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Commercial and Medical • North America • June 10

2021 Agenda

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This year, the agenda for Veeva Summit Connect alternates between large group presentations (called Sessions) and smaller interactive discussions (called Connects).

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Agenda is subject to change. Please check back for updates.


Keynotes
11:00am
EDT

Join our opening keynote to see what’s planned for Veeva’s Commercial and Medical solutions. We’ll share how Veeva is advancing the industry with digital innovations across engagement, data, and content. You’ll also learn how Veeva’s business consulting team is helping customers set the right strategies for long-term success. Speakers:
Peter Gassner, Founder and CEO, Veeva

For Business and IT

HCPs are increasingly relying on medical affairs for deep scientific discussions and unbiased information. In this keynote, we discuss the future of field medical engagement and the role of digital solutions in advancing scientific exchange. Speakers:
Andy Fuchs, VP, Commercial Strategy

For Business

Get a view into this top pharma’s digital engagement initiative to drive more agile, personalized interactions. Find out how real-time customer intelligence from Veeva Link improves field efficiency, drives collaboration, and advances product launches.
For Business and IT

Hear how a top ten pharma is advancing commercialization with a new approach to data management. They’ll discuss new opportunities to leverage connected health data to improve HCP engagement and health outcomes.
For Business and IT

Learn how to accelerate digital content creation while balancing expectations with internal stakeholders and external partners. A top pharma shares tips for optimizing execution to deliver relevant content and exceptional customer experiences.
For Business and IT

Leading pharmas discuss their new approach to HCP interactions with a digital-first approach. They’ll discuss how new channels create a customer-centric experience and open up two-way compliant engagement.
For Business and IT

A leading biotech discusses the rapid disruption happening in media and healthcare. They’ll share how they are leveraging data and analytics to inform media decisions and efficiently reach rare disease patients and their prescribers.
For Business and IT


Connect
12:00pm
EDT

After a year of shelter in place, are you ready for a fun adventure to expand your network and meet new people in the industry? Join a mix room where you’ll be randomly paired with three other people for a quick 10-minute chat before you’ll be remixed with another group. Who knows what could come of it!
For Business and IT

Get your questions answered on how data, content and engagement drive commercial productivity and increase sales agility in this interactive demo of Veeva Commercial Cloud.
Speakers:
Povilas Petkevicius, VP, CRM Product Management, Europe & LatAm
Doug Caldwell, VP, Commercial Strategy
Michael McNichol, Senior Solution Consultant

For Business and IT

Get a guided tour of this new digital platform for HCPs and get your questions answered by product experts.
Speakers:
Tom Marvel, Senior Director, Product, MyVeeva for Doctors
Jillian Pellicano, Solution Engineer

For Business and IT

Bring your questions about how Veeva Align can make sales planning more efficient and accurate. We’ll have the product ready to show you and experts ready to answer your questions.
Speakers:
Elie Challita, Principal Product Manager, Align
Allison Wesley-Jones, Principal Solution Consultant

For Business and IT

Our experts will be ready to answer your questions and show you how Veeva CRM Events Management can help you plan and execute high impact live and virtual global events.
Speakers:
AJ Velasco, Senior Solution Consultant
Bethany Barzowskas, Director of Strategy, Digital Events

For Business and IT

Join us to get your questions answered on using a single, global solution for master data management while maitainign flexiblity for local needs
Speakers:
Brian Uber, Director, Network Strategy

For Business and IT

We answer your questions about improving user experience with Brand Portal and DAM to increase adoption and optimize user workflows setting the foundation for content success.
Speakers:
Jeff Gorski, Director, Commercial Content Strategy
Alexandra Connor, Solution Consultant

For Business and IT

Get a guided tour of Veeva’s end-to-end solutions for medical affairs and let our product experts answer your questions.
Speakers:
Michael McNichol, Senior Solution Consultant
Matt Porter, Principal Solution Consultant

For Business and IT

Get your questions answered on how medical affairs can best manage content in Veeva Vault MedComms and Veeva CLM. We’ll have experts ready to share tips for library organization, searching, and ways to provide a consistent flow of information to external stakeholders.
Speakers:
Callum Hawes, Senior Director, Medical Content Strategy
Tim Matheson, Principal Business Consultant, Global Commercial Content, Veeva

For Business and IT

Experts answer your questions about how to optimize your data set to get a full view of the patient journey.
Speakers:
Natalie Hill, VP, Customer Success, Data Cloud
Michael Barrett, Senior Director, Nitro Strategy

For Business and IT

Ask our experts about pharma marketing benchmarks across health conditions and media channels.
Speakers:
Ian Goldsweig, Senior Director, Crossix Analytics Services

For Business and IT

Ask our experts how Veeva’s approach to federated data and analytics leads to a more complete view of patient data.
Speakers:
Whitney Kemper, VP, Crossix Data Platform
Sunay Shah, Senior Director, Crossix Data Platform

For Business

Get your questions answered on the upcoming changes to third-party cookies and what it means for media and marketing measurement.
Speakers:
Dan Stein, SVP, Crossix Analytics Partnerships

