redesign, stakeholder engagement for change management and training, and broader content ecosystem strategy, helping customers to connect medical strategy to content for field and home office utilization with KOLs and HCPs. Previous to his current role, Darryl was a consultant in Veeva’s professional services practice, leading the implementations of Veeva MedComms, Veeva MedInquiry, and Veeva PromoMats.

Annalisa is a Veeva solution consultant on the European team, focusing on Vault Medical. In her role, she works closely with customers to understand their needs and challenges to then recommend the best Veeva solution to support their medical teams.

Franco is responsible for communicating about the product features in Vault CRM, including product roadmap communications, questions, customer forums, communities and gathering product feedback. He joined Veeva in 2019 with his initial five years in the professional services team implementing CRM and Align across the globe as solution architect and project manager.

Valentin is a product architect on the Veeva CRM product team in Europe. He possesses in-depth product application expertise including Veeva CRM, Veeva Vault CRM, Veeva Nitro, and the Veeva Vault Platform. He has a proven track record of implementing and managing global projects that resulted in improved business operations for clients. His broad product knowledge includes CRM, enterprise resource planning (ERP), architecture, and analytics integrations.

Julia is a product manager on the Vault Medical team, specializing in product connections to streamline cross-functional business processes. She is responsible for Medical Veeva Connections to RIM, Safety, Quality, and CRM. She has been with Veeva for eight years, having previously held roles in in professional services across commercial and R&D applications prior to pivoting to product management.

Aleix is a Veeva Vault CRM product expert, responsible for communicating features, including product roadmap, questions, customer forums, communities, and also gathering product feedback. He joined Veeva in 2020 after 14 years of experience in the pharmaceutical industry.

Amy leads the consultant group within Veeva Link Insights Business Consulting. In her role, Amy coordinates strategic custom projects utilizing Veeva Link and Veeva Data Cloud to address medical and commercial business needs. Prior to Veeva, Amy worked in strategic market insights and forecasting, and has an educational background in molecular and cellular biology.

Sally works in the Veeva Alliances team, ensuring Content Partners are trained and supported on Veeva products across the full content journey so they can deliver high quality content to our customers. She joined Veeva in 2015 after 14 years of experience in the pharmaceutical industry.

Steve has been leading Veeva Nitro from its inception in 2017. He is responsible for keeping the data model current for all Veeva products and industry standard connectors. Prior to working on Nitro, Steve was a customer success manager for Veeva’s largest global clients for four years. Before Veeva, Steve worked for multiple pharmaceutical organizations in various positions from sales rep, sales manager to sales operations.

Jamie is a product manager for Veeva Connections and multichannel integrations. He is responsible for owning the product roadmap, designing and overseeing the development of new features, delivering product demos, and partnering with customers to ensure their requirements have been fulfilled by the product. Jamie has spent 20 years working in technology, spanning digital asset management (DAM), telecommunications, and life sciences roles.

Michael leads product management for Veeva OpenData in EMEA, where he drives the data roadmap and improves the user experience. Before Veeva, he spent seven years building AI-based targeting and segmentation tools for leading pharmaceutical companies.

Shon is vice president of China Commercial Strategy at Veeva, responsible for the Veeva China CRM Suite. With over 10 years in the life sciences industry, he brings extensive experience in customer success management, project implementation, and solution consulting. He has served in more than 15 leading multinational pharmaceutical companies and possess in-depth knowledge of omni-channel marketing, insight-driven HCP engagement, and other key areas in the industry.

Annie is part of Veeva’s European business consulting team, specializing in technology-enabled business transformation. She supports customers with Vault CRM migrations, helping them to transform their business and maximize value. Her career experience includes prior roles in life sciences consulting at EY and Accenture.

Karl leads product, services, and strategy for Veeva OpenData in Europe. He joined Veeva in 2021 from McKinsey’s QuantumBlack and built Veeva’s Commercial Analytics function in Europe prior to his current role. He focuses on improving engagement with physicians and other stakeholders to make the industry more productive.

Leticia supports the Veeva CRM product experts team in Europe, helping customers get the most value out of Veeva CRM as they prepare to move to Veeva Vault CRM. She has spent over ten years in Veeva as a member of the product team, bringing over 15 years experience in the pharma industry.

