Agenda
Agenda is subject to change. Please check back for updates.
Monday, 4 September
Welcome to the 2023 Veeva APAC Summit in Sydney! Grab a cuppa and mingle with fellow attendees.
Hear the latest in news and innovations from Veeva’s APAC executive team. Then, join us as we celebrate the 2023 Veeva Heroes!

General Manager, APAC

General Manager, Asia R&D and Quality

Sr Director, CRM Product Management APAC

VP, Business Consulting Lead – Asia
Enjoy morning break with delectable bites and coffee/ tea. Explore the event zones and stop by our sponsor booths!
Hear about the top eight new and future innovations across Veeva CRM Suite to support your commercial strategy.

Sr Director, CRM Product Management APAC
Omnichannel excellence requires coordination, and a strong plan to bring vision to execution. Hear how Veeva CRM and Veeva Align support clients in planning, tailoring, and executing their commercial strategy.

Product Expert, CRM
Hear about the latest innovation on CRM Events Management, understand our vision for the product, and see what we are planning to release in the coming months.

Product Expert, CRM
Hear from Alison Thorburn, Associate Director, Medical Affairs, on how Gilead’s field teams are relying on remote engagement, and what are the learnings after countries reopened.

Associate Director, Medical Affairs

Product Expert, CRM
Consumer behavior has changed greatly over the past few years, providing more options and empowering individuals to choose among many offers for similar products.
Undeniably, this shift has impacted how HCPs interact with the pharmaceutical industry, partly due to increased pressure on healthcare systems as well as to their need for efficiency and better experience. In this session, we’ll discuss what customer-centricity means nowadays, how the concept has changed, and how the life sciences industry needs to adapt.

Head of Strategy and Innovation

Senior Director Commercial Operations
With so many channels being adopted, marketers need to understand what content works, where, and when. Learn how Veeva makes it easier to follow the data trail and optimise marketing focus.

Principal, Business Consultant APAC
Veeva Pulse is the aggregated engagement data for all Veeva clients. In this session, we will introduce pulse, share current industry engagement trends and demonstrate how it can be used for various use-cases such as relative performance of reps, GTM strategy, segmentation, right-sizing field-force. We will also demonstrate various offerings under Veeva Pulse (a self-service portal or quarterly reports) with key customers sharing how they apply pulse to solve specific business problems.

Data & Insights Lead

VP Commercial Strategy – APAC
Effective HCP engagement drives business performance. In this session, you will learn how Veeva uses a data-driven approach to help you prioritize and access HCPs through the right channels. We will also share specific use-cases to make segmentation & targeting more actionable

Director, Commercial Analytics, Asia
The pandemic has accelerated the demand for omnichannel marketing, particularly content. Focusing investments on the right content is more critical now than ever. In this session, learn how Vault PromoMats can help transform your content strategy and operations at speed and scale.

VP Asia Vault Product Expert
See the latest innovation on Veeva Vault PromoMats, and learn about the product vision and upcoming features.

VP Asia Vault Product Expert
Medical events are one of the main opportunities for Marketing and Medical communication, and content plays an important part. Learn how technology can be used to simplify the flow of content to/from the field, and enhance the overall event journey before, during, and after the event.

VP Sales APAC

Product Expert, CRM
Due to COVID-19, the clinical trial environment has change dramatically, and now it will not go back to pre-Covid era. Post pandemic, what should we prepare to keep up with the trend? Let us listen to the directions and visions from a Sponsor, Site and CRO perspective.

Clinical Studies Systems Manager

Clinical Trials Manager

Clinical Study Manager

Operations Director – DM
Veeva will provide product direction, roadmap and latest features for the Vault Clinical Operations Suite.

Director, Vault R&D and Quality Product Expert, APAC and China
Vault CDMS is reinventing the CDMS ecosystem in the EDC area and introducing CDB as new way to review the data. Find out how Vault CDMS will evolve over the next two years as we share our vision and direction.

Senior Product Expert
Refuel with a delicious lunch buffet. Say hi to the Veeva team and the demo booth or drop by our sponsor booths!
Hear from Damien Newcombe and John Jeong of BMS on what makes Align the tool of choice for territory & cycle planning. The discussion will also touch on the future of MCCP’s in an Omnichannel world.

Associate Director Channel Operations & Field Force Effectiveness

Associate Director Veeva Commercial Operations APAC & China

Solution Consultant, Commercial APAC
Hear about the latest innovation on Align, the vision for the product, and what capabilities are in the works to enable faster and easier field planning, roster management, and more!