For Business

Get your questions answered on evolving engagement models and how data can be used to inform your commercial go-to-market strategies.
Speakers:
Dan Rizzo, VP, Global Commercial Business Consulting Leader

For Business and IT

Get your questions answered on the vision for Vault PromoMats and the industry’s move to modular content.
Speakers:
Pooja Ojala, VP, Commercial Content

For Business and IT

We answer your questions on how to use customer intelligence and scientific insights to enable an agile engagement model.
Speakers:
Kilian Weiss, General Manager, Link
Sonja Rivera, VP Strategy and Sales, Link US

For Business and IT

Bring your data questions. We’ll cover everything from customer reference data to how we are able to connect data sources to provide you a foundation for data science and analytics.
Speakers:
Rebecca Silver, General Manager, Global OpenData
John Chinnici, General Manager, Veeva Nitro

For Business and IT

Bring your questions on Crossix DIFA and how to measure and optimize your marketing across media channels.
Speakers:
Nina Kirshenbaum, VP, Crossix Analytics Products

For Business

Technology and evolving market demands are forcing companies to reimagine account management. Ask our leaders how to develop strategies for optimizing your account-centric capabilities.
Speakers:
Rob Steere, VP, Commercial Strategy
Andrew Bezden, Senior Solution Consultant

For Business and IT

Desktop, tablet, or phone? Share your predictions in this lively discussion about the tools and technology field teams will use in the future.
Speakers:
Povilas Petkevicius, VP, CRM Product Management

For Business and IT

Join to share and hear how others are evolving the role of the rep to meet the changing customer access and engagement needs.
Speakers:
Jim Whitaker, VP, Business Consulting Lead
Andy Fuchs, VP, Commercial Strategy

For Business and IT

Join us to discuss how sales, marketing, and operations satisfy customer needs with high-impact digital events.
Speakers:
Kimberly Berger, GM, Veeva Digital Events

For Business

Ensuring compliance is key as reps and HCPs increasingly use text to chat. Let’s talk about how to mitigate risk yet still deliver an easy consumer-like experience for HCPs.
Speakers:
Bryce Davis, Sr. Director, Commercial Strategy
MJ Guru, VP, Product and Engineering

For Business and IT

Adoption, searchability, and reuse, are critical to getting the most out of your content. Join this interactive discussion to learn effective management strategies and services to enhance your content library.
Speakers:
Ginamarrie Sanders, Principal Business Consultant / Content Management Services Team Lead, Global Commercial Content

For Business and IT

Join this interactive discussion on how to maximize the use of your content across channels and technology strategies to enable speed, scale, and ongoing innovation.
Speakers:
Jade Bezuidenhout, Senior Product Manager, Product Alliances – Vault
Emma Hyland, VP Strategy, Commercial Content

For Business and IT

Modular content enables a faster MLR cycle but you still need to manage risk. Discuss strategies for speeding content time to market while ensuring compliance.
Speakers:
Allison Reynolds, Senior Director, Commercial Content Strategy

For Business and IT

We’ll examine the impact of digital engagement on medical teams, the changing role of MSLs, and skills they need to adapt in this new environment.
Speakers:
Manish Patel, VP, Medical Strategy
Louisa Peacock, Practice Manager – Medical Business Consulting Lead

For Business and IT

Share your ideas about how pharma marketing needs to adjust in a post-COVID world in this discussion.
Speakers:
Aidan Boswick, Director, Crossix Analytics Services

For Business

Learn how to use modern statistical techniques to gain greater insights and generate targeted engagement with HCPs.
Speakers:
Megan Watson, Senior Solution Consultant, Nitro
Shibani Misra, Senior Technical Product Manager, Nitro
Elnaz Elipour, Senior Data Scientist – Commercial Analytics

For Business and IT


Sessions
1:00pm
EDT

Find out how this leading biopharma proactively evolved their customer engagement model to meet aggressive growth goals.
Speakers:
Jim Whitaker, VP, Business Consulting Lead

For Business

Hear how Dicerna partnered with Veeva to prepare to launch novel therapies. They’ll share best practices and key learnings.
Speakers:
Natalie Hill, VP, Customer Success, Data Cloud
Chuck Schmidheiser, VP, Commercial Insights & Operations, Dicerna
Chris O’Konis, Insights & Analytics Lead, Dicerna

For Business and IT

Hear how growing biotech Impel NeuroPharma is adopting a digital first foundation for the future with a complete suite of data, software, and consulting services.
Speakers:
Andy Fuchs, VP, Commercial Strategy
Patrick Goldate, Principal Business Consultant
Rigo Canal, Vice President, Commercial Operations & Analytics, Impel NeuroPharma

For Business and IT

Oncopeptides shares how Veeva Link supported their first product launch. Hear how market and customer intelligence insights accelerated their launch and helped them make meaningful connections.
Speakers:
Alicia Hernandez, Director, Link SMB Strategy
Hatem Tolba, Business Strategy and Operations Lead, Oncopeptides

For Business

Meet MyVeeva for Doctors early adopters. Top pharma companies share how they built stronger relationships with HCPs using a customer-centric digital channel.
Speakers:
Bryce Davis, Sr. Director, Commercial Strategy
Prath Krishnamoorthy, Principal Business Consultant

