Connecting Sales, Marketing, and
Medical for Customer Centricity

4 Locations | September – October 2025

Agenda

■ All Attendees

■ CRM Track

■ PromoMats & MedComms Track
8:30a.m. – 9:30a.m.
Registration & Breakfast
9:30a.m. – 10:15a.m.
Session

Keynote: Scaling Excellence Across the Commercial Ecosystem

Discover how a unified approach across Sales, Marketing, and Medical can deliver more impactful customer experiences.

10:15a.m. – 10:30a.m.
Break & Network
10:30a.m. – 11:30a.m.
Session

Deep Dive: Veeva AI in Vault CRM

See how practical AI embedded in Vault CRM streamlines workflows and boosts productivity. Features include engagement planning, compliant free-text, voice control, and semantic content search.

Deep Dive: MLR Transformation Capabilities

Deep dive into PromoMats capabilities that accelerate MLR—including claims management, tier‑based reviews, content similarity, and Veeva AI for PromoMats.

11:30a.m. – 12:30p.m.
Lunch & Network
12:30p.m. – 1:30p.m.
Session

Vault CRM Migration: Best Practices and Lessons Learned

Discover key considerations for Vault CRM migration, gain practical advice, and hear customer success stories.

Peer-to-Peer Group Discussions

Collaborate with peers in small groups to brainstorm solutions for MLR transformation challenges. Walk away with tangible strategies you can apply.

1:30p.m. – 1:45p.m.
Break & Network
1:45p.m. – 3:00p.m.
Session

Vault CRM Suite: Innovation Highlights and Roadmap

Explore newly released capabilities across the Vault CRM Suite—including Medical, Key Account Management, and Campaign Manager—and get a preview of what’s coming next.

PromoMats and MedComms Roadmap

Get an inside look at upcoming innovations across PromoMats and MedComms—designed to support unified content strategy, improved reuse, and a more intuitive user experience.

These complimentary events are for Veeva customers and select guests.
Space is limited, so be sure to register to save your seat.