Global Customer Master. Simplified.

Learn about the new generation of customer master data management—and why it’s critical to your success.

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Veeva Network Customer Master

Designed for life sciences, Veeva Network Customer Master consolidates, with speed and precision, everything you need to know about your customers.

Rich customer insight is at the heart of compliant multichannel customer engagement—but creating a complete customer view is not easy. Simplify your master data management and get the deep insight you need to boost engagement and compliance—across all channels and around the globe.

BENEFITS
  • Always have an accurate view: Complete, up-to-date customer information is in the hands of your customer-facing teams in real time to make each interaction personalized and meaningful.
  • Increase commercial productivity and compliance: Profile customers faster, target campaigns more effectively, reduce field rep prep time, and improve outreach—while lowering the risk of non-compliant activity.
  • Be global and local: Single global solution for harmonized processes and worldwide visibility—with flexibility to meet local market needs.

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Features

DESIGNED FOR LIFE SCIENCES
Built specifically for life sciences with localized business applications and a global data model supporting all countries. Easily extensible with custom fields and sources.
MULTI-COUNTRY MANAGEMENT
Manages data visibility and access across markets and geographies, creating a single global view of each customer and eliminating the need for separate systems.
REAL-TIME ACCESS AND UPDATES FROM VEEVA CRM
Customer-facing teams always access the latest customer data and request updates directly through Veeva CRM—with no integration to build or maintain.
POWERFUL SEARCH
Free text search and filtering capabilities make browsing through millions of HCPs and HCOs fast and easy.
RELATIONSHIP INSIGHTS
Visually navigate and explore affiliations and hierarchies to quickly uncover customer relationships.
TRACKING AND REPORTING
Helps you monitor key performance metrics to understand the efficiency of data steward activity and the quality of data being managed.
EASY IMPORT AND EXPORT

Import and export data using configurable filters without ETL tools.

Demos & Videos

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