Crossix is a member of the NAI and our solutions are fully compliant with the NAI Code of Conduct.
Learn more
Veeva Crossix Addressable TV
Reach highly-qualified health audiences more effectively through cable, satellite and data-driven linear TV buys.
Engage Precise Health Audiences
Combine the engagement impact of TV advertising with the precision of digital targeting.
Targeted Scale
Reach the right health audiences at a household or zone level.
Reduce Media Waste
Activate campaigns with smaller TV budgets.
Industry Insights
The healthcare marketing industry is rapidly evolving. Read more about how today’s news stories will impact your business.
NBC Universal Launches the More You Know COVID-19 PSA Campaign
Crossix audience segments were used by NBC in its celebrity-driven “The More You Know” PSA.
AdWeek: Companies Rally Around Ad Council for COVID-19 Campaigns
Crossix has made its audience targeting segments available on a pro bono basis to help deliver targeted COVID-19 messaging.
Crossix Joins the Network Advertising Initiative (NAI)
Formalizes relationship with the leading self-regulatory group for digital advertising.
Privacy-safe Targeting is Non-negotiable
By Ashley Slavik, Chief Privacy Officer, Veeva
Crossix POV: NAI Guidelines and Personalized Advertising
Understanding the NAI guidelines for targeted digital campaigns.
The Future of Audience Targeting for Health Brands
Read the ebook to learn more about the activation of digital advertising campaigns.
Crossix technology — purpose-built to protect privacy
A modern approach to data and analytics uses technology to
protect the privacy
of health information.