Veeva Crossix Audience Segments
Precise TV Targeting for Health Brands
Reach the most relevant health audiences across advanced TV providers.
Learn how a unified audience targeting strategy leads to a 46% increase in conversion rate
Overview
Veeva Crossix Targeted TV
Reach highly qualified health audiences more effectively through cable, satellite, and data-driven linear TV buys.

Reduce media waste
Maximize the impact of smaller TV budgets with precise audience targeting.
Targeted scale
Reach the right health audiences at a household or zone level.
Why Crossix Targeted TV
Trusted by leading biopharma companies






Resources
Explore and Learn
Watch video
Pfizer: Increasing Targeting Effectiveness with Crossix Audience Segments

Read blog
3 Strategies for Audience Targeting Success

Watch video
Creating a Successful Audience Targeting Strategy

Leverage Audience Segments
Addressable TV Campaign Increases New Patient Starts and Improves Adherence