For Business

Novo Nordisk shares how they adopted a modular content strategy internally and among their agency partners. Hear their lessons learned and how they handled the change management required for program success.
Speakers:
Pooja Ojala, VP, Commercial Content
Morten Kruse Sørensen, Senior Global Director, Multichannel Excellence & Operations, Novo Nordisk

For Business and IT

Merck discusses how they improved global scientific content dissemination, and the importance of sharing and localization.
Speakers:
Callum Hawes, Senior Director, Medical Content Strategy
Rick Harms, Executive Director, Global Scientific Content, Merck

For Business and IT

Learn how a top pharma uses real-time customer intelligence with Veeva Link to help medical and commercial teams build stronger relationships with scientific leaders.
Speakers:
Kilian Weiss, General Manager, Link

For Business

Two pharma companies share how to reach health audiences across emerging video channels. They’ll show how they leveraged core insights to test and learn quickly.
Speakers:
Nick Illobre, VP, Product Management, Crossix Analytics

For Business and IT

Leaders from Novo Nordisk and Good Apple discuss ways to use marketing analytics to support, refine, and validate their marketing strategies.
Speakers:
Lauren Folsy, Director, Crossix Analytics Services
Kathleen Herowanto, Director, Omnichannel Media, Novo Nordisk
Hyun Lee Miller, VP, Media, Good Apple

For Business

A leading pharma will lead a discussion on how they built a data foundation to support digital. They’ll share key factors for success and thoughts on the future of data.
Speakers:
Ed Manko, Director, Veeva OpenData Strategy

For Business and IT

Veeva discusses common technology and integration hotspots discovered when scaling up your Commercial Cloud capabilities.
Speakers:
Jai Balagopal, Practice Director, Commercial Technology Consulting

For Business and IT

See how Veeva CRM Lightning Business Apps can improve productivity and provide a tailored experience.
Speakers:
Cindy Chiang, Sr. Director, CRM Product Management, North America

For Business and IT

Make your Veeva CRM even smarter with Veeva Link’s real-time insights on scientific experts right in CRM.
Speakers:
Wayne Roberts, Practice Manager, Link Integration
Johannes Kortmann, Product Manager, Link Application

For Business and IT

Get a view into industry wide customer engagement and channel trends from Veeva Pulse. Learn what is working and hear predictions for what’s in store for the field force in the year ahead.
Speakers:
Dan Rizzo, VP, Global Commercial Business Consulting Leader
Brian Mahoney, VP, Business Consulting – Commercial Analytics

For Business

Learn how to build a data foundation that ensures data integrity and reduces costs by implementing a master data management solution at the right time
Speakers:
Brian Uber, Director, Network Strategy

For Business and IT

See a demo of Veeva Data Cloud and hear from early adopters at Chiasma about their experience.
Speakers:
Lindsey Lofgren, Senior Director, Product & Data, Data Cloud
Shannon Gallagher, VP, Customer Success, Data Cloud
Shekhar Sattiraju, Executive Director & Head – Commercial Operations, Chiasma

For Business

See how Veeva CRM’s digital capabilities are evolving and keeping the HCP at the center of engagement.
Speakers:
Arno Sosna, General Manager – CRM Products

For Business and IT

Get an overview of the new innovations planned for Veeva OpenData including digital data.
Speakers:
Mike Green, VP, Veeva OpenData Product North America

For Business

Learn the new innovations across Veeva’s Medical solutions including Medical CRM, Vault MedComms, Medical Inquiry Management, and Veeva Link.
Speakers:
Piers Evans, VP, CRM Product Management

For Business and IT

Find out how customers are using Veeva Nitro as a data science and analytics platform that connects data sources and technology for greater speed and agility.
Speakers:
Chatham Reed, Sr. Director, Nitro Product Management

For Business


Connect
2:00pm
EDT

After a year of shelter in place, are you ready for a fun adventure to expand your network and meet new people in the industry? Join a mix room where you’ll be randomly paired with three other people for a quick 10-minute chat before you’ll be remixed with another group. Who knows what could come of it!
For Business and IT

Get your questions answered on how data, content and engagement drive commercial productivity and increase sales agility in this interactive demo of Veeva Commercial Cloud.
Speakers:
Speakers:
Povilas Petkevicius, VP, CRM Product Management, Europe & LatAm
Michael McNichol, Senior Solution Consultant

For Business and IT

Ask the experts how to create a better engagement model for your customers with Veeva OpenData’s extensive demographic, compliance, and email datasets.
Speakers:
Mike Green, VP, Veeva OpenData Product North America

For Business and IT

Bring your questions about Veeva CRM MyInsights and its many use cases for delivering tailored insights to the field directly within Veeva CRM.
Speakers:
Tony Ferro, Solution Consultant
Ben Thomas, Technical Product Manager, CRM/MyInsights
Rob Steere, VP, Commercial Strategy

For Business

Our experts answer your questions and demonstrate how Veeva Link works within Veeva CRM to bring scientific, market, and customer data into your rep’s daily workflow for more relevant and timely engagement with scientific experts.
Speakers:
Wayne Roberts, Practice Manager, Link Integration