Justus joined Veeva in 2022 and currently leads the Veeva Link Workflow team. He is focused on providing innovative technology that streamlines critical processes and helps accelerate scientific progress. Previously, he worked in the IT and corporate venture capital functions of a large German corporation and founded a food-tech start-up.

Andy, senior vice president for Veeva AI Solutions, leads the strategy for Veeva AI Applications and the Common Data Architecture (CDA) for life sciences. With over 25 years of enterprise software experience, he previously led the Veeva Vault Platform team and has held product positions at NextLabs, Siebel Systems, and Accenture.

Callum leads Veeva’s medical information and medical content solutions in Europe. With ten years at Veeva, he has played a key role in developing and scaling the company’s medical information solution, which now supports more than 60 organizations globally. He is currently focused on bringing Veeva’s publications solution to market.

Johannes is a product manager responsible for Veeva Link Medical Insights. He has led global teams, driven innovation in life sciences, and has over a decade of experience in product management across various industries.

Alex leads strategy for Veeva Vault CRM Align. Previously, he spent most of his career as a strategic advisor to life sciences clients, initially at ZS focusing on commercial operations and later at L.E.K. Consulting focusing on growth strategy including M&A, portfolio planning, and go-to-market strategy.

Matt is a principal consultant in Veeva’s commercial content team and has been heavily involved in the implementation of Veeva PromoMats across various customers. He is also an active participant in system template enhancements and regularly engages with customers in health checks, which help identify areas where configuration can be improved or better utilized.

Larry is the vice presicent of product management for the Veeva Vault Platform. He builds the industry cloud for life sciences to deliver innovative and scalable solutions that empower customers to streamline their processes, enhance their compliance, and improve their outcomes.

Patrick is the director of product management for Veeva Network in Europe. He focuses on shaping the product roadmap by transforming customer requirements into practical functionality. With a 25-year career spanning consulting, development, and product management, Patrick is an expert in enterprise information management. Prior to Veeva, he implemented master data, data integration, and business intelligence solutions at SAP.

Erzsebet leads the Veeva Vault CRM X-Pages services team in Europe, where she and her team ensure the solution is utilized effectively and guarantee project delivery excellence. She brings over seven years of experience in this field, previously serving as a technical consultant specializing in X-Pages before her current role.

Joe is responsible for leading the Veeva commercial content professional services team in Europe. He has spent the last 13 years in services, working directly with content management solutions in life science and healthcare. Joe is an expert on commercial and medical Vault strategy and process design, having overseen some of Veeva’s largest implementations.

Roberto is a data scientist with over seven years of experience in analytics. He currently leads the European analytics team at Veeva, driving the development of standard analytics offerings by combining software, data, and consulting expertise. Before joining Veeva in 2022, he worked at BCG, where he applied advanced analytics to solve complex business problems for a wide range of clients.

Marc leads the global strategy for Veeva Medical Insights. He is a medical scientist by education and has over ten years of experience as a consultant across the life sciences industry. Before joining Veeva, he was an associate partner at McKinsey & Company.

Stefan is a seasoned CRM expert with over 30 years of experience in life sciences. As the Director of Vault CRM strategy in Europe, he ensures Customers have a successful migration to Vault CRM. His career began at Novo Nordisk Austria, followed by implementing CRM/SFA projects for Sandoz and ratiopharm in over 20 countries while living in Germany. Later, he led CRM programs for Actavis in Europe and Janssen in Switzerland and Austria, working directly with Veeva CRM.

Thomas is a medical doctor focused on digital transformations of life sciences companies. As a principal business consulting at Veeva, he helps biopharmas enable effective HCP engagements and better patient outcomes. He is passionate about how agentic AI is driving the next paradigm shift for the industry.

Eleni leads the Periscope Proposition at Veeva Business Consulting, where she helps clients improve targeted engagement using HCP voice of the customer data. She specializes in customer experience, digital engagement, and change management. With over 12 years of experience, Eleni has developed tools to assess the performance of omnichannel experiences for marketing and sales teams.