Product Expert, CRM
The CRM Suite has greatly expanded over the past year, further supporting Medical teams. Hear from Robin England, Associate Director International Medical Excellence at AstraZeneca and see the latest innovations embedded in the typical day of an MSL.

Associate Director International Medical Excellence
Hear about the latest innovation on the Engage platform, understand our vision for the product, and see what we are planning to release in the coming months.

Sr Director, CRM Product Management APAC
Join us in a discussion with Clair O’Gorman of Farmaforce as we delve into the onboarding process of HCPs to Engage Connect and how the industry can derive value from two-way digital engagement.

Salesforce Effectiveness & Salesforce Administration Lead

Solution Consultant, Commercial APAC
Find out how to optimize email marketing campaigns by relying on the field user relationships with the HCPs.

Product Expert, CRM
How do you make the most of MyInsights? See the most common use cases, and learn how you can go above and beyond to bring your field teams all the data they need.

Technology Leader – ANZ

Product Expert, CRM
Join Dirk Otto, General Manager Australia/New Zealand at Boehringer Ingelheim and Veeva’s David Ledger, VP Commercial Strategy – APAC at a fireside chat around outcomes of a data-driven go-to-market approach to engage HCPs based on their preferences.

General Manager Australia/New Zealand

VP Commercial Strategy – APAC
How can we design cycle plans that are based on HCPs’ preferences and ensure market share growth? In this session, we will learn about an innovative way of developing cycle plans to drive HCP personalisation and maximise market share growth.

Principal Business Consultant – APAC
In today’s interconnected world, brands strive to create impactful global campaigns that resonate with diverse audiences across multiple markets. However, achieving success in global content initiatives requires careful consideration of localisation challenges and opportunities. Join us for an enlightening session with Simon Davies, CEO of Bastion Brands, where we’ll dive into the intricacies of adapting and optimising content for diverse markets using Vault PromoMats.

CEO

Executive Director, Digital Director
Brand marketers invest significant time and resources in creating compelling content to support their products and engage healthcare professionals. However, one of the key challenges they often face is ensuring that the field force, particularly sales representatives, effectively utilizes the content available to them. Join us for an informative session where we explore opportunities to empower field reps and drive optimal utilization of brand content.

Customer Experience Lead

Principal, Business Consultant APAC
Learn how make the most of Engage’s content sharing capabilities, what opportunities and channels they open, and what it means for Marketers.

Director- APAC Commercial Strategy
Kellie Lantry, Quality Assurance Manager from Southern Star Research shares their transformation journey from paper-based document control system, to a virtual, on-demand platform that is readily accessible and optimized for clinical trials. Hear how this transformation improved QA productivity and and drove inspection readiness

Quality Assurance Manager
See the end-to-end digital trial demo with Veeva’s full Clinical Suite including Vault SSU, CTMS, eTMF, SiteVault, eConsent, and ePRO connecting Sponsors, Sites, and Patients together in a single platform seamlessly.

Solution Consultant – R&D Sales, APAC
Training of personnel involved in clinical trials is highly important in GCP, and it is also a frequent finding during an inspection. Various roles and their corresponding curricula, high turnover, historical change tracking, and timely competition pose both a work burden and a risk.
Platform Architect, Sujitha Muniraj, explains how Novotech has implemented Vault Study Training and how to bring together with Vault Clinical Suite to drive inspection readiness.

Platform Architect – Clinical Systems
While every study is unique, most studies share a lot in common. Most companies are very quick to see the opportunity to standardise safety and demographic data. Others take the next step to consolidate data structures for outcome measures and questionnaires.

Director, Clinical Data
Learn how Vault EDC’s rules engine eliminates 99% of custom functions that Veeva customers have previously built on other EDC solutions. See real customer stories and examples on eliminating a range of simple and complex custom functions in everyday use.

CDMS Consultant
Data managers and statisticians struggle to manage various external data source to combine into one single data source for review and cleaning for future analysis. Veeva introduces a new way of data aggregation, cleaning and review with CDB.

Senior Account Partner, APAC R&D and Quality
Considering making the switch to a new EDC? Fortrea shares the business drivers and decision criteria that led them to adopt Vault EDC, their approach to evaluation and change management, and the value Vault EDC has provided.