For Business and IT

Veeva’s Commercial Analytics team will address questions on the best insights you can use to improve customer engagement and share what they’ve learned in working with a range of customers from top pharmas to emerging biotechs.
Speakers:
Brian Mahoney, VP, Business Consulting – Commercial Analytics

For Business and IT

Get answers to your questions and see the latest innovations in Veeva Network and how it can help your users find, understand, and best leverage your customer data.
Speakers:
Bill Henley, Principal Network & OpenData Solution Consultant
Miki Milicevic, VP, Product Management
Brian Uber, Director, Network Strategy

For Business and IT

Bring your questions on automating claims management processes and best practices for leveraging this functionality in Vault PromoMats.
Speakers:
Jamie Torres, Principal Business Consultant, Global Commercial Content
Jim McGough, Senior Product Manager, Vault Platform, Doc Viewer and Annotations

For Business and IT

Tap into our experts and get your questions answered as you adopt the FDA’s guidance on electronic submissions and automating approvals in Vault PromoMats.
Speakers:
Justin Halpern, Consultant
Candace Zetter, Senior Solution Consultant

For Business and IT

Get your questions answered on how medical affairs can best manage content in Veeva Vault MedComms and Veeva CLM. We’ll have experts ready to share tips for library organization, searching, and ways to provide a consistent flow of information to external stakeholders.
Speakers:
Callum Hawes, Senior Director, Medical Content Strategy
Tim Matheson, Principal Business Consultant, Global Commercial Content, Veeva

For Business and IT

Where is the data in Veeva Link sourced from? How does it build real-time intelligence and how many profiles are included? Get answers to these and other questions.
Speakers:
Kevin Andrew, Assoc. Director Data Product Management, Link
Alexander Emami, VP Products, Link

For Business and IT

See a demo of Crossix DIFA and ask how pharma brands use the platform to improve marketing effectiveness.
Speakers:
Matt Walsh, Senior Director, Solutions Engineering, Crossix Analytics

For Business

Learn about reidentification risks when connecting media and health data.
Speakers:
Whitney Kemper, VP, Crossix Data Platform

For Business

Bring your questions on Veeva CRM Engage Meeting. Ask for tips and tricks on better enabling your field teams with remote meetings.
Speakers:
Steph Shaw, Sr. Director, Multichannel Product Management
Lauren Hasan, Customer Success Manager

For Business and IT

Ask our experts about pharma marketing benchmarks across health conditions and media channels.
Speakers:
Ian Goldsweig, Senior Director, Crossix Analytics Services

For Business

What’s next for Veeva and the industry? Why did Veeva become a public benefit corporation? What’s the best career advice you’ve received? Get answers to these questions and more with CEO Peter Gassner.
Speakers:
Peter Gassner, Founder and CEO, Veeva

For Business and IT

Bring your questions on what’s ahead for Veeva and the industry as we optimize for digital excellence.
Speakers:
Andy Fuchs, VP, Commercial Strategy

For Business and IT

Get your questions answered on evolving engagement models and how data can be used to inform your commercial go-to-market strategies.
Speakers:
Dan Rizzo, VP, Global Commercial Business Consulting Leader

For Business and IT

Bring your questions on how to navigate the changing events landscape and elevate your virtual, live, and hybrid events.
Speakers:
Kimberly Berger, GM, Veeva Digital Events

For Business

Vault PromoMats product leadership answers your questions on everything from product innovations and feature enhancements to design and development.
For Business and IT

Ask what’s ahead for Crossix Analytics and how to enable data-driven pharma marketing.
Speakers:
Sarah Caldwell, General Manager, Crossix Analytics

For Business

Bring your questions on what’s ahead for Veeva and the industry as we optimize for digital excellence.
Speakers:
Paul Shawah, EVP Strategy

For Business and IT

Veeva Business Consulting will lead a discussion on changing launch models and how to prepare for your launch in a post-COVID world.
Speakers:
Doug Caldwell, VP, Commercial Strategy
Elizabeth Otterman, VP, Business Consulting Lead

For Business

Join to share and hear how others are evolving the role of the rep to meet the changing customer access and engagement needs.
Speakers:
Jim Whitaker, VP, Business Consulting Lead
Andy Fuchs, VP, Commercial Strategy

For Business

Technology and evolving market demands are forcing companies to reimagine account management. Ask our leaders how to develop strategies for optimizing your account-centric capabilities.
Speakers:
Rob Steere, VP, Commercial Strategy
Andrew Bezden, Senior Solution Consultant

For Business and IT

Compliant free text is changing the status quo. Join to discuss new approaches and use cases for free text and how compliance can better enable the business.
Speakers:
Rob Steere, VP, Commercial Strategy

For Business and IT

Ensuring compliance is key as reps and HCPs increasingly use text to chat. Let’s talk about how to mitigate risk yet still deliver an easy consumer-like experience for HCPs.
Speakers:
Bryce Davis, Sr. Director, Commercial Strategy
Tom Marvel, Senior Director, Product, MyVeeva for Doctors

