Veeva Crossix

Crossix HCP Trigger Data

Identify HCPs seeing patients who have visited a brand.com website.

Identify Patient Influence on HCP Prescribing Behavior

Which HCPs are discussing your brand with their patients? HCP Trigger Data identifies HCPs who recently saw patients that visited your brand’s website.

Identify HCPs seeing engaged patients

Patients researching a brand online are more likely to discuss that brand with a health care provider. Deliver personal and non personal promotion to these high-value HCPs.

More complete data for omnichannel marketing

NPI-level data delivered through Crossix Data Stream will help you consider patient influence in your customer engagement strategy.

Industry Insights

Focused field force and marketing synchronization can lead to better HCP engagement and marketing effectiveness.
2023 Trends in HCP Omnichannel Engagement Report Focused field force and marketing synchronization can lead to better HCP engagement and marketing effectiveness.
Nick Lucente, Sr. Director, Oncology Digital Marketing at Bayer discusses how to execute omnichannel marketing.
Bayer: Putting Omnichannel Marketing into Practice Nick Lucente, Sr. Director, Oncology Digital Marketing at Bayer discusses how to execute omnichannel marketing.
To execute effective omnichannel marketing, pharma marketers need rapid access to accurate, actionable data. Three new Veeva Crossix tools address those needs.
A Data-Driven Approach to Omnichannel Marketing To execute effective omnichannel marketing, pharma marketers need rapid access to accurate, actionable data. Three new Veeva Crossix tools address those needs.
Learn how Bayer partnered with Veeva Crossix to leverage patient marketing data to drive HCP engagement.
Bayer Leverages Patient Marketing Data For HCP Engagement Learn how Bayer partnered with Veeva Crossix to leverage patient marketing data to drive HCP engagement.

Crossix technology — purpose-built to protect privacy

A modern approach to data and analytics uses technology to
protect the privacy
of health information.

Learn more about our privacy-by-design approach

Crossix is a core part of the connected data ecosystem

Crossix Data Stream

Gain full access to all your underlying Crossix marketing data in a direct feed for in-house analytics. Learn more

Veeva CRM Boost

Understand how personal and non-personal promotion work together to improve patient outcomes. Learn more

1st Party Connect

Direct data integrations from publishers and platforms to enhance measurement, optimization and analytics. Learn more

Interested in learning more about how Veeva Crossix can move your business forward?