Sebastian leads product management for Veeva Link Key People, developing data-driven solutions that help life sciences professionals identify and engage with key opinion leaders. Before joining Veeva, Sebastian spent much of his career developing digital products to solve complex business challenges in logistics and mobility. This experience has equipped him with a strong foundation in creating scalable, user-centric solutions that address intricate market needs.

Sara is a Veeva solution consultant on the European team, with a primary focus on Veeva PromoMats, Veeva MedComms, and Veeva MedInquiry. In her role, she works closely with customers to understand their needs and challenges to then recommend the best Veeva solution to support their commercial and medical teams.

Nick is a principal in the commercial business consulting team at Veeva, where he leads the key account management offering. For over ten years, he has partnered with biopharma companies to drive successful cross-functional transformation initiatives. He leverages his expertise in strategy development, process design, technology optimisation, and capability building to support organisations to strengthen key account and stakeholder relationships, delivering better customer experiences.

Arturo is a seasoned life sciences consultant with over ten years of experience across North America and Europe. His main focus area is effective product launches. He is currently part of the strategic growth team at Veeva, finding ways to leverage Veeva Data Cloud to solve business issues.

Francesca leads a solution consulting team at Veeva delivering state of the art product demonstrations. Since 2020, she’s been working with clients to understand local business challenges, supporting the pre-sales process through presentations, demos, and videos, particularly focused on the European market needs and regional compliance requirements.

Carlos leads the Vault Medical product team, helping customers achieve medical information and content excellence through software. He has spent over 15 years leading product, marketing, and operations teams in companies ranging from pre-commercial startups to global enterprises.

Julien leads the global Veeva Vault CRM Services team, working with customers to implement and provide ongoing support for Veeva commercial products. Over the coming years, his primary goal is to ensure all customers have a successful path to Vault CRM, the new centerpiece of Veeva’s Commercial Cloud.

Bastien is director of product management for Veeva Vault CRM, defining the global product direction for field medical and pharmacy sales processes. He has worked with CRM software for life sciences since 2004, joining Veeva in 2011. He has been instrumental in ensuring that Veeva Vault CRM product capabilities are aligned to the regional and local business needs.

Vlad is product expert at Veeva, responsible for helping Veeva’s product team scale communication with customers. This includes release education, best practice advice, adoption initiatives, and supporting customers through Veeva Connect. Within the commercial content team, his focus area is Veeva MedInquiry in Vault Medical.

Oskar leads Veeva OpenData services. Throughout his career, he has held various roles within the technology industry, focusing on applying data and analytics to building new businesses. Before joining Veeva in 2021, he spent ten years at Siemens in various leadership positions in the healthcare and manufacturing verticals.

Krista is vice president of product management at Veeva, focused on defining the product direction for Veeva Vault CRM Events Management and Veeva Vault CRM Align. With 13 years at Veeva, she helped design and deliver key features for core CRM. Krista brings over 25 years of experience in the life sciences industry on the commercial side, including roles in sample accountability and compliance.

Adam is a principal product manager for Veeva AI, specializing in commercial content. He’s responsible for AI-powered MLR review in Veeva PromoMats, starting with Quick Check Agent and Veeva AI Chat. Adam joined Veeva in 2015 following the acquisition of Zinc.

Andrew leads the Veeva Link Insights business consulting team. Together with his team, he provides customized strategic insights projects to solve customer business needs for clinical, commercial, and medical teams. Andrew has a background in managing market intelligence and strategic insights consulting teams. He is skilled in hematology-oncology, solid tumor oncology, biosimilars, and the broader healthcare industry.

Michael leads strategy for Veeva Vault CRM Campaign Manager in Europe. He is responsible for the success and adoption of the solution, driving a new paradigm for life sciences-specific campaign management. Prior to Veeva, Michael built and ran marketing and sales teams in venture funded healthcare companies. He’s also consulted healthcare companies for six years at McKinsey.

Manuel leads the strategy for Veeva Insights. Previously in his career, he worked at McKinsey Digital in Frankfurt for 13 years, helping clients from across the healthcare industry translate business needs into requirements for large, tech-enabled transformations.

Natraj leads the global commercial technical services and commercial architecture team at Veeva. He and his team help customers build and integrate Veeva commercial products, including Veeva Vault CRM, into the larger customer commercial ecosystem using Veeva best practices. Natraj has spent his career consulting with customers in commercial IT and commercial operations to successfully implement various life sciences solutions in sales and marketing.