For Business and IT

A top pharma company leads a discussion on evolving your content strategy by rethinking technology integrations, agency partnerships, and workflows.
Speakers:
Huw Jenkins, Director, DAM Strategy

For Business and IT

Get practical advice on how to better utilize Medical CRM as you track engagement, record medical insights, and deliver the right data to increase MSL effectiveness.
Speakers:
Andrew Freedman, Medical Customer Success Manager

For Business and IT

We’ll examine the impact of digital engagement on medical teams, the changing role of MSLs, and skills they need to adapt in this new environment.
Speakers:
Manish Patel, VP, Medical Strategy
Louisa Peacock, Practice Manager – Medical Business Consulting Lead

For Business and IT

Join an engaging discussion about the future of prescriber data and how innovative companies are thinking differently.
Speakers:
Jeremy Mittler, VP, Data Cloud Strategy
Michael Barrett, Senior Director, Nitro Strategy

For Business and IT

The parties were cancelled, but are advertisers still willing to commit millions of dollars upfront? Join this discussion on what’s next for TV buying.
Speakers:
Nick Illobre, VP, Product Management, Crossix Analytics

For Business

Get advice from top pharmas and experts on how to make intelligence actionable for the field. We’ll discuss how to move from theoretical ideas to practical application.
Speakers:
Sonja Rivera, VP Strategy and Sales, Link US

For Business and IT


Sessions
3:00pm
EDT

Hear how this pharma is enabling greater agility and speed by taking a fresh approach to their commercial foundation of data, content, and digital engagement.
Speakers:
Paul Shawah, EVP Strategy

For Business

Three top 20 pharmas answer your questions on how to evolve sales planning with Veeva Align for greater agility.
Speakers:
Emily Kranz, Senior Director, Commercial Strategy

For Business and IT

This pharma details their data driven targeting method for evolving business capabilities and capturing a new market opportunity.
Speakers:
Elizabeth Otterman, VP, Business Consulting Lead

For Business and IT

Emerging pharma companies discuss scalable content development and distribution models to prepare for launch.
Speakers:
Jeff Gorski, Director, Commercial Content Strategy
Jason Benagh, Associate Director, Marketing Operations Effectiveness, Alkermes, Inc.
Alana Goodman, Head of MRC and Medical Operations, Argenx

For Business and IT

Learn how GSK uses external data and engagement history to advance MSL interactions. They’ll discuss the impact a data-driven engagement model has on progressing scientific exchange.
Speakers:
Manish Patel, VP, Medical Strategy
Jane Ogan, Business Interface Partner & Execution Lead, GSK

For Business and IT

A customer panel explores the ongoing transformation of medical information management. Hear their perspectives on trends and how they leverage technology to solve business challenges.
Speakers:
Callum Hawes, Senior Director, Medical Content Strategy

For Business and IT

A leading pharma leveraged customer reference data to move from a transactional approach to an account-based sales model. They’ll share the impact this change had across their commercial organization.
Speakers:
Rebecca Silver, GM, Global Veeva OpenData

For Business and IT

Learn how this biopharma partners with Aktana to equip reps with the intelligence they need to succeed in their new hybrid roles and meet a host of new responsibilities and challenges.
For Business and IT

Naren Kossuri, Executive Director, Commercial Operations, shares how Axsome is using behavioral data and machine learning to better define patient segments.
Speakers:
Mark Schulman, Senior Director, Analytics Services, Crossix
Naren Kossuri, Executive Director, Commercial Operations, Axsome Therapeutics, Inc.

For Business and IT

An efficient release management process is critical for delivering rapid innovation and value to your company. Gain best practices to optimize your release strategy.
Speakers:
Pierre Marsat, Global Program Director

For Business and IT

Gain practical tips on how field users can make the most of remote engagements and how you can best leverage remote meetings as part of your overall multichannel strategy.
Speakers:
Lauren Hassan, Customer Success Manager

For Business and IT

Get a view into industry wide customer engagement and channel trends from Veeva Pulse. Learn what is working and hear predictions for what’s in store for the field force in the year ahead.
Speakers:
Dan Rizzo, VP, Global Commercial Business Consulting Leader
Brian Mahoney, VP, Business Consulting – Commercial Analytics

For Business

Veeva experts discuss deciling and customer segmentation to create stronger go-to-market strategies for a digital environment.
Speakers:
Shannon Gallagher, VP, Customer Success, Data Cloud
Mike Didonato, Senior Business Consultant, Commercial Analytics

For Business and IT

Increase the value of your virtual events by connecting HCPs with the right scientific leaders. Learn how a new connection between Veeva Link and CRM Events Management brings together KOL profile data and event planning tools to streamline and inform the speaker selection process.
Speakers:
Krista McBrearty, Sr. Director, Product Managment – Events
Ian Wright, Product Manager, Events Management
Johannes Kortmann, Product Manager, Link Application

Gildead Sciences discusses how they use media and prescribing data to improve omnichannel HCP engagement and predict future prescribing behavior.
Speakers:
Ana Calabrese, Director, Advanced Analytics
Mike Lau, Director of Advanced Analyrics, Gilead Sciences

