Does your events strategy support virtual, live, and hybrid events? Hear how Sobi shifted to a digital events model and adopted additional digital channels to connect with customers. Veeva CRM Events Management, Veeva CRM Engage, and Veeva CRM Approved Email allow Sobi to engage with customers their preferred channels.
"Our event strategy has evolved from being fully in-person to fully digital to a hybrid approach. We now have the insights to engage with our customers on their preferred channels." - Kate Thota, Vice President, Commercial Innovation and Operations, Sobi