Ryan leads Veeva’s content strategy team in the content business consulting practice, covering several areas, from engagement and content generation strategy, to modular content, content effectiveness, and GenAI. Previously a marketeer, Ryan brings over 16 years of industry experience to help drive Veeva’s thinking and action in strategic content capabilities through a business lens.

Neal has been with Veeva for over a decade. As principal product manager in Europe, his role is to learn and understand how customers leverage Veeva’s products, work on the findings to enhance product features, and present product roadmap to customers and prospects.

Sebastien is the strategy lead for Veeva Vault CRM Engage. He brings 17 years of experience in cloud computing, including 13 years in the life sciences sector. He specializes in collaborating directly with biopharmas for the development of a unified industry chat channel, helping the sector evolve its HCP engagement models.

Stefan is director for commercial strategy for Veeva Vault CRM Service Center. He is passionate about helping people live longer, healthier lives and creating exceptional customer experiences for healthcare professionals. Stefan’s career has focused on bringing innovative products to market in the life sciences space. Before joining Veeva, he spent nine years at McKinsey, advising life science companies on omnichannel engagement, customer experience, advanced analytics, strategy, and large-scale transformations.

John leads Veeva’s content business consulting practice in Europe. His team works with organizations looking to optimize their content strategy and operating model, drive organizational change and adoption, and fully realize the value of Veeva PromoMats, Veeva Medical, and multichannel Veeva Vault CRM.

Amee is a solution consultant specializing in the Veeva Commercial Cloud, with a primary focus on commercial content, including Veeva Medical and Veeva PromoMats. In her role, she collaborates closely with clients to understand their unique challenges and digital transformation goals. She excels at identifying and showcasing technology solutions that drive growth, improve efficiency, and reduce costs, helping organizations streamline their operations and meet strategic objectives.

Povilas is vice president of global CRM product management, defining the direction of all of Veeva’s CRM products. He is committed to ensuring close cooperation with customers and delivering on the promise of speed and innovation. Povilas has worked in the life sciences software industry since 2004, where he gained extensive experience building CRM solutions across various geographies and business areas within life sciences.

Ani is an associate director of commercial strategy in Europe at Veeva. She focuses on Veeva Vault CRM Events Management and is responsible for developing and articulating Veeva’s strategic direction and product messaging. She is passionate about helping organizations combine strategic visions with operational excellence.

Rohan is the vice president of commercial strategy for consumer health and generics at Veeva. With over 25 years of industry experience in over-the-counter medicines (OTC), he supports customers to ensure they get value from Veeva solutions and meet the changing needs of the industry.

Alexandre leads Veeva’s Business Consulting practice in France and the UK, specializing in commercial excellence, innovation, and digital transformation. He has over 20 years of industry experience, including 15 years in marketing and sales at affiliate and global levels, mainly at Lilly. He has worked across the drug lifecycle, in seven therapeutic areas, and has strong connections with key French pharma leaders.

Tiffany is a seasoned expert with over a decade of experience in the life sciences industry. Starting her career at Zinc Ahead and continuing at Veeva, she has a proven track record of helping customers with major projects, such as migrating from Zinc MAPS to Veeva PromoMats. In her current role as a customer success manager at Veeva, Tiffany builds long-term partnerships with large biopharmas, understanding their goals, and advocating for them within Veeva to help them succeed with the Veeva applications.

Ed is the director of commercial strategy and market owner for Veeva Network. With more than 20 years of experience in the life sciences industry and 12 years in master data management (MDM), data warehousing, and analytics, Ed supports customers with their data governance and data management journeys.

Rolando is the vice president of product management for Veeva PromoMats and Veeva MedComms. He and his team focus on delivering robust and innovative features to address the challenges of the commercial and medical communities. Rolando has over 20 years of experience building enterprise software systems for life sciences organizations.

Bruna leads the global strategy for Veeva Link Workflow, helping customers optimize how they engage with key opinion leaders. Having spent much of her career in strategy and operations, she has seen first-hand how disconnected processes can limit impact. Today, she focuses on enabling clients with more connected, data-driven engagement by bringing together Link Key People data and Link Workflow applications.

Tim is the product lead for Veeva Link Medical Insights, working on leveraging data and AI to drive value in life sciences. His experience includes building and leading the team that scaled BioNTech’s global AI capabilities and co-leading the InstaDeep post-merger integration. Tim also served as a management consultant at McKinsey & Company, advising healthcare and life science clients.

Michael is a principal and leader in the business consulting team at Veeva, specializing in optimizing engagement models for HCPs. He supports the pharmaceutical industry globally, with a specific focus on the Germany, Austria, and Switzerland (DACH) region. He drives strategic initiatives focused on defining commercial engagement and maximizing both business value and patient impact for biopharma companies.

Robin is senior product expert of Veeva PromoMats. He helps customers maximize the value of the product, specifically in the areas of claims, digital asset management, content strategy, MLR efficiency, and overall content operational and organizational excellence. Prior to Veeva, Robin worked in medical communications, advertising, and scientific publishing for 14 years. His responsibilities included oversight of content, creative, and development teams, providing innovative digital content solutions to support the pharmaceutical industry, charities, and patient groups. He also helped launch a successful independent start-up video platform for congress insights and interviews (VJHemOnc/VJOncology).

Marina joined Veeva in 2015 as a consultant in the Veeva CRM team, and now she serves as the Veeva Vault CRM practice manager in Europe. Together with her team, she is responsible for migrating Veeva CRM to Veeva Vault CRM for customers as well as for implementing and rolling out Veeva Vault CRM for new markets.

David is the vice president for Veeva Link strategy, focusing on innovating in healthcare through data and technology. With medical training and a background in the pharmaceutical industry, he brings a unique perspective that strengthens customer relationships to help advance the industry.

Harvey has worked within the life sciences industry for over 20 years delivering class-leading demonstrations. As a principal solution consultant at Veeva, his focus is showcasing the latest technologies that support companies in adapting to the ever-changing digital landscape and maximizing their investments around CRM, content management, and data for sales and medical teams.

Julia is a solution consultant at Veeva, specializing in the Veeva Commercial Cloud with a primary focus on Veeva Vault CRM and Veeva Vault CRM Engage. She brings cross-industry experience across tech, digital transformation, and research, including prior roles as a solution architect. Multilingual in German, English, Spanish, Portuguese, French, and Polish she adds an intercultural understanding to every collaboration.

Fabio is part of Veeva Professional Services and leads the commercial architecture team. He has 18 years of experience in services, primarily serving customers in the life sciences industry. His expertise spans various domains, including CRM, data, warehousing (DWH), analytics, master data management (MDM), and integrations. He now helps life sciences organizations by providing best practices and recommendations on implementing Veeva applications and integrating them with the broader customer IT architecture.

Jeroen brings deep commercial data and AI expertise in the life sciences industry. At Veeva, he leads strategy for Veeva HCP Access, a unique healthcare professionals data product to improve segmentation and targeting and drive growth. Prior to joining Veeva, Jeroen worked as an engagement manager at QuantumBlack, leading end-to-end AI transformation for his life sciences clients.

Rob is a senior product manager leading Veeva AI for Vault CRM. Over the past seven years at Veeva, he has served in both consulting and product management roles, with a focus on Veeva Vault CRM Events Management.

Megan is a principal solution consultant at Veeva with over 25 years of experience in data and business analytics tools and processes. She supports the pre-sales process by providing product overviews and demonstrations of several solutions, including Veeva Network, Veeva Nitro, Veeva Nitro Explorer, Veeva OpenData, and Veeva Vault CRM X-pages.

Tom is a principal solution consultant working across the Veeva Commercial Cloud, with a key focus on Veeva Vault CRM and Veeva Vault CRM Campaign Manager. He has worked in the life sciences industry for the over 12 years and his main focus is to work with customers to help identify and present potential benefits and operational gains through using the Veeva product suite.

Sebastian leads Veeva OpenData strategy. He joined Veeva in 2022 after a career at Accenture Strategy where he worked with the largest European pharma and medtech companies on their data and digital transformation. His background is on computer science and he used to be a digital health researcher.