For Business

How can marketers best prepare for a future without third-party cookies? This panel discusses solutions to ensure that both digital targeting and ad measurement continue in 2022 and beyond.
Speakers:
Dan Stein, SVP, Crossix Analytics Partnerships
Anneka Gupta, President, Head of Products & Platforms, LiveRamp
Amber Browne, VP, Business Development, The Trade Desk

For Business

See what’s ahead for Veeva Vault PromoMats, including modular content capabilities and opportunities to improve the content lifecycle.
Speakers:
Joe Bickley, VP Product Management, Commercial Content

For Business and IT

See what’s on the horizon for Veeva Link including the new therapeutic areas launching this year.
Speakers:
Kevin Andrew, Assoc. Director Data Product Management, Link
Kal Victor, Product Management, Link

For Business

See what’s on the horizon for Crossix DIFA.
Speakers:
Nick Illobre, VP, Product Management, Crossix Analytics

For Business and IT

Learn more about Veeva Data Cloud and hear our vision for longitudinal prescriber data.
Speakers:
Asaf Evenhaim, CEO, Veeva Crossix
Lindsey Lofgren, Senior Director, Product & Data, Data Cloud

For Business and IT

See what’s ahead for MyVeeva for Doctors, an industrywide digital platform to connect HCPs with life sciences.
Speakers:
MJ Guru, VP, Product and Engineering
Steph Shaw, Sr. Director, Multichannel Product Management

For Business and IT


Connect
4:00pm
EDT

After a year of shelter in place, are you ready for a fun adventure to expand your network and meet new people in the industry? Join a mix room where you’ll be randomly paired with three other people for a quick 10-minute chat before you’ll be remixed with another group. Who knows what could come of it!
For Business and IT

Bring your questions about Veeva CRM MyInsights and its many use cases for delivering tailored insights to the field directly within Veeva CRM.
Speakers:
Tony Ferro, Solution Consultant
Ben Thomas, Technical Product Manager, CRM/MyInsights
Rob Steere, VP, Commercial Strategy

For Business

Our experts answer your questions and demonstrate how Veeva Link works within Veeva CRM to bring scientific, market, and customer data into your rep’s daily workflow for more relevant and timely engagement with scientific experts.
Speakers:
Wayne Roberts, Practice Manager, Link Integration

For Business and IT

Get a guided tour of this new digital platform for HCPs and get your questions answered by product experts. Speakers:
Tom Marvel, Senior Director, Product, MyVeeva for Doctors
Jillian Pellicano, Solution Engineer

For Business and IT

Our experts will be ready to answer your questions and show you how Veeva CRM Events Management can help you plan and execute high impact live and virtual global events.
Speakers:
AJ Velasco, Senior Solution Consultant
Bethany Barzowskas, Director of Strategy, Digital Events

For Business

Get answers to your questions and see the latest innovations in Veeva Network and how it can help your users find, understand, and best leverage your customer data.
Speakers:
Bill Henley, Principal Network & OpenData Solution Consultant
Miki Milicevic, VP, Product Management
Brian Uber, Director, Network Strategy

For Business and IT

We answer your questions about improving user experience with Brand Portal and DAM to increase adoption and optimize user workflows setting the foundation for content success.
Speakers:
Jeff Gorski, Director, Commercial Content Strategy Alexandra Connor, Solution Consultant

For Business and IT

Tap into our experts and get your questions answered as you adopt the FDA’s guidance on electronic submissions and automating approvals in Vault PromoMats.
Speakers:
Justin Halpern, Consultant
Candace Zetter, Senior Solution Consultant

For Business and IT

Get a guided tour of Veeva’s end-to-end solutions for medical affairs and let our product experts answer your questions.
Speakers:
Michael McNichol, Senior Solution Consultant
Matt Porter, Principal Solution Consultant

For Business and IT

Ask leading media owners about emerging addressable media solutions.
Speakers:
Dan Stein, SVP, Crossix Analytics Partnerships

For Business

How does Crossix tie advertising to patient behavior? Join this session for a Q&A on Crossix methodology.
Speakers:
Martin Reznick, Marketing Analytics Senior Director, Crossix

For Business

Bring your questions on Veeva CRM Engage Meeting. Ask for tips and tricks on better enabling your field teams with remote meetings.
Speakers:
Steph Shaw, Sr. Director, Multichannel Product Management
Lauren Hasan, Customer Success Manager

For Business and IT

What’s next for Veeva and the industry? Why did Veeva become a public benefit corporation? What’s the best career advice you’ve received? Get answers to these questions and more with CEO Peter Gassner.
Speakers:
Peter Gassner, Founder and CEO, Veeva

For Business and IT

Our commercial product leader answers your questions about new innovations, best practices, and the Veeva product roadmap.
Speakers:
Arno Sosna, General Manager – CRM Products

For Business and IT

Bring your questions on how to navigate the changing events landscape and elevate your virtual, live, and hybrid events.
Speakers:
Kimberly Berger, GM, Veeva Digital Events

For Business

The MyVeeva for Doctors strategy leader answers your questions on the product and how it can help the industry better serve HCPs.
Speakers:
Bryce Davis, Sr. Director, Commercial Strategy
MJ Guru, VP, Product and Engineering