Principal Clinical Data Manager
Take an afternoon break with more tasty bites and coffee/ tea.
14:30 – 15:30 for Commercial
15:00 – 15:30 for R&D
Hear the latest on our plans to launch Vault CRM, and how we are working hard to innovate the platform, and make it easier move over from Veeva CRM to Vault CRM.

Sr Director, CRM Product Management APAC
Hear about the latest innovation on Vault Medical, the vision for the product, and upcoming features.

VP Asia Vault Product Expert
Understand the steps to enable the Graph API integration, its supported use cases, and benefits to your field force.

Associate Consultant
The traditional model of Medical Affairs is changing rapidly with technologies such as artificial intelligence (AI) and ChatGPT enabling Medical Affairs professionals to access and analyse vast amounts of information, generate real-world evidence, and deliver targeted, personalised content to HCPs and patients across multiple channels. In this joint session with executive members of the Medical Affairs Professionals of Australasia (MAPA), Veeva will share how Medical Affairs can be better prepared to integrate technology into their ways of working to engage seamlessly with HCPs

President of MAPA

Omnichannel Lead

Interim MAPA President
Join us for a fireside chat with Paul Theron from Merck, where we will uncover the potential of Veeva’s Link Key People. Discover how this cutting-edge analytics tool empowers medical teams to revolutionize their decision-making process. With real-time intelligence on key influencer activity, interests & industry standing, this tool provides actionable insights to drive better patient outcomes.

Global Head of Execution & Impact

Solution Consultant, Commercial APAC
See how MyInsights Studio works, and learn how you can build dashboards and embed critical insights in your field teams daily tasks.

Principal Consultant, APAC, Commercial Services
In the ever-evolving landscape of the life sciences industry, delivering accurate, compliant, and compelling content to customers is paramount. Claims play a crucial role as the foundation for creating impactful messaging that resonates with target audiences. Join us for an insightful session where we delve into the core activities and best practices for leveraging claims and how that can lay the foundation for a modular content strategy.

Program Manager, Content Partners
Join us for an engaging session where we delve into the fundamental principles and best practices for establishing a robust content foundation within your DAM ecosystem. This session aims to provide you with the necessary insights and strategies to optimize your DAM implementation and drive better outcomes for your organization.

Business Consulting Engagement Manager, Commercial Content – APAC
Sharing Veeva’s best practices on Study Closeout as per regulatory standards .Focus on the exciting Veeva’s Vault Mobile App, allowing easy, reliable and portable access.
Email to Vault a delighter feature which minimizes email storage in Vault and automates the process.

Solution Consultant, APAC R&D and Quality
Risk Based Quality Management should be at the center of trial design and monitoring- it seems an easy concept, however in reality the implementation is not so straight forward. Explore the challenges and roadblocks that are often faced when implementing RbQM and the factors that are crucial for RbQM success.

Process Manager, Central Monitoring & Data Analytics
Learn how the Veeva RTSM team can help navigate often complex and urgent study start up timelines, including rescue scenarios, without putting site experience and subject safety at risk.

VP, Asia Clinical Data
Join Veeva’s Solution Consultants for an end-to-end digital trial demo with Veeva’s full suite of clinical data management solutions — including examples from real world clinical trials using Veeva EDC, CDB, RTSM & ePRO.

Solution Consultant – R&D Sales, APAC
In this closing plenary session, Veeva APAC’s General Manager, Sudhir Kandarth will moderate a panel discussion with Ashraf Al-Ouf, Managing Director at Bayer and Josie Downey, Managing Director at Merck Healthcare, focusing on the following themes:
– Commercial/ business model innovation in APAC post-COVID: What has changed, how effective have these changes been, lessons learnt
– Execution: How are leaders using insights, analytics to drive execution?
– Capabilities: What new skills and training do leaders think teams need to acquire?
We’ll open the floor for questions so don’t miss this opportunity to ask your burning questions to these pharma industry leaders!

Managing Director

Managing Director

General Manager, APAC
Veeva APAC’s General Manager, Sudhir Kandarth will wrap up a fulfilling Summit day with key takeaways and final remarks.

General Manager, APAC
Join us for an enlightening session on how Vault connections revolutionize the collaboration between siloed departments and streamline processes in the crucial areas of Start-up and Safety Reporting. Discover the future direction of Clinical Operations and Clinical Data, and unlock the potential for enhanced efficiency and productivity.

VP, Asia Clinical Data

Director, APAC Clinical Operations Strategy
Join us for an evening of delicious canapés & drinks while mingling with old and new friends.