Gain Full Visibility into
Customer Engagement

View field force data and marketing insights in one
platform to better assess impact across channels.

Veeva CRM Boost

HCP engagement data from Veeva CRM, the industry’s leading field force management software, is now available in the Crossix DIFA marketing analytics platform.

A Comprehensive View of Field Force and Marketing Efforts

Understand how personal and non-personal promotion work together to drive HCP education and prescribing.

Link HCP Engagement To DTC Campaigns

Optimize consumer campaigns to drive patients to field-engaged HCPs.

Free for DIFA Customers Using Veeva CRM

Enables senior leadership to measure, track, and optimize integrated marketing efforts.

Industry Insights

The healthcare marketing industry is rapidly evolving. Read more about how today’s news stories will impact your business.

Brands will now have complete insight into field and marketing activity to better assess and optimize impact across channels.
Veeva CRM Now Integrated with Crossix DIFA Marketing Analytics Brands will now have complete insight into field and marketing activity to better assess and optimize impact across channels.
Learn how to use data to transform the world of health and wellness.
Using Data for Better Health Outcomes Learn how to use data to transform the world of health and wellness.
By Ashley Slavik, Chief Privacy Officer, Veeva
Privacy-Safe Measurement Should Be Part of Your Marketing Strategy By Ashley Slavik, Chief Privacy Officer, Veeva
Veeva CRM Boost for Crossix DIFA was selected as one of the most innovative products of 2020 by PM360 magazine.
Veeva Wins PM360 Innovative Product Award Veeva CRM Boost for Crossix DIFA was selected as one of the most innovative products of 2020 by PM360 magazine.

Crossix technology — purpose-built to protect privacy

A modern approach to data and analytics uses technology to
protect the privacy
of health information.

Learn more about our privacy-by-design approach

Interested in learning more about how Veeva Crossix can move your business forward?