For Business and IT

Find out the best metrics for communicating the importance of medical affairs in bringing new drugs to market and ask questions on how to advance your medical launch strategy.
Speakers:
Manish Patel, VP, Medical Strategy
Andy Fuchs, VP, Commercial Strategy
Louisa Peacock, Practice Manager – Medical Business Consulting Lead

For Business and IT

Bring your questions on how to use longitudinal patient and prescriber data to improve launch planning, segmentation, analytics, AI, territory design, targeting, and incentive compensation.
Speakers:
Asaf Evenhaim, CEO, Crossix

For Business and IT

A life sciences privacy expert answers your questions on defining data privacy, how it impacts commercial data, and best practices to stay compliant.
Speakers:
Josh Faddis, SVP & General Counsel
Terri Madden, Senior Director, OpenData Product Management

For Business

Desktop, tablet, or phone? Share your predictions in this lively discussion about the tools and technology field teams will use in the future.
Speakers:
Povilas Petkevicius, VP, CRM Product Management

For Business and IT

Share ideas on how to use advanced analytics for more effective sales planning.
Speakers:
Emily Kranz, Senior Director, Commercial Strategy
Brian Mahoney, VP, Business Consulting – Commercial Analytics

For Business

Veeva Business Consulting will lead a discussion on changing launch models and how to prepare for your launch in a post-COVID world.
Speakers:
Doug Caldwell, VP, Commercial Strategy
Elizabeth Otterman, VP, Business Consulting Lead

For Business

Join this interactive discussion on how to maximize the use of your content across channels and technology strategies to enable speed, scale, and ongoing innovation.
Speakers:
Jade Bezuidenhout, Senior Product Manager, Product Alliances – Vault
Emma Hyland, VP Strategy, Commercial Content

For Business and IT

Modular content enables a faster MLR cycle but you still need to manage risk. Discuss strategies for speeding content time to market while ensuring compliance.
Speakers:
Allison Reynolds, Senior Director, Commercial Content Strategy

For Business and IT

A top pharma company leads a discussion on evolving your content strategy by rethinking technology integrations, agency partnerships, and workflows.
Speakers:
Huw Jenkins, Director, DAM Strategy

For Business and IT

Get advice from top pharmas and experts on how to make intelligence actionable for the field. We’ll discuss how to move from theoretical ideas to practical application.
Speakers:
Sonja Rivera, VP Strategy and Sales, Link US

For Business and IT

Let’s exchange views on how data and analytics teams are adapting to the evolving retail distribution model.
Speakers:
Jeremy Mittler, VP, Data Cloud Strategy

For Business and IT

Share your ideas about how pharma marketing needs to adjust in a post-COVID world in this discussion.
Speakers:
Aidan Boswick, Director, Crossix Analytics Services

For Business

Join to discuss how to leverage insights that matter and how to get the most from your Crossix partnership.
Speakers:
Kristina Gonzalez Medina, Director, Crossix Analytics Services

For Business

Discuss best practices for evaluating and adopting new innovation for your commercial teams.
Speakers:
Rob Steere, VP, Commercial Strategy

For Business and IT


Sessions
5:00pm
EDT

Get best practices for creating an agile and scalable commercial foundation to support growth and change.
Speakers:
Chris Durham, Practice Director, Commercial Managed Services

For Business and IT

Make your Veeva CRM even smarter with Veeva Link’s real-time insights on scientific experts right in CRM.
Speakers:
Wayne Roberts, Practice Manager, Link Integration
Johannes Kortmann, Product Manager, Link Application

For Business and IT

See how Veeva CRM Lightning Business Apps can improve productivity and provide a tailored experience.
Speakers:
Cindy Chiang, Sr. Director, CRM Product Management, North America

For Business and IT

Learn how best practices for Veeva CRM MyInsights have evolved based on new data integration opportunities and MyInsights capability changes.
Speakers:
Skyler Martin, Technical Practice Manager

For IT

Enable your field forces to connect with HCPs in a new, more responsive way. Take a closer look into Veeva’s strategy for making an industrywide pull channel a reality.
Speakers:
Bryce Davis, Senior Director, Commercial Strategy for Engage/MyVeeva Doctors

For Business and IT

Hear practical advice and considerations for getting started with MyVeeva for Doctors. We’ll share how to engage internal stakeholders, run a pilot program, and quickly scale.
Speakers:
Prath Krishnamoorthy, Principal Business Consultant

For Business

See how this customer is using industry benchmark data from Veeva Pulse Content Metrics to inform content strategy and drive greater efficiency and reuse.
Speakers:
Alexis Cohen, Practice Manager, Business Consulting, Global Commercial Content

For Business

What is the value of a call or remote meeting in a COVID world? Learn how Takeda leverages core Veeva data sets to answer key business questions to help drive your engagement strategy.
Speakers:
Brian Mahoney, VP, Business Consulting – Commercial Analytics
Eric Solis, Director, Lead Data Scientist, Takeda

For Business and IT

Hear how one brand leveraged data and analytics to maximize their 2020 product launch despite changing market dynamics.
Speakers:
Nikhil Kaul, Director, Crossix Analytics Services

