16 Sep 2025, Marina Bay Sands, Singapore
Agenda
Tuesday, 16 September
Welcome to the 2025 Veeva APAC Summit in Singapore! Grab a cup of coffee and mingle with fellow attendees.
A warm welcome to the 2025 Veeva APAC Commercial Summit in Singapore!
We’re excited to open the day with insights from Veeva’s leadership, sharing our vision for the future of the Life Sciences industry—along with major updates on the Vault CRM Suite and the Data Cloud.
We’re also honoured to welcome Kirtan Verma, Senior Director of Commercial Strategy and Business Excellence at GSK, who will share GSK’s vision for commercial execution and its partnership with Veeva.
The morning will conclude with the 2025 Veeva Hero Awards, celebrating outstanding contributors who have made a remarkable impact this year.
General Manager, Asia
Sr Director, CRM Product Management APAC
VP, Data Cloud, Asia
Senior Director, Commercial Strategy and Business Excellence
Enjoy the morning break with delectable bites and coffee & tea.
Join us for a deep dive into the vision and roadmap for Vault CRM, and learn about all the new modules and features we are working on.
Sr Director, CRM Product Management APAC
Historically, a successful pharma commercial team’s “core business” was excellence in things like Brand, Launch, Omni-Channel, People, and Processes. Topics of Technology and Data tended to be managed separately and used as supporting or ad-hoc ‘boosts’ to core business operations. Today, AI and Data are fast becoming critical components of “core business” that a modern pharma leader must understand, grapple with, and embed in their teams to stay competitive. Join us in a discussion on this rapidly developing trend and how leading companies today are handling it.
CMO, Emerging Market and Japan
Director & Head, Business Insights & Activation
Head of Insights & Analytics Southeast Asia & India
Director, Data Cloud Strategy APAC
Intermission Essentials: Coffee & Connection
Learn how Veeva can enable practical AI that drives productivity gains and high quality engagement. In this session, we will share our point of view on critical planning and field activities that Veeva AI can support to make the field team more productive and effective. We will also discuss with Matt Scott, from Boehringer Ingelheim and Serge Gornet, from Sanofi on potential high value use-cases, data challenges, organizational readiness and the role of data and content to deliver practical AI.
Head of Human Pharma Operations
Head of Transformation, International Markets
Principal, Commercial Business Consulting – APAC
A unified, 360-degree view of the Healthcare Professional is essential to achieve commercial success. Hear from a customer about the common data challenges they faced and how they are rethinking their commercial strategy with high-quality data.
In this session, you will also find out more about how Veeva Data Cloud helps build a comprehensive HCP 360 that is crucial for future success.
Manager, Data Strategy, APAC
Associate Director – Taiwan IT Business Partner & NAPAC Hub Automation Lead
Relish in a delicious lunch buffet and network with fellow attendees.
Discover the latest highlights from the Veeva PromoMats roadmap including MLR efficiency, DAM, claims, connections, and AI. Dive into the importance of why we need to optimize the content operating model to reach personalization goals.
Senior Consultant, Commercial Business Consulting, APAC
Director, Solution Consulting, APAC
Hear how Veeva is partnering with Pharma teams to meet the needs of sales, medical and marketing teams through next generation Segmentation and Targeting using Veeva CRM insights.
Engagement Manager, Commercial Business Consulting, APAC
Head of Customer Experience Excellence – ASEAN, Korea, Australia & New Zealand
Gain hands-on experience with using and adminstering Vault CRM. Bring your computer and follow along with Veeva’s experts to explore UI changes, new features and more efficent ways to administer the Vault CRM solution.
Principal Consultant, APAC, Commercial Services
Intermission Essentials: Coffee & Connection
Join Avi Raz, VP of Commercial Excellence and Chief of Staff at Zuellig Pharma Commercialization, as he shares how the company is leveraging Veeva to power their go-to-market models.
Gain insights into Zuellig Pharma Commercialization’s innovative strategies for supporting both mature and launch brands across a complex and diverse region. Don’t miss this opportunity to learn how Zuellig Pharma Commercialization drives commercial agility at scale.
Director- APAC Commercial Strategy
VP Commercial Excellence and Chief of Staff
How integrating Veeva Data Cloud assets addresses key GTM strategic challenges to enable effective connected engagement with target customers
Principal & Team Manager, Commercial Business Consulting, APAC
Director of Commercial Operations, APAC
Vault CRM comes with a rich set of reports and added features to build powerful reports and dashboards. Bring your computer and follow along with Veeva’s experts to explore Vault CRM reports such as multi-pass reports, flash reports and extending reports/dashboards that offer powerful insights.
Consultant
Wrap up a day of learning with some canapes and drinks with your peers and new connections!
Stay tuned for the Activity Challenge Winner too!