Veeva CLM

Tailor HCP Engagement with
Embedded Closed-Loop Marketing

Have more focused HCP interactions with compliant
content and fast, accurate reporting.

Announced 2011
Status Very Mature
Customers 100+

Veeva CLM is an add-on application to CRM for closed-loop marketing interactive visual aids. The CLM media player supports a wide variety of digital multimedia content and enables users to easily search and present content while automatically capturing key metrics and recording in CRM.

Users can select approved content or create personalized presentations assembled from approved fragments.

Approved content is stored and distributed to the CLM Library from Veeva Vault PromoMats or MedComms.

Why Veeva CLM

Personalized content, improved productivity

  • More targeted interactions

    Access complete customer histories to create more relevant, tailored interactions.
  • Superior user satisfaction

    Automatically record calls with a single click as part of an easy-to-use workflow.
  • Current and compliant messaging

    Easily find, present, assemble, and share compliant content across all channels.
  • Laboratorios-Almirall CSL Genmab Horizon Insmed LEO Merz MSD Otsuka Regeneron Stellergenes Greer

RESOURCES

Explore and learn

See how content usage compares across channels
Read report
Share content HCPs can view on their own device
See it in action
Assemble custom presentations with the CLM Media Library on desktop
Watch demo

Interested in learning more about how Veeva can help?