Crossix is a member of the NAI and our solutions are fully compliant with the NAI Code of Conduct.
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Veeva Crossix HCP Site
Gain a deeper understanding of HCP website visitors and the impact on patient health outcomes.
Go Beyond Standard Site Metrics
Measure the impact of site visitation on HCP prescribing behavior.
Optimize HCP Engagement
Optimize referral traffic and site content for maximum engagement and ROI.
Understand your HCP Website Audience
Get a more comprehensive view of the quality of your site visitors, including specialty and decile.
Industry Insights
The healthcare marketing industry is rapidly evolving. Read more about how today’s news stories will impact your business.
Infographic: COVID-19’s Impact on Health and Media Behaviors
Crossix has been monitoring country-wide health behaviors through the Crossix Data Platform.
Case Study: Quantifying the Impact of Digital Healthcare Professional Media
Comprehensive measurement of non personal promotion.
Doctors are Consumers Too!
How DTC media impacts HCP prescribing behavior.
Veeva CRM Now Integrated with Crossix DIFA Marketing Analytics
Brands will now have complete insight into field and marketing activity to better assess and optimize impact across channels.
Crossix technology — purpose-built to protect privacy
A modern approach to data and analytics uses technology to
protect the privacy
of health information.
Crossix DIFA is a core part of the connected data ecosystem
DIFA Data Stream
Gain full access to all your underlying DIFA marketing data in a direct feed for in-house analytics. Learn more
Veeva CRM Boost
Understand how personal and non-personal promotion work together to improve patient outcomes. Learn more