For Business

Hear how this company established a customer data governance and management approach to avoid the data challenges faced by most organizations.
Speakers:
John Chinnici, General Manager, Veeva Nitro

For Business and IT

Learn how Crossix DIFA Data Stream is reducing wait times and speeding up the timeline of marketing mix analysis.
Speakers:
Ben Waters, Director, Crossix Analytics Services

For Business

Learn how to expand your master data management into multiple data domains. We’ll share how Veeva Network supports product catalogs, market baskets, specialty restrictions, payer spines, and more.
Speakers:
Lauren Foisy, Director, Crossix Analytics Services

For Business and IT

See how we can use the rich scientific, market, and customer data from Veeva Link to deliver insights for your global and regional teams. We’ll share use cases for segmentation and prioritization of key profiles.
Speakers:
Jake Guinto, Insights Strategist

For Business and IT

See a demo of Veeva Data Cloud and hear from early adopters at Dicerna Pharmeceuticals about their experience.
Speakers:
Lindsey Lofgren, Senior Director, Product & Data, Data Cloud
Natalie Hill, Vice President, Customer Success, Data Cloud
Chris O’Konis,Insights & Analytics Lead, Dicerna Pharmaceuticals

For Business

Federated analytics can analyze massive amounts of data in a privacy-safe way. Learn how the Crossix Data Platform utilizes this innovative approach and a foundation of best-in-class technology and analytics to deliver better patient data.
Speakers:
Jeremy Mittler, VP, Data Cloud Strategy
Whitney Kemper, VP, Crossix Data Platform

For Business and IT

Get introduced to a new approach that enables reps to dynamically target HCPs based on their needs, preferences, and other factors to achieve better engagement.
Speakers:
Andy Fuchs, VP, Commercial Strategy

For Business

See what’s ahead for Veeva Vault PromoMats, including modular content capabilities and opportunities to improve the content lifecycle.
Speakers:
Joe Bickley, VP Product Management, Commercial Content

For Business and IT

See how Veeva CRM’s digital capabilities are evolving and keeping the HCP at the center of engagement.
Speakers:
Arno Sosna, General Manager – CRM Products

For Business and IT

See the latest enhancements for sharing scientific content and managing medical inquiries in a single, global solution.
Speakers:
Callum Hawes, Senior Director, Medical Content Strategy
Richard Lake, Senior Product Manager

For Business and IT

See what’s on the horizon for Veeva Link including the new therapeutic areas launching this year.
Speakers:
Kevin Andrew, Assoc. Director Data Product Management, Link
Kal Victor, Product Management, Link

For Business and IT

See what’s on the horizon for Crossix DIFA.
Speakers:
Nick Illobre, VP, Product Management, Crossix Analytics

For Business

Learn the new innovations across Veeva’s Medical solutions including Medical CRM, Vault MedComms, Medical Inquiry Management, and Veeva Link.
Speakers:
Piers Evans, VP, CRM Product Management

For Business and IT


Close
6:00pm
EDT
Closing Remarks

Come back together for final insights on the medical landscape, a recap of the day’s highlights, and the opportunity to ask questions and share opinions.
Speakers:
Andy Fuchs, VP, Commercial Strategy
Manish Patel, VP, Medical Strategy

For Business and IT

Join us for a brief recap of the day’s sessions around commercial content and get a final chance to ask questions and share comments.
Speakers:
Pooja Ojala, VP, Commercial Content
Joe Bickley, VP, Product Management, Commercial Content

Join us for a brief recap of the day’s sessions and get a final chance to ask questions of the Veeva data and analytics team.
Speakers:
Asaf Evenhaim, CEO, Crossix
Rebecca Silver, General Manager, Global OpenData
John Chinnici, General Manager, Veeva Nitro
Jeremy Mittler, VP, Data Cloud Strategy

For Business and IT

Come back together for final insights on the future of digital engagement, a recap of the day’s highlights, and another chance to ask questions and share opinions.
Speakers:
Paul Shawah, EVP Strategy
Rob Steere, VP, Commercial Strategy
Doug Caldwell, VP, Commercial Strategy
Bryce Davis, Sr. Director, Commercial Strategy

For Business and IT

Join us for a brief recap of the day’s sessions and get a final chance to ask questions of the Crossix Analytics team.
Speakers:
Sarah Caldwell, General Manager, Crossix Analytics
Nick Illobre, VP, Product Management, Crossix Analytics
Ian Goldsweig, Senior Director, Crossix Analytics Services

For Business and IT


Fun!
7:00pm
EDT
Unwind and have fun. Families welcome — we hope to see you there! Activities include:

A themed team-building activity where teams solve puzzles and riddles to unlock stages and to escape.

Teams will participate in a variety of interactive mini-games.

A professional chef will lead you through a delicious, family-friendly recipe. Ingredient list to follow.

If you prefer to just listen to some great tunes and dance the night away, this is the option for you.

A dedicated mindfulness practice to support mental well-being.

Will you be “Livin’ on a Prayer” or a “Dancing Queen?” Whatever direction you choose to go, join us for an entertaining evening.