Congresses
Maximize Medical Congress Impact
Prioritize the right events, drive relevant engagement, and gain deeper insights.
Resources
Learn from industry experts
Get best practices from experts and medical affairs leaders at Astellas and United Therapeutics.
5 Ways to Maximize Medical Congress Impact with Deep Data
Read this article on how deep congress data helps MSLs work more efficiently
Breaking Silos in Cross-Functional KOL Engagement: Q&A with Astellas
Read this Q&A with Astellas to learn how they optimize expert engagement at congresses
How to optimize your most strategic investment
Listen to the MAPS podcast with United Therapeutics
Using data to elevate your medical congress strategy
Read the blog post
“You can’t just rely on the usual experts anymore. You also need to consider the entire patient journey and understand who makes decisions along the way.”
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Carolina Lowe
Associate Vice President of Medical Engagement and Capabilities United Therapeutics
Reports
Gain insights on top congresses
Total contributors, top industry sponsors, and more — powered by Veeva Link Key People data.
Work smarter with Veeva solutions
“We identified that 93% of our field teams save between one and five hours of desk-based work each week by using Link Key People. The return on investment is clear.”
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Angela Smart
Director of Global Medical Excellence and Operations
ADVANZ PHARMA
Customer Stories
How Veeva customers maximize congress impact
Read blog
3 ways emerging biotech and pharma leaders can use data to level the playing field
Watch video
Sanofi’s journey to more data-driven KOL engagement
Read Q&A
Enabling field medical teams to have enhanced scientific Engagements
Listen to podcast
How pre-launch scientific activities are associated